Vice President Marketing - Hard Rock Cafe
Location
United States
Posted
70 days ago
Salary
0
Seniority
Mid Level
No structured requirement data.
Job Description
Vice President Marketing - Hard Rock Cafe
Hard Rock Hotel & Casino Ottawa
Our team members are the key to our company’s success, and their health and well-being, as well as that of their families, is very important to us. We offer a comprehensive benefits package that allows our team members stay healthy, plan for their future and maintain a healthy work-life balance. Benefits may vary with employment status. To see our fill list of Team Member Benefits please visit our career site: https://www.gotoworkhappy.com/benefits Job Description: Hard Rock International (HRI) is one of the most globally recognized companies with venues in over 70 countries spanning 265 locations that include owned/licensed or managed Rock Shops®, Live Performance Venues and Cafes. HRI also launched a joint venture named Hard Rock Digital in 2020, an online sportsbook, retail sportsbook and internet gaming platform. Beginning with an Eric Clapton guitar, Hard Rock owns the world’s largest and most valuable collection of authentic music memorabilia at more than 86,000 pieces, which are displayed at its locations around the globe. In 2022, Hard Rock Hotels was honored as the number one brand in Outstanding Guest Satisfaction for the second year in a row among Upper Upscale Hotels in J.D. Power’s North America Hotel Guest Satisfaction Study. This designation is the fourth consecutive year the iconic brand has been among top brands in this category. HRI is the first privately-owned gaming company designated U.S. Best Managed Company by Deloitte Private and The Wall Street Journal for the second year. Hard Rock was also honored as one of Forbes’ Best Employers for Women, Diversity and New Grads and a Top Large Employer in the Travel & Leisure, Gaming, and Entertainment Industry. In 2021, Hard Rock Hotels & Casinos received first place ranking in the Casino Gaming Executive Satisfaction Survey conducted by Bristol Associates Inc. and Spectrum Gaming Group for six of the last seven years. For more information on Hard Rock International, visit www.hardrock.com or shop.hardrock.com. This role is one of the most critical positions within the organization fostering a powerful public image and reputation for the company and its products. Oversee the strategic development, direction and implementation of all sales and marketing activities for Hard Rock Cafe and its brand extensions. Relentless focus on building this ubiquitous brand and on the strategies and programs necessary to nurture and build it. Serves as the brand leader and ensures that all the company’s activities are brand-centric in nature and are consistent with the overall marketing strategy, and this individual will bring the voice of the guest to the table. Reporting Structure: - Position Title: Vice President Marketing - Company Cafe - Reporting To: Senior Vice President Marketing & Brand Partnerships - Direct Reports: Director of Marketing; Director of Digital Marketing Responsible for Hard Rock Cafe and Rock Shop guest experience, including: - Cafe Brand Health Strategy, Consumer Research and Insights - Cafe Brand Sales and Marketing Strategy - Cafe Public Relations Strategy and agency management - Cafe Media and Advertising Strategy and agency management - Cafe Marketing Calendar and Activations - Cafe Digital Marketing Strategy - Marketing Retail Essential Functions: Brand Strategy - - Define, articulate and drive the development of Hard Rock International Sales and Marketing and branding strategies within the context of the cafe division global business strategies. - Develop strategic short-term and long-term Marketing plans for the cafe division and for each segment of the business. - Identify and exploit cross promotional opportunities to enhance Brand awareness, trial, repeat visitation and relevancy. Marketing & Creative Services - - Develop and maintain a structurally efficient Marketing organization; select, develop, motivate and evaluate creative subordinates. Foster a team-oriented environment. - Oversee the public relations, advertising and overall communications for the cafe division. - Serve as the key liaison between the cafe division and the trade and consumer press; be responsible for all advertising and public relations agency relationships. - Support Marketing campaigns and materials that complement and enhance sales and marketing efforts to consumers. - Supervise the preparation and administration of marketing budgets in accordance with corporate guidelines, establish and monitor sales and marketing policies and procedures; function as a key advisor, decision-maker, and member of the senior management team. - Supervise the development of all collateral materials including promotional pieces, press kits, provide creative input and direction when necessary. Research & Development - - Manage the consumer research and development efforts to assure our products and offerings are in alignment with our brand strategy and reflect our image while achieving positive financial results. - Liaise and support the cafe operations senior executive team leaders in Operations, Franchise, Food & Beverage, Design & Construction, Merchandise, Retail, E-Commerce and Licensing to coordinate execution and launch of the highest quality products. - Continue to challenge the status quo in the offerings to our guest. General Functions - - Drive incremental Accountable for positive P&L results, increasing sales. - Oversee the public relations, advertising and overall corporate communications for Marketing cafes. - Develop strategic short-term and long-term marketing plans for the cafe division. - Troubleshoot the marketing activities; anticipate, identify and form solutions to problems that may arise. - Develop marketing campaigns and materials that complement and enhance marketing efforts to consumers. - Serve as the key liaison between the company and the trade and consumer press; be responsible for all advertising and public relations agency relationships; coordinate and oversee press releases. - Supervise the preparation and administration of marketing budgets in accordance with corporate guidelines, establish and monitor marketing policies and procedures; function as a key advisor, decision-maker and member of the senior management team. - Supervise the development of all collateral materials including promotional pieces, press kits, ; provide creative input and direction when necessary. - Develop and maintain a structurally efficient sales and marketing organization; select, develop, motivate and elevate creative subordinates. - Foster a team-oriented environment. Non-essential Functions & Core Competencies - - Coordinate operations between departments. - Teach/coach and document employees who fail to meet standards to maintain a high-quality workforce. - Present a professional image to employees, guests, clients, owners and investors. - Attend client functions and designated parties to provide support, ensure guest satisfaction and promote future business. - Build business/market share by thinking of new ways to promote company and by participating in local events to increase sales and develop and maintain positive relationships within the business and social community. - Spearhead annual philanthropic initiatives. - Work as a team, helping all employees to complete the required activities that ensure we blow away Guest Expectations. - Maintain low staff turnover rate and high morale. - Operate ethically to protect the image of Hard Rock. - Utilize programs designed to help Save the Planet. - Breadth & Depth of Knowledge – Must know & apply the most advanced concepts, practices, and procedures. - Applies extensive knowledge & experience as an advisor to top management or acts as the recognized authority over one or more departments. Professional/technical qualification & certainly extensive experience within the function. - Planning & Organization – Prepare long-term plans that address corporate issues to meet the strategic business goals. - Decision Making – Takes decisions with major long-term implications for the organization, requiring judgement where the risks are high and the availability of advice & information is limited. - Business Awareness & Initiative - Stresses the need for the business to achieve pre-eminence in its market and stay ahead of its competitors by seizing opportunities and launching major companywide initiatives which improve the organization market position. - Nature of Contacts – Contacts involve establishing and maintaining relationships of major long-term significance to the company in which very high levels of persuasion and negotiation skills are typically required, in situations where strong opposition or potential conflict exists. - Teams- creates a climate of continuous improvement to ensure the organization has the people to meet its future needs. - Financial Accountability – Contributes to company’s overall budget; determines and changes financial priorities in line with financial, business, and organizational objectives. - Positive Impact – Scope to make major performance impact regarding many significant company objectives and results, with significant effect inside and outside the company. Will exert major influence on overall direction of company, as well as its results.
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Our team members are the key to our company’s success, and their health and well-being, as well as that of their families, is very important to us. We offer a comprehensive benefits package that allows our team members stay healthy, plan for their future and maintain a healthy work-life balance. Benefits may vary with employment status. To see our fill list of Team Member Benefits please visit our career site: www.gotoworkhappy.com/benefits Job Description: The Director of Integrated Marketing is responsible for developing and leading a comprehensive, cross‑channel marketing strategy that connects brand, digital, CRM, content, and media to drive measurable business impact. This role ensures alignment across all marketing touchpoints, leads a robust test‑and‑learn roadmap, and drives operational excellence—including workflow management via Monday.com. 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Marketing and Graphics Manager
GRID ALTERNATIVESGRID Alternatives is a national leader in making clean, affordable solar power and solar jobs accessible to low-income communities and communities of color. GRID is an entrepreneurial, high-growth non-profit organization that provides direct solar installation and project development; clean mobility options; workforce training and service-learning opportunities; and low-income solar policy advocacy. Our Vision: a rapid, equitable transition to a world powered by renewable energy that benefits everyone. Our Mission: to build community-powered solutions to advance economic and environmental justice through renewable energy. At GRID, we care about each other and know that each employee has a whole self that includes life outside of work. Our culture supports learning, growth and well-being of all of our team members.
Description About GRID Alternatives GRID Alternatives is a national leader in making clean, affordable solar power and solar jobs accessible to low-income communities and communities of color. GRID is an entrepreneurial, high-growth non-profit organization that provides direct solar installation and project development; clean mobility options; workforce training and service-learning opportunities; and low-income solar policy advocacy. Our Vision: a rapid, equitable transition to a world powered by renewable energy that benefits everyone. Our Mission: to build community-powered solutions to advance economic and environmental justice through renewable energy. What it's like to work at GRID… At GRID, we care about each other and know that each employee has a whole self that includes life outside of work. Our culture supports learning, growth and well-being of all of our team members. Summary of the role: GRID Alternatives is seeking a creative and dynamic, interculturally aware person to serve as the Marketing and Graphics Manager. This position is part of a small but growing communications team that works to elevate GRID’s brand, mission and impact, and helps position GRID as a leader in renewable energy access for economic and environmental justice communities. Reporting to the Director of Communications, this role is responsible for overseeing the department’s branding, providing high-level marketing and communications strategies, and collaborating across departments and regional offices to support GRID’s overall marketing strategy for client acquisition for renewable energy solutions, outreach tactics for regional offices, and execution of marketing and communications activities to build awareness and community trust. 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Mid-Market Customer Strategy Manager
RunwayBusiness financials got stuck in the 15th century so we're showing them today’s computers 🖥
We are building AI to simulate the world through merging art and science. We believe that world models are at the frontier of progress in artificial intelligence. Language models alone won’t solve the world’s hardest problems – robotics, disease, scientific discovery. Real progress requires models that experience the world and learn from their mistakes, the same way that humans do. And this kind of trial and error can be massively accelerated when done in simulation, rather than in the real world. World models offer the most clear path to general-purpose simulation, changing how stories are told, how scientific progress is made and how the next frontiers of humanity are reached. Our team consists of creative, open minded, caring and ambitious people who are determined to change the world. We aspire to continuously build impossible things and our ability to do so relies on building an incredible team. If you are driven to do the same, we'd love to hear from you. About the role *Open to hiring remote across North America — we also have offices in NYC, San Francisco, and Seattle We're looking for a systems-thinker who thrives on building scalable customer success operations from the ground up. You'll own the success of our mid-market customer segment, designing and executing the playbooks, automation, and engagement strategies that drive retention and expansion at scale. This role sits at the intersection of customer success, operations, and growth—you'll be building the infrastructure that ensures our fastest-growing customer segment receives the right engagement at the right time. This role is responsible for independently managing a portfolio of 80-150 mid-market and SMB accounts under $50K ACV, delivering proactive, digital-first customer success that drives usage and retention at scale. What you’ll do - Own the health and retention (90%+) of our mid-market customer portfolio, managing relationships through a combination of high-impact touchpoints and systematic engagement - Build the scaled success motion from scratch—develop playbooks, automated campaigns, and engagement frameworks that can grow with the business - Monitor account health and usage patterns to identify risks and expansion opportunities, then execute targeted interventions to drive outcomes - Serve as the primary point of contact for mid-market accounts on renewals, expansions, and strategic questions while coordinating with Support for technical issues - Design and implement automated outreach campaigns (onboarding sequences, QBRs, exec sponsor updates) that deliver value without requiring 1:1 time - Identify high-potential accounts ready to graduate to enterprise-level engagement and coordinate handoffs to our Growth and Deployment team - Partner with Product, Engineering, and Marketing teams to advocate for mid-market customer needs and surface insights that inform product development - Establish the systems, tools, and processes needed to scale this motion beyond your individual capacity What you’ll need - 4+ years in client or executive-facing roles, working with mid-market/enterprise clients, portfolio companies, or strategic accounts — with experience in building scaled programs or driving adoption ideally within tech, finance, or consulting - Track record of driving retention and expansion metrics in a portfolio management model (75-100+ accounts) - Systems-oriented mindset—you see patterns, build frameworks, and create repeatable processes rather than one-off solutions - Strong technical fluency and ability to quickly learn complex AI/creative software products - Exceptional written communication skills and ability to craft compelling messaging for different audiences - Bias toward action and comfort with ambiguity—this role requires building the plane while flying it - Data-driven approach to decision making with ability to translate insights into action - Experience in SaaS, AI/ML, or creative software industries preferred - Ability to work autonomously while collaborating across Sales, Product, Engineering, and Support teams Runway strives to recruit and retain exceptional talent from diverse backgrounds while ensuring pay equity for our team. Our salary ranges are based on competitive market rates for our size, stage and industry, and salary is just one part of the overall compensation package we provide. There are many factors that go into salary determinations, including relevant experience, skill level and qualifications assessed during the interview process, and maintaining internal equity with peers on the team. The range shared below is a general expectation for the function as posted, but we are also open to considering candidates who may be more or less experienced than outlined in the job description. In this case, we will communicate any updates in the expected salary range. Lastly, the provided range is the expected salary for candidates in the U.S. Outside of those regions, there may be a change in the range, which again, will be communicated to candidates. Working at Runway Great things come from great teams. We’d love to hear from you. We’re committed to creating a space where our employees can bring their full selves to work and have equal opportunity to succeed. So regardless of race, gender identity or expression, sexual orientation, religion, origin, ability, age, veteran status, if joining this mission speaks to you, we encourage you to apply. More about Runway - Universal World Simulator - GWM-1 - Gen-4.5 - General World Models - Robotics SDK - Conversational Real-time Agents - Runway Studios We're excited to be recognized as a best place to work: Crain's | InHerSight | BuiltIn NYC | INC


