• Write and produce content that moves the needle: produce clear, on-brand content across blog posts, tutorials, landing pages, email copy, video scripts, webinar concepts, case studies, sales collateral, and social media, adapting tone and structure for both developer and business audiences. • Manage end-to-end content production and distribution: translate strategic direction into actionable content plans, manage the calendar, publish content, coordinate deadlines, and keep workstreams on track without needing to be chased. • Coordinate external contributors: brief freelance writers, designers, and agencies; review and edit their output before publication; maintain quality and consistency across everything that goes out. • Optimise for discoverability: apply SEO, AEO, and GEO principles across all content so ScraperAPI is findable wherever its audience is searching, including AI-driven channels. • Use data to iterate: track content performance, report on what's working and what isn't, and feed those insights back to improve future output. • Collaborate cross-functionally: work with marketing, sales, and product to ensure content reflects real customer conversations and supports commercial goals.

• Own the editorial calendar and drive consistent, on-time content production across blog, email, social and web properties • Write high-quality, performance-optimized copy for demand gen campaigns: email sequences, subject lines, landing pages, social ads and CTAs • Brief, direct and edit external contributors - freelancers, agencies and subject matter experts and manage quality and brand voice across all sources • Act as editor-in-chief for content from executives, sales and technical SMEs, shaping rough ideas and drafts into polished, on-brand assets without losing the original voice • Build and maintain editorial templates, content briefs and production workflows that allow the team to scale output without sacrificing quality • Develop SEO-optimized blog content and thought leadership that builds Domino's authority with data science and AI audiences • Partner with vertical marketers and PMMs to adapt technical messaging into audience-appropriate content for practitioners, data science leaders and business buyers • Copyedit and enforce brand voice consistency across all content to raise the bar on quality across the team's output • Measure and report on content performance across channels, iterating based on engagement, conversion and pipeline data • Support campaign launches with copy for all companion assets: nurture tracks, social promotions and event materials

• Develop and own the content strategy and editorial calendar, aligned with pipeline goals, product launches, campaigns, and SEO/AEO priorities. • Define content themes, formats, and distribution strategies that drive awareness, engagement, and conversion. • Conduct keyword and topic research to identify high-impact content opportunities. • Map content to buyer journey stages and ICPs, covering top, middle, and bottom of funnel. • Own production of written content assets: blog posts, eBooks, email copy, landing pages, and sales enablement materials. • Serve as the editorial gatekeeper for quality, brand voice, and strategic alignment across all marketing content. • Collaborate with the Content Creator, who oversees social media and video, on themes and messaging, as well as content repurposing. • Iterate on and own the team’s repeatable AI content workflows, creating playbooks and enablement as needed. • Use AI tools as a power user to produce high-quality content at a pace and volume that would be impossible manually. • Maintain a quality bar that makes AI-generated content indistinguishable from (or better than) human-only content. • Evaluate and adopt new AI tools as they emerge. • Own organic traffic growth strategy through SEO and AEO best practices. • Optimize existing content for improved rankings and conversion. • Collaborate with our paid media strategist to align organic and paid content efforts. • Monitor and report on organic traffic, keyword rankings, AEO visibility, content performance, and conversions. • Provide strategic content direction for website pages, making sure messaging drives conversions. • Write and optimize landing page copy, CTAs, and conversion-focused content. • Contribute to the team’s website visitor-to-lead conversion goals by improving on-page copy, content offers, and SEO-driven entry points. • Partner with the Sr. Demand Gen Manager on landing page content and the web developer on implementation. • Collaborate with the Content Creator, Sr. Demand Generation Manager, and Director of Marketing on webinar themes, topics, and session formats. • Write talk tracks, session outlines, and speaker prep materials that keep webinar content focused, on-message, and aligned with campaign and pipeline goals. • Own promotional content for webinars: email sequences, landing page copy, social copy, and ad copy that drive registration and attendance. • Develop post-webinar content assets, turning sessions into blog posts, gated assets, and other formats that extend pipeline impact beyond the live event. • Partner with Demand Gen to produce campaign content (emails, landing pages, webinars, gated assets) on brief and on schedule. • Work with Customer Marketing to refine and distribute customer stories, case studies, and proof points. • Support Product Marketing with content for product launches, feature announcements, and GTM materials. • Collaborate with the PR specialist on thought leadership content and media-facing materials.

Go Maverick Group has a client who is seeking a highly organized and execution-focused Content Marketing Strategist to support day-to-day marketing programs across a dynamic portfolio of industry-leading brands focused on premium, specialized batteries, chargers, and audio components for automotive, marine, and commercial markets, often targeting high-performance applications. This role is ideal for a detail-oriented marketer who thrives in a fast-paced, multi-brand environment and enjoys managing multiple initiatives across digital channels, customer communications, and eCommerce platforms. The position plays a key role in supporting demand generation, brand consistency, and digital growth across our client’s diverse product and industry verticals. The Content Marketing Strategist will take a hands-on approach in executing social media, website updates, email marketing, and eCommerce initiatives—working cross-functionally with Marketing, Sales, Product, and external partners to ensure cohesive, high-quality brand execution across all brands. Key Responsibilities: Digital & Website Management - Assist in updating multiple brand websites, including product pages, landing pages, and content updates while ensuring SEO best practices. - Coordinate website content updates with Product, Sales, and Engineering teams across all brands. - Monitor website performance metrics (traffic, engagement, lead activity) and support reporting and optimization efforts. Social Media & Content Execution - Execute social media posting schedules across B2B and DTC platforms. - Coordinate website content updates with Product, Sales, and Engineering teams across all brands. - Monitor website performance metrics (traffic, engagement, lead activity) and support reporting and optimization efforts. - Create and maintain a content calendar.   Email Marketing & Campaign Support - Execute social media posting schedules and any other relevant platforms for multiple brands. - Assist in managing trade shows. - Develop and publish product, application, and company content aligned with each brand’s identity and guidelines. - Support newsletters, product announcements, promotions, and customer communications. - Maintain email lists, segment audiences, and ensure data hygiene. eCommerce & Digital Sales Support - Support eCommerce initiatives, including product uploads, content updates, promotions, and merchandising coordination across multiple platforms. - Assist with pricing updates, SKU organization, and product content accuracy in collaboration with Product and Operations. - Help monitor eCommerce performance and customer behavior trends. Marketing Operations & Coordination - Manage marketing calendars, timelines, and project tracking to ensure on-time execution. - Coordinate with external vendors, agencies, and internal stakeholders as needed. - Maintain marketing assets, templates, and documentation. - Support trade shows, promotions, and special initiatives as assigned.