Social Media Content Creator and Social Media Manager   Location: Newport News, Virginia, United States Job Description: About Us   Plastic Surgery Center of Hampton Roads is a premier plastic surgery and aesthetics practice serving the Hampton Roads Metropolitan area. Our practice specializes in advanced cosmetic surgery procedures while also offering a wide range of non-surgical aesthetic treatments in our MedSpa. We are committed to delivering exceptional patient care while maintaining a strong digital presence that reflects the quality and expertise of our providers.   Position Overview   Plastic Surgery Center of Hampton Roads is seeking a Social Media Content Creator & Social Media Manager to lead and execute the practice’s social media presence. This hybrid 1099 contractor role will work closely with the corporate marketing team at Inspire Aesthetics Group as well as the practice’s leadership team.   This position combines hands-on content creation with full social media management, including filming procedures, producing engaging short-form content, managing social media channels, engaging with the online community, and executing targeted advertising campaigns. The ideal candidate will help position the practice as a leading destination for aesthetic surgery and treatments through compelling, high-performing digital content.   Key Responsibilities   Content Creation & Production   - Capture high-quality photo and video content of surgical procedures, treatments, and patient transformations - Film surgeries and procedures professionally while adhering to strict HIPAA and privacy standards - Produce short-form video content for Instagram Reels, TikTok, and YouTube Shorts - Capture behind-the-scenes content featuring surgeons, providers, staff, and practice culture - Conduct interviews with providers for social media to highlight expertise and services - Document practice events, community outreach, and educational opportunities - Edit video and photo content using professional editing software - Maintain organized media libraries and digital assets for efficient workflow     Social Media Management   - Manage and maintain social media profiles for the practice and providers across Instagram, Facebook, TikTok, and YouTube - Plan, schedule, and publish engaging content aligned with the practice’s marketing strategy - Create engaging posts multiple times per week using video, photography, and graphics - Coordinate with staff and providers to capture before-and-after patient imagery in compliance with privacy standards     Community Engagement & Reputation Management   - Monitor and respond to direct messages, comments, and social media inquiries - Engage with followers to build a strong and interactive online community - Monitor social mentions and user-generated content and obtain permissions when appropriate - Monitor and respond to online reviews to maintain a professional and positive reputation     Social Media Advertising   - Develop and manage targeted advertising campaigns on platforms such as Meta and TikTok - Boost high-performing posts to increase reach and visibility - Manage advertising budgets and optimize campaigns for performance and ROI - Support marketing initiatives designed to increase patient inquiries and brand awareness     YouTube Management   - Upload and manage videos on the practice’s YouTube channel - Optimize video titles, descriptions, tags, and thumbnails to improve discoverability - Repurpose video content across social platforms to increase reach and engagement - Strategically link video content across social channels to drive additional traffic     Analytics & Reporting   - Track and analyze social media performance metrics including reach, engagement, and audience growth - Monitor advertising performance and optimize campaigns based on data insights - Provide performance reporting and insights to both corporate marketing and practice leadership - Recommend improvements to content and marketing strategy based on analytics and industry trends     Qualifications   - Proven experience in social media management, content creation, videography, and photography - Experience in aesthetics, plastic surgery, beauty, or medical marketing preferred - Proficiency in video editing software (Adobe Premiere Pro, Final Cut Pro, CapCut, or similar) - Strong understanding of social media platforms, algorithms, and engagement strategies - Experience managing social media advertising campaigns - Familiarity with social media management tools such as Sprout Social or similar platforms - Experience using analytics tools such as Meta Insights, TikTok analytics, or Google Analytics - Excellent communication and visual storytelling skills - Strong attention to detail and ability to manage multiple projects simultaneously - Self-motivated with the ability to work independently while collaborating with internal teams     Work Environment   - Hybrid role requiring in-office presence in the Newport News and Williamsburg locations for content capture - Flexible schedule based on content needs, procedures, and campaign timelines - 1099 contractor position     Why Join Our Team   This role offers the opportunity to work closely with leading plastic surgeons and aesthetic providers while creating impactful digital content that reaches and educates thousands of potential patients. The position allows for creative ownership, strategic input, and the chance to grow alongside a rapidly expanding aesthetic practice.

