This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more. Role Description As our Paid Ads Specialist, you are equal parts strategist and executor. You are comfortable in the weeds of campaign setup for one hour and thinking through creative angles the next. You have a builder’s mentality and a bias toward action. This is a dual-platform role. You own Google Ads and Meta Ads across a portfolio of owner-managed business clients. You’re not a button-pusher — you understand performance, think about the customer journey, and actively use AI to work faster and smarter. You are hungry. You want more reps, more learning, and more results. You are not precious about your skill set — you flex where the work demands it. And you are genuinely excited about the role AI is playing in how ads are built, managed, and optimized. You bring energy, curiosity, and accountability to every campaign you touch. Key Responsibilities - Campaign Strategy & Execution - Build, launch, and manage Google Ads and Meta Ads campaigns from brief through reporting - Set up campaign structures designed for testing, learning, and scaling - Manage budgets and pacing across multiple client accounts simultaneously - Write ad copy that converts — headlines, descriptions, and primary text across both platforms - Produce or direct ad creative, including static images and short-form video concepts - Use AI tools to accelerate creative development, copy iteration, and campaign setup - Performance Management - Monitor campaigns daily and make optimization decisions quickly - Run structured A/B tests on copy, creative, audiences, and landing pages - Identify what is and is not working and adjust fast — without waiting to be told - Report on performance clearly in weekly and monthly client-facing formats - Track ROAS, CPA, CPL, and other account-level KPIs against client benchmarks - AI-Powered Ads Workflow - Actively integrate AI tools into your day-to-day ads workflow (copy, creative, setup, analysis) - Stay current on AI-native features within Google Ads and Meta Ads Manager - Bring new AI workflow ideas and tools to the team — we expect you to lead on this - Use AI-generated creative as a starting point, not a shortcut — always apply strategic judgment - Cross-Functional & Client Coordination - Align paid ads execution with SEO, email, and organic content strategy - Coordinate with project managers, designers, and copywriters to ensure creative is on-brief - Communicate budget usage and performance clearly to internal stakeholders - Surface opportunities to expand paid strategy within existing client accounts - Operational Excellence - Execute within established naming conventions, tagging standards, and reporting workflows - Maintain organized account structures that others can read and navigate - Document learnings and contribute to our library of paid ads best practices - Support process improvements that increase efficiency and repeatability across accounts Qualifications - 2+ years of hands-on Google Ads and Meta Ads management (not just oversight) - Demonstrated ability to manage budgets and improve ROAS or CPL over time - Experience managing paid campaigns across multiple clients or brands simultaneously - Comfort with ad creative — either producing it directly or directing a designer with specificity - Experience using AI tools in a marketing or ads context (required, not a bonus) - Familiarity with landing page performance, conversion tracking, and pixel/tag setup - Experience in an agency, fractional, or multi-client environment is strongly preferred Core Competencies - Analytical mindset — you read data and make decisions, not just compile reports - Strong written communication — you can write an ad, explain a result, and give a clear recommendation - Self-directed — you do not need hand-holding to get campaigns live and optimized - Growth-oriented — you actively seek to improve your craft, not just maintain the status quo - Platform fluency — Google Ads, Meta Ads Manager, Google Analytics, and UTM structure are second nature - Adaptable — you flex across verticals, formats, and client goals without losing execution quality Note: Please submit your resume in ENGLISH; otherwise, your application may not be processed. We prioritize the processing of one active application at a time. If you have applied for multiple job openings within our organization, we kindly request that you direct any update inquiries to the team responsible for handling your initial application. If selected for the role, the final offer will be at the client’s discretion and will depend on your interview performance, skills, and experience.

