Role Description The Social Media Consultant will provide content publishing and digital engagement support for Way Creative Studio, helping execute day-to-day social media activity across the studio’s platforms. This consultant will work collaboratively with the Content Director and creative team to ensure content is published on schedule, optimized for audience engagement, and aligned with the studio’s messaging and digital strategy. This role is well suited for a digitally fluent consultant who understands social platforms, internet culture, and progressive media ecosystems. Scope of Services - Content Publishing & Platform Management: - Publish timely approved content across designated social media platforms aligned with campaign content schedules. - Ensure posts are properly formatted, tagged, and scheduled. - Coordinate with the social team to align on messaging and amplification timing. - Copy & Post Development: - Draft or adapt captions, headlines, and post copy for social platforms. - Adjust messaging to meet platform best practices and tone. - Community Monitoring: - Monitor comments, platform trends, and emerging digital conversations. - Flag notable engagement, platform moments, or potential issues to the team. - Provide light community engagement support when appropriate. - Content Support: - Assist with clipping, formatting, or light editing of content for social distribution. - Maintain organized content folders, shared assets, and publishing schedules. - Performance Awareness: - Monitor post performance and engagement trends. - Surface notable insights or platform issues to the Content Director. Qualifications - 1–3 years of experience in social media management, digital organizing, or content support. - Strong familiarity with major social media platforms and online trends. - Clear writing voice and good editorial judgment. - Comfort working with political or advocacy-related content. - Strong attention to detail and ability to work independently. - Experience using basic social media and content tools (native platform tools, Google Drive, scheduling platforms, etc.). Requirements - Estimated 15 hours per week. - Independent contractor engagement. - Remote work environment. - Some schedule flexibility required for time-sensitive content publishing.

Role Description Hey Du, ich bin Alina, Gründerin der LinkedIn Agentur Bee Seen Agency. Ich unterstütze CEOs und Creator dabei, sich mit Content sichtbar zu machen und über Social Media Kunden & Reichweite aufzubauen. Während wir auf LinkedIn bereits stark wachsen, möchte ich jetzt meinen Instagram-Kanal auf das nächste Level bringen. Und dafür suche ich dich als verantwortliche Person für Instagram. Du übernimmst die komplette Verantwortung für meinen Instagram-Account – strategisch & operativ. Ziel ist: Ich liefere Input, du machst daraus Content und hältst den Kanal am Laufen. - Content-Strategie für Instagram zu entwickeln - Content-Ideen auszuarbeiten (Reels, Carousels, Formate) - Beiträge eigenständig umzusetzen & zu posten - Videos zu schneiden (Reels, Shortform Content) - Community Management zu übernehmen (Kommentare & DMs) - Trends früh zu erkennen & auf den Account zu übertragen Qualifications - Tiefes Verständnis für Instagram (Content, Algorithmus, Trends) - Erfahrung mit Reels / Video Editing (z. B. CapCut, Premiere, etc.) - Gefühl für gute Hooks, Storytelling & Content-Formate - Eigenständige Arbeitsweise & Ownership-Mindset - Interesse an Personal Branding & Creator Economy - Erfahrung im Aufbau eigener oder fremder Accounts Benefits - Maximale Verantwortung: Du baust den Instagram-Kanal aktiv mit auf - Direkte Zusammenarbeit: Kein großes Team – du arbeitest direkt mit mir - Sichtbarer Impact: Du siehst direkt, was funktioniert (und was nicht) - Flexibilität: Remote & freie Zeiteinteilung - Creative Playground: Viel Raum für eigene Ideen & Tests Company Description Wir machen dein LinkedIn | Personal Branding für Agenturen & Creator | Copywriting / Ghostwriting / LinkedIn Strategie für planbare Sichtbarkeit und Leads | Bee Seen Agency

• Develop a content strategy for Instagram • Create content ideas (Reels, carousels, content formats) • Independently produce and publish posts • Edit videos (Reels, short-form content) • Manage community (comments & DMs) • Spot trends early and adapt them for the account