• Develops and executes content strategies that educate, inform, and engage members, stakeholders, providers, and the broader community around Trillium programs, services, and community impact related to mental health, developmental disabilities, and substance use services. • Responsible for overseeing day-to-day social media operations, content planning, and publishing. • Ensures consistency with Trillium’s brand voice and messaging standards. • Uses performance data and audience insights to continuously improve engagement and reach. • Manages Trillium’s organic social media presence across approved platforms, including content planning, publishing, and community engagement. • Develops and maintains a coordinated social media content calendar aligned with organizational priorities, campaigns, events, and community outreach efforts. • Designs, curates, and adapts content that is accessible, accurate, respectful, and aligned with Trillium’s mission, values, and brand standards using selected design platforms. • Tracks performance metrics and prepares regular analytics reports, translating data into insights and recommendations to improve content strategy and audience engagement. • Collaborates with internal teams to ensure message alignment across digital, print, and in-person communications and to educate staff on social media standards and protocols.

This position requires a highly creative, tech-savvy, and results-driven Social Media Manager with a proven ability to design and execute impactful digital campaigns across LinkedIn, YouTube, and Instagram. The ideal candidate will combine strong analytical and communication skills with hands-on experience using AI-powered tools for content creation, analytics, and automation, as well as proficiency in CapCut for video editing. This role involves developing cohesive social media strategies, producing engaging content in multiple formats, and optimizing campaigns based on performance data to strengthen brand presence, increase engagement, and drive business growth. The Social Media Manager must stay ahead of emerging trends, leverage data insights to guide creative direction, and ensure alignment between digital initiatives and overall marketing objectives. Duties / Tasks to Perform - Develop and execute comprehensive social media strategies aligned with brand and business objectives. - Manage and grow brand presence across LinkedIn, YouTube, and Instagram, ensuring consistency in voice, visuals, and messaging. - Create, curate, and publish high-quality content (images, videos, and written posts) using AI-powered tools to enhance productivity and creativity. - Utilize CapCut and other editing tools to produce engaging, professional short-form videos and reels. - Leverage analytics to track performance metrics, evaluate campaign success, and adjust strategies based on insights. - Implement automation and AI tools (e.g., ChatGPT, Jasper, OpusClip, Descript, Canva Magic Studio) to streamline content creation and scheduling. - Stay updated on social media algorithms, trends, and competitor activities to identify opportunities for innovation and growth. - Collaborate with design, marketing, and communications teams to ensure alignment of content strategy with overall marketing goals.

NeoWork is hiring a LinkedIn Media Buyer & Paid Ads Lead to manage and optimize B2B paid campaigns for a fast-growing partner. This role is focused on owning LinkedIn advertising efforts end to end, from campaign setup and audience targeting to performance analysis and continuous optimization. You will work closely with marketing and revenue teams to execute data-driven campaigns, test creatives, and improve pipeline performance. This role is ideal for someone who is highly analytical, comfortable working with CRM data, and confident operating independently in a remote, async environment. Responsibilities - Manage LinkedIn ad campaigns end to end, including setup, budgeting, bidding, and optimization - Build and refine audience targeting strategies, including matched audiences from CRM data - Upload, segment, and maintain audience lists from Salesforce or similar platforms - Execute A/B testing on creatives, messaging, and campaign structures - Monitor campaign performance and optimize based on key metrics (CTR, CPL, conversions) - Analyze data to identify trends, insights, and opportunities for improvement - Develop clear and actionable performance reports for stakeholders - Collaborate with marketing and creative teams to align campaign strategy and assets - Scale high-performing campaigns while maintaining efficiency and ROI - Stay up to date with LinkedIn Ads updates, best practices, and industry trends