This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more. Role Description Life360 is seeking a highly analytical and performance-driven Global Growth Marketing Manager, Paid Media & Demand Conversion to lead the strategy, execution, and optimization of global paid media initiatives that fuel high-quality demand and convert users into paid subscribers. In this role, you will own the intersection between paid acquisition strategy and downstream conversion performance—ensuring that every dollar invested drives measurable, sustainable growth across our international footprint. You will partner closely with marketing, analytics, product, lifecycle, and creative teams to refine audiences, enhance funnel experiences, and accelerate conversion (new users, users to paying subs, etc.). This is a high-impact role for a growth marketer who excels at using data, experimentation, and creative insights to unlock global scale. The US-based salary range for this position is $125,500 to $182,500. We take into consideration an individual's background and experience in determining final salary - therefore, base pay offered may vary considerably depending on geographic location, job-related knowledge, skills, and experience. The compensation package includes a wide range of medical, dental, vision, financial, and other benefits, as well as equity. What You’ll Do - GLOBAL PAID MEDIA STRATEGY & EXECUTION - Develop and optimize global paid media programs across channels such as Meta, Google, TikTok, Programmatic, Affiliate, SEO, and emerging platforms. - Partner with regional teams to tailor creative, messaging, and targeting strategies to local markets and cultural nuances. - Own full-funnel paid media performance from impression → click → conversion. - Evaluate new channels, formats, and technologies that support efficient international expansion. - DEMAND CONVERSION & FUNNEL OPTIMIZATION - Lead experimentation on global funnel performance, uncover drop-off points, and design tests to improve conversion rates from paid media. - Collaborate to build and iterate on high-impact global conversion experiences. - PORTFOLIO PERFORMANCE & ANALYTICS - Develop frameworks for assessing channel quality, LTV/CAC efficiency, and incremental impact by region and audience segment. - Input to forecasting, dashboards, and reporting systems to track global demand conversion KPIs and media ROI. - Partner with Analytics to refine MMM, attribution models and accurately evaluate campaign performance. - CREATIVE STRATEGY & EXPERIMENTATION - Lead paid media creative testing strategies—iterating messaging, concepts, and formats. - Translate funnel insights into briefs that elevate creative quality globally. - Maintain a strong pipeline of experiments across creative, targeting, and conversion experiences. - CROSS-FUNCTIONAL COLLABORATION - Partner with Growth/Lifecycle to align campaigns with downstream retention and monetization efforts. - Partner with Finance and Leadership on forecasting, budgeting, and scenario modeling. Qualifications - 4–7+ years of experience in performance marketing, paid acquisition, or growth marketing; global experience strongly preferred. - Proven track record managing multi-million-dollar paid media budgets and driving subscription or revenue growth. - Deep understanding of media platforms (Meta, Google UAC, TikTok, programmatic) and optimization levers. - Strong funnel and experimentation expertise. - Advanced analytics skills; experience with Looker, Amplitude, GA4, SQL, and MMPs. - Experience tailoring strategies across multiple countries and cultural contexts. - Strong communication and cross-functional collaboration skills. - Comfortable operating in a fast-paced, global environment. Benefits - Competitive pay and benefits - Medical, dental, vision, life and disability insurance plans (100% paid for employees) - 401(k) plan with company matching program - Mental Wellness Program & Employee Assistance Program (EAP) for mental well-being - Flexible PTO, 13 company-wide days off throughout the year - Winter and Summer Weeklong Synchronized Company Shutdowns - Learning & Development programs - Equipment, tools, and reimbursement support for a productive remote environment - Free Life360 Platinum Membership for your preferred circle - Free Tile Products

This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more. Role Description This role offers an exciting opportunity to lead and strategize high-impact paid media campaigns across search and social platforms, directly shaping client success and business growth. You will serve as a primary client-facing partner, driving campaign strategy, performance optimization, and innovation while mentoring junior team members. This position blends strategic thinking with hands-on execution, giving you ownership of multi-channel campaigns on platforms such as Google, Meta, LinkedIn, and TikTok. You will collaborate closely with creative teams to elevate campaign performance, implement testing strategies, and leverage analytics to inform decisions. With a strong emphasis on process improvement, team development, and client satisfaction, this role ensures that paid media efforts consistently deliver measurable results in a fast-paced, remote agency environment. - Lead paid search and social campaigns, ensuring alignment with client goals and industry best practices. - Serve as the main point of contact for clients, managing expectations, timelines, and proactive communication. - Mentor and guide junior teammates, delegating tasks effectively and ensuring high-quality deliverables. - Contribute to sales enablement, including identifying upsell opportunities and supporting pitches, client onboarding, and kickoffs. - Collaborate with creative teams to develop briefs and drive creative performance optimization. - Support overall Media department success through process improvement, product development, and strategic initiatives. Qualifications - 5+ years of experience managing Paid Search and Social campaigns across Google, Meta, LinkedIn, and TikTok. - Minimum of 3+ years of client-facing experience, preferably in an agency environment. - Proven ability to develop and lead account strategy, with strong testing and innovation mindset. - Advanced proficiency in Google Analytics 4, Google Sheets/Excel; familiarity with Google Tag Manager and Supermetrics a plus. - Strong analytical, technical, and organizational skills with excellent written and verbal communication. - Ability to adapt to tight deadlines, learn from feedback, and embrace continuous growth and curiosity. - Previous experience managing 1–2 paid media team members (Managers, Specialists, or Associates) is a plus. Benefits - Unlimited PTO and flexible remote work environment. - Comprehensive health, dental, and vision plans. - Company-paid ClassPass membership and wellness perks. - 12 weeks of paid parental leave and Summer Fridays. - Participation in monthly team events and a collaborative, inclusive culture. - 401(k) with employer match.

This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more. Role Description Привіт, майбутній колега чи коліжанка. Ми розширюємо команду та знаходимось у пошуках крутих спеціалістів на посаду Media Buyer, які спеціалізуються на FB трафіку в iGaming вертикалі. У нас є готова інфраструктура, технічна команда, команда підтримки, аналітики, дизайнери та бюджети для того, щоб ви могли тестувати гіпотези і гарно перформити. Чим ти будеш займатись: - Створення, запуск та оптимізація рекламних кампаній у Facebook; - Аналіз ефективності та ведення звітності; - Тестування нових гіпотез та відображення статистики щодо них. Qualifications - Практичний досвід ведення РК у Facebook від 2 років; - Здатність аналізувати великі масиви інформації, пропонувати гіпотези, перевіряти їх, робити висновки та висувати аргументовані пропозиції щодо оптимізації; - Досвід проходження модерації за специфічними тематиками у Facebook; - Вміння знаходити нестандартні рішення поставлених завдань. Benefits - 20 робочих днів оплачуваної відпустки на рік; - 22 дні оплачуваних лікарняних; - Медичне страхування; - Дисконтну програму для співробітників; - Курси, self-learning бібліотеку та можливості для розвитку; - Програму внутрішньої ротації; - Гнучкий графік роботи (початок з 8:00 до 11:00).