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Basis Technologies Digital Advertising logo
Basis Technologies Digital Advertising

Basis Technologies Digital Advertising, formerly known as Centro, serves digital advertising organizations with enterprise-class software designed to help marketers maximize their

Business Outcomes Partner

Location

Texas + 1 moreAll locations: Texas | Illinois

Posted

67 days ago

Salary

$155.1K - $206K / year

Seniority

Lead

Bachelor Degree15 yrs expEnglish

Job Description

Business Outcomes Partner

Basis Technologies Digital Advertising

• Partner with client teams to develop strategic recommendations rooted in data and insights that drive business outcomes. • Collaborate with cross-functional teams to embed strategic rigor into internal workstreams and deliverables. • Maintain and share your POV based on the macro trends shaping our clients’ businesses and the broader trends impacting media strategy and consumer behaviors. • Develop strategic resources, best practices and programs to elevate strategic thinking across the Media Consulting and Activation organization. • Support new business opportunities by developing strategic narratives and crafting insight-driven recommendations. • Stay informed on emerging industry trends, platform updates, and technological advancements. • Bring a high level of creativity, curiosity, and passion for learning to every opportunity. • Contribute to internal and external thought leadership through articles, reports and presentations. • Identify opportunities to evolve our approach to strategy through new methodologies and tools. • Be brave enough to challenge a convention, while also being understanding of business realities.

Job Requirements

  • A minimum of 15 years of relevant experience with strategic planning, communications planning, or similar functions that bridge an understanding of marketing, media, and consumer insight.
  • Proven track record of new and interesting thinking.
  • Prior experience influencing and partnering with senior-level clients, becoming engrained in their business, and acting as a consultant.
  • Business acumen and persuasive presentation (writing and presenting) skills required to speak to all levels within a client organization.
  • Successful new business conversion across various sizes and categories of clients.
  • Experience developing strategy for both digital and traditional media with an understanding of how channels complement one another.
  • Strong ability to collaborate and partner with a multi-functional team to guide a high standard of work with favorable outcomes.
  • Willingness to actively contribute to and be part of Basis’s culture.
  • Ability to travel up to 25%.

Benefits

  • flexible work week
  • 401k/RRSP matching
  • mental health support
  • paid sabbaticals
  • generous parental leave
  • flexible work options

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