• Responsible for the off-site platform operation of creators of HoYoverse in North America, maintain and expand overseas creator resources • Coordinate with the team to formulate and plan platform activities, ensure creator activity rate, and be responsible for production indicators • Develop educational tools for content creators to help them understand the production’s direction • Collaborate with team members to improve the quality of content creation • Use data and platform tools to identify high potential content creators and train top level creators for HoYoverse • Collaborate with PM, Marketing and other teams to enhance the content impact with promotion for content creators of HoYoverse

• Collaborate with the brand and rest of content team to ensure consistency in produced material • Create content for social media posts (LinkedIn, Facebook...) • Ensuring the logical flow of all writing produced • Promote content on social networks and monitor engagement (e.g. comments and shares) • Participate in brainstorming and planning content • Attending feedback sessions and making revisions suggested by management

• Create and share content with peers, colleagues, and network • Maintain the highest quality content and respond to edit suggestions as appropriate • Promote and share coursework with students, tutors, or audience

• Lead end-to-end content creation: Pre-Production, Production, and Post-Production. • Develop and execute creative briefs with high-quality visual storytelling. • Create engaging, native-first video and photo content for social platforms (IG, TikTok, YouTube Shorts, etc). • Operate camera and production gear with confidence and creativity. • Drive shoots either independently or as part of a crew (location or remote). • Edit and finalise deliverables with a strong eye for narrative, pacing, and brand tone. • Collaborate within the 90 Seconds platform for seamless project tracking and asset delivery.