Leading people to achieve more and thrive in their careers
Content Strategist
Location
United States
Posted
51 days ago
Salary
0
Seniority
Senior
Job Description
Content Strategist
Colibri Group
• Translate product and business objectives into a cohesive content roadmap for your assigned category • Define priorities, themes, and release sequencing across formats and modalities • Contribute market insights, portfolio recommendations, and risk/opportunity assessments to inform future strategy • Ensure roadmap decisions align with exam requirements, learner needs, competitive landscape, and business goals • Lead intake and triage processes for test prep and certification content requests • Clarify goals, audience, and success criteria to ensure strong alignment from the start • Prioritize and group work to maximize cross-brand reuse and reduce redundant development • Establish and maintain work-in-progress (WIP) limits to support predictable delivery • Lead the scoping and design of test prep products, including defining the right mix of assets (e.g., question banks, flashcards, courses, study guides) • Define detailed requirements, including coverage, depth, difficulty, learning objectives, and production standards • Leverage AI-enabled workflows to accelerate planning, generating structured briefs and outlines with clear quality guardrails • Oversee curriculum and test blueprint mapping across content assets • Define and maintain standards for taxonomy, tagging, and traceability • Partner with stakeholders to validate completeness and identify gaps or redundancies • Own the canonical content library for your category and establish a clear framework for build vs. adapt vs. retire decisions • Drive ongoing maintenance strategies as exams, curricula, and requirements evolve • Lead regular portfolio reviews to identify opportunities for revision, extension, replacement, or retirement • Partner with Talent & Resource teams to define SME profiles and contributor needs • Establish selection criteria and quality standards to ensure credibility and consistency • Provide clear expectations, structured briefs, and feedback loops to reduce rework and improve outcomes • Maintain working knowledge of Continuing Education (CE) strategy processes to support broader portfolio needs • Provide support on CE initiatives during peak demand or coverage gaps while maintaining primary roadmap priorities
Job Requirements
- Bachelor’s degree required (Education, Instructional Design, Psychometrics/Assessment, Communications, or related field preferred)
- 5+ years of experience in content strategy, test preparation, certification prep, assessment-driven learning products, or professional education publishing
- Proven ability to think at the portfolio level, managing a content library rather than individual assets
- Experience designing and scoping test prep products such as question banks, flashcards, courses, and study guides
- Strong experience with curriculum or test blueprint mapping and maintaining traceability over time
- Experience partnering with SMEs, including defining profiles, selecting contributors, and driving quality outcomes
- Demonstrated ability to translate business and product objectives into clear strategies, requirements, and execution plans
- Strong cross-functional collaboration skills across Product, Program Management, and B2B/Solutions teams
- Data-driven mindset, with experience using performance metrics and learner feedback to inform decisions
- Experience working with content and project management systems and maintaining clear documentation
- Comfort working in dynamic environments with evolving priorities and cross-functional dependencies
Benefits
- Colibri Group welcomes applicants from all backgrounds and experiences
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