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Digital Experience Manager
Location
United States
Posted
71 days ago
Salary
0
Seniority
Lead
No structured requirement data.
Job Description
Digital Experience Manager
The Grand & Little America Hotel, Utah
Grand America Hotels & Resorts seeks a Digital Experience Manager to join the Marketing Technology team and support the hotel and ski resort properties – Sun Valley Resort, Snowbasin Resort, Grand America Hotel, Westgate Hotel, and Little America Hotels. This is a remote position. Candidates must reside in one of the following states: CA, AZ, UT, ID, CO, WY, or MT. The Digital Experience Manager oversees the implementation and optimization of guest-facing digital platforms, ensuring seamless experiences across web, mobile, and eCommerce touchpoints. This role manages day-to-day platform operations while executing strategic initiatives to improve guest experience and drive business results. A key aspect of this position is navigating the unique needs of multiple properties with distinct brands, audiences, and seasonal patterns - from luxury urban hotels to destination ski resorts. Key Responsibilities: Guest Experience Management: - Manage and execute improvements to guest-facing digital platforms - Identify and implement optimization opportunities to improve conversion and guest satisfaction - Oversee website content operations and maintenance - Monitor platform performance and coordinate improvements - Track and report on key performance metrics Platform & Vendor Management: - Manage day-to-day eCommerce platform operations in partnership with property revenue and product managers - Own eCommerce product merchandising strategy, including product positioning, display, promotional placement, and purchase flows, coordinating with property Product Managers to align with revenue goals and POS capabilities - Serve as primary point of contact for digital technology vendors & agencies - Coordinate with our web development & IT teams, both internal & agency partners, to prioritize and execute digital projects - Support implementation and quality assurance of new guest-facing technologies Project Management: - Manage project scope and requirements for digital experience initiatives - Coordinate with internal teams for execution while managing project timelines - Facilitate cross-functional collaboration to meet objectives - Use data to guide implementation decisions, including A/B testing and conversion rate optimization Team Leadership: - Manage and develop the Digital Experience Specialist, providing day-to-day direction and growth opportunities Required Qualifications: - 2-5 years' experience in digital product management or similar role - Strong understanding of eCommerce platforms and content management systems - Experience coordinating with technical vendors and agencies - Familiarity with A/B testing and methodologies - Proficiency with Google Analytics or similar digital analytics platforms - Proven track record of successful project delivery - Excellent communication and stakeholder management skills - Familiarity with Agile methodologies - Understanding of web development and UX best practices - Foundational knowledge of SEO principles as they relate to website structure and content Preferred Qualifications: - Experience in hospitality/tourism and/or ski industry - Experience evaluating or implementing AI-powered tools for websites and commerce platforms (e.g., personalization, chatbots, search optimization, content generation) - Experience with mobile app platforms - Background managing technical projects across multiple brands or properties
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