Marketing Manager, Paid Social Marketing New York, NY Our Mission Healthcare should work for patients, but it doesn’t. In their time of need, they call down outdated insurance directories. Then wait on hold. Then wait weeks for the privilege of a visit. Then wait in a room solely designed for waiting. Then wait for a surprise bill. In any other consumer industry, the companies delivering such a poor customer experience would not survive. But in healthcare, patients lack market power. Which means they are expected to accept the unacceptable. Zocdoc’s mission is to give power to the patient. To do that, we’ve built the leading healthcare marketplace that makes it easy to find and book in-person or virtual care in all 50 states, across +200 specialties and +12k insurance plans. By giving patients the ability to see and choose, we give them power. In doing so, we can make healthcare work like every other consumer sector, where businesses compete for customers, not the other way around. In time, this will drive quality up and prices down. We’re 18 years old and the leader in our space, but we are still just getting started. If you like solving important, complex problems alongside deeply thoughtful, driven, and collaborative teammates, read on. Your Impact on our Mission Zocdoc is looking for a Paid Social Manager to join our growing team. Reporting to the Group Manager of Digital Performance Marketing, you'll own the strategy and performance of our paid social acquisition program—managing campaigns across platforms, hitting ROAS targets, and scaling the channel into one of our largest growth drivers. You'll partner closely with creative, analytics, and cross-functional teams to drive measurable results. You’ll enjoy this role if you are… - Seeking the challenge of building and scaling a paid social program - Energized by owning a channel end-to-end, from strategy and execution through measurement and reporting - Data-driven with a creative eye—you use performance insights to inform bold creative bets and know how to prove they work - Motivated by a deep-rooted desire to succeed and drive results - Organized and detail-oriented, with the ability to manage multiple workstreams in a fast-moving environment - A collaborative partner who builds strong relationships across functions and aligns stakeholders around clear priorities Your day to day is… - Guiding the channel strategy and execution of our paid social campaigns across platforms - Managing ongoing optimizations to ensure performance stays aligned with ROAS and acquisition goals - Supporting the development and implementation of strategies to continue facilitating growth - Driving long term strategic roadmaps and build out new paid social sub-channels - Leading the ongoing development of paid social’s creative strategy - Building and owning the creative testing roadmap, briefing creative partners, and pitching new concepts grounded in trends and performance data - Executing campaign builds, creative trafficking and optimizations across platforms - QA-ing campaign setup, tracking, and creative specs to ensure flawless execution across all active initiatives - Analyzing performance data directly in platform dashboards and BI tools to inform daily and weekly campaign optimizations - Owning channel-level reporting and analysis - Tracking KPIs, distill insights from campaign data, and provide regular performance updates to the team - Partnering with analytics to enhance our data capabilities, improve our reporting, and find areas of opportunity - Communicating channel results and priorities across the organization - Effectively conveying results and insights to the broader Marketing team - Owning prioritization and relationships with cross-functional partners You’ll be successful in this role if you have… - 7–9 years of experience owning and scaling paid social campaigns, with a proven track record of hitting performance goals - Deep expertise in paid social platforms, best practices, and emerging trends - Proven track record planning, testing and iterating on creative strategies - An analytical and performance-driven mindset with a solid understanding of growth marketing KPIs - Strong analytical skills and proficiency with Looker or other BI tools - Excellent communication and collaboration skills, with the ability to align stakeholders across functions - Experience with CRO and landing page testing is a plus Benefits - Flexible, hybrid work environment at our convenient Soho location - Unlimited Vacation - 100% paid employee health benefit options (including medical, dental, and vision) - Commuter Benefits - 401(k) with employer funded match - Corporate wellness programs with Wellhub - Sabbatical leave (for employees with 5+ years of service) - Competitive paid parental leave and fertility/family planning reimbursement - Cell phone reimbursement - Catered lunch everyday along with beverages and snacks - Employee Resource Groups and ZocClubs to promote shared community and belonging - Great Place to Work Certified Zocdoc is committed to fair and equitable compensation practices. Salary ranges are determined through alignment with market data. Base salary offered is determined by a number of factors including the candidate’s experience, qualifications, and skills. Certain positions are also eligible for variable pay and/or equity; your recruiter will discuss the full compensation package details. NYC Base Salary Range $130,000—$170,000 USD About us Zocdoc is the country’s leading digital health marketplace that helps patients easily find and book the care they need. Each month, millions of patients use our free service to find nearby, in-network providers, compare choices based on verified patient reviews, and instantly book in-person or video visits online. Providers participate in Zocdoc’s Marketplace to reach new patients to grow their practice, fill their last-minute openings, and deliver a better healthcare experience. Founded in 2007 with a mission to give power to the patient, our work each day in pursuit of that mission is guided by our six core values. Zocdoc is a private company backed by some of the world’s leading investors, and we believe we’re still only scratching the surface of what we plan to accomplish. Zocdoc is a mission-driven organization dedicated to building teams as diverse as the patients and providers we aim to serve. In the spirit of one of our core values - Together, Not Alone, we are a company that prides itself on being highly collaborative, and we believe that diverse perspectives, experiences and contributors make our community and our platform better. We’re an equal opportunity employer committed to providing employees with a work environment free of discrimination and harassment. Applicants are considered for employment regardless of race, color, ethnicity, ancestry, religion, national origin, gender, sex, gender identity, gender expression, sexual orientation, age, citizenship, marital or parental status, disability, veteran status, or any other class protected by applicable laws.