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Shaping brighter futures
Web Developer
Location
India
Posted
64 days ago
Salary
0
Seniority
Senior
Job Description
Web Developer
Global University Systems
• Build responsive, cross-client HTML email templates from design files or briefs using Stripo (or equivalent) • Maintain and update a modular email template library covering campaign types: partner onboarding sequences, university-specific announcements, event invitations, and newsletters. • Participate in proactive template development to identify opportunities to templatize recurring email formats. • Build nurture sequences aimed at moving students further down the funnel (application submission, deposit payment, enrollment confirmation, etc.). • Troubleshoot and resolve rendering issues, broken layouts, and display inconsistencies across clients and devices. • Build and maintain campaign landing pages using Landingi that are responsive, fast-loading, and optimized for conversion.
Job Requirements
- Bachelor’s degree in Computer Science, Web Development, Information Technology, or related field
- 3–5 years of professional front-end or web development experience
- Proven, hands-on experience building HTML email templates with inline CSS and table-based layouts, including cross-client QA
- Experience building and optimizing campaign landing pages for lead generation or conversion
- Strong command of HTML5, CSS3, and responsive design principles
- Working knowledge of JavaScript; familiarity with jQuery and ES6
- Demonstrated understanding of CRM integration: connecting web forms, landing pages, and email assets to CRM platforms (Salesforce or HubSpot preferred)
- Familiarity with marketing automation platforms and how they connect to web and email touchpoints
- Understanding of UTM tracking, Google Analytics (GA4), and conversion pixel implementation
- Demonstrated ability to independently design and build digital assets (emails and landing pages) — strong visual sensibility with working knowledge of UX/UI principles and design tools (Figma or equivalent)
Benefits
- Flexible work arrangements
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