• Work alongside our Sales Enablement Specialist to create marketing plans that target our IT-focused audience. • Keep up to date with the latest tech trends and help us present our products and services effectively. • Help find potential customers, partners, and decision makers by doing some research. • Support our branding team in keeping our marketing materials and messages consistent and interesting. • Be part of campaigns that use Sales Enablement tools to reach our audience. • Keep an eye on how our campaigns are doing and suggest ways to make them better. • Join us in trying out new things to attract and interest people in what we offer. • Show your passion for tech by staying updated on rules, changes, and new ideas. • Keep learning so you can give us fresh and smart ways to get new leads.

• Develop and implement IT-specific marketing strategies that resonate with our target audience. • Stay updated on emerging IT trends, technologies, and innovations to effectively position our products/services • Research and identify potential customer prospects and partners, pinpointing key decision makers. • Collaborate with the branding team to ensure a consistent and compelling brand image across all marketing materials and communication channels. • Source and manage relationships with industry influencers, partners, and stakeholders to strengthen our brand presence. • Contribute to the execution of campaigns using tools like Pardot and other Sales Enablement Platforms. • Monitor campaign performance and provide insights for continuous improvement. • Initiate strategies for generating leads and demand, encompassing both inbound and outbound sales and marketing activities. • Implement initiatives that attract and engage prospective customers. • Demonstrate dedication to the technology industry by staying updated on regulations, product solution changes, innovations, and trends. • Continuously educate yourself to inform lead generation approaches.

• Achieve growth and hit sales targets by successfully managing the sales team. • Design and