Cengage Group logo
Cengage Group

We are a global education technology company equipping learners with the skills and competencies needed to be job ready.

Marketing Manager – Events, Customer Programs

EventsEventsFull TimeRemoteMid LevelTeam 5,001-10,000H1B No SponsorCompany SiteLinkedIn

Location

Massachusetts

Posted

57 days ago

Salary

$67K - $87.1K / year

Seniority

Mid Level

Bachelor Degree2 yrs expEnglish

Job Description

Marketing Manager – Events, Customer Programs

Cengage Group

• Owns the global events strategy, framework, and infrastructure that enables regional marketing initiatives • Define global event experience principles and standards, ensuring consistent, high-quality brand representation across all markets • Support decisions around event participation globally in line with company goals and priorities • Support the management of event logistics through establishing standards and enabling information sharing across regions • Establish models for tracking event budgets and ROI • Create approved, templated materials (e.g., presentations, one pagers, emails, event follow ups) for quick-turn customization to support regional selling moments and events • Execute short term assignments requiring independent judgment while operating within defined procedures and under regular supervisory review

Job Requirements

  • Bachelor’s degree in Marketing, Communications, Business, or a similar area, or equivalent professional experience
  • Typically requires 2+ years of relevant experience in event marketing, field marketing, or a related area
  • Working knowledge of event marketing and field marketing concepts, including event planning, coordination, and on‑site execution
  • Experience supporting field or sales‑adjacent marketing activities, including customization of templated marketing or sales materials
  • Ability to manage multiple workstreams across events and field support, resolving issues and prioritizing urgent, time‑sensitive requests - to a high standard
  • Strong organizational skills and attention to detail, including managing timelines, vendors, budgets, and logistics across regions
  • Strong written and verbal communication, with the ability to collaborate effectively with internal teams and external partners
  • Ability to apply judgment to assignments of moderate complexity within established guidelines and procedures

Benefits

  • Participation in the company’s discretionary incentive bonus program
  • Comprehensive and rewarding Total Rewards package designed to support and empower employees

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