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Modern work management platform
Senior Manager, Content Strategy
Location
United States
Posted
75 days ago
Salary
$147.5K - $192.5K / year
Seniority
Senior
Job Description
Senior Manager, Content Strategy
Smartsheet
• Develop a deep understanding of the buyer persona and pain points • Collaborate with Product Marketing teams to develop engaging campaign messaging across all global orchestrated campaigns, identify content gaps and develop the content roadmap • Develop and lead an Editorial Board and Marketing team-wide editorial strategy • Own the content planning and execution that maps to the buyer journey • Support thought leadership development with subject matter experts and executive leadership team • Be a player/coach to our team of writers and content producers to develop high-impact and compelling content assets • Heavily contribute to quarterly campaign planning and reporting • Heavily contribute to annual marketing strategy with an eye on the vision and MBOs • Execute on established KPIs to measure content program impact and utilize data to inform quarterly content plans. • Utilize strong analytical skills to test, track, and report out content performance results. • Propose innovative approaches to inspect content results and optimize campaign performance. • Synthesize and contribute content performance insights and suggestions for improvement to management. • Lead, mentor and grow a team of marketing professionals, fostering a culture of innovation, collaboration, and excellence. • Ignite a culture of inclusivity, recognizing the strengths that individuals bring to the team to promote engagement and development opportunities • Other duties as assigned
Job Requirements
- 8+ years of content management and strategy experience, including SaaS B2B Marketing experience
- Exceptional writing and editing skills, with demonstrated success creating compelling content that is tailored to goals and audiences
- Excellent communications and organizational skills
- Ability to lead and scale teams and processes within a dynamic growth environment
- Proven ability to work and thrive in a fast-paced environment
- Comfortable managing multiple demands and meeting tight deadlines
- Experience working at a fast growing company.
Benefits
- Medical/vision and dental coverage options for full-time employees
- 401k Match to help you save for your future (50% of your contribution up to the first 6% of your eligible pay)
- Monthly stipend to support your work and productivity
- Flexible Time Away Program, plus Sick Time Off
- US employees are automatically covered under Smartsheet-sponsored life insurance, short-term, and long-term disability plans
- US employees receive 12 paid holidays per year
- Up to 24 weeks of Parental Leave
- Personal paid Volunteer Day to support our community
- Opportunities for professional growth and development including access to Udemy online courses
- Company Funded Perks, including a counseling membership, local retail discounts, and your own personal Smartsheet account
- Teleworking options from any registered location in the U.S. (role specific)
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