Building cutting-edge technology and data solutions for life insurance and annuities.
Director, Communications
Location
United States
Posted
52 days ago
Salary
$155K - $194K / year
Seniority
Lead
Job Description
Director, Communications
Bestow
• Lead Bestow's communications function, managing agency partners to execute with scale and quality across corporate communications. • Own the narrative — developing and evolving the story Bestow tells to drive category leadership and shift how the market thinks about legacy insurance infrastructure. • Build and execute a corporate communications strategy that earns Bestow credibility with enterprise buyers, press, and industry influencers. • Lead media relations with skill and intentionality — building relationships with key journalists and outlets, driving earned coverage, and ensuring Bestow is part of the conversations that matter. • Partner with Product Marketing to amplify major product moments — ensuring significant releases and platform milestones show up in the market with the weight they deserve. • Build and execute a thought leadership program that elevates Bestow's executives as credible, distinctive voices in the insurance and insurtech space. • Work closely with executives to develop strategic communications platforms — helping leaders show up with clarity, consistency, and impact across speaking, media, and written channels. • Own analyst relations — ensuring Bestow is accurately represented and well-positioned in the reports buyers consult during due diligence. • Partner with Product Marketing and Integrated Marketing to ensure communications amplifies and extends the broader market narrative. • Build reporting and measurement frameworks that connect communications activity to business outcomes.
Job Requirements
- A passionate storyteller — you have a gift for finding the narrative inside complex, technical subject matter and making it resonate with a sophisticated audience.
- High business acumen with a genuine curiosity about product — you go deep on what a company builds because you know that's where the best stories live.
- Highly adept at media relations — you have established relationships with press, know how to drive earned coverage, and understand how to make a story land.
- Proven experience working with executives to build strategic, impactful communications platforms that show up consistently across media, speaking, and thought leadership.
- Proven experience in corporate communications, ideally in B2B, enterprise technology, fintech, or insurtech.
- Experience leading agency relationships and getting the best out of external partners.
- A track record of driving category leadership or market repositioning — you've helped a company shift how an industry thinks about a problem.
- Analyst relations experience is strongly preferred — you've worked with Gartner, Forrester, or comparable firms.
- Both agency and in-house experience preferred — you understand how to get the best out of agency partners because you've been on both sides.
- Comfortable operating with a high degree of autonomy and building programs from the ground up.
- Leverage AI tools to enhance research, content development, and the speed and scale of communications execution.
Benefits
- Competitive salary and equity based on role
- Policies and managers that support work/life balance, like our flexible paid time off and parental leave programs
- 100% paid-premium option for medical, dental, and vision insurance
- Lifestyle stipend to support your physical, emotional, and financial wellbeing
- Flexible work-from-home policy and open to remote
- Remote and WFH options, as well as a beautiful, state-of-the-art office in Dallas’ Deep Ellum, for those who prefer an office setting
- Employee-led diversity, equity, and inclusion initiatives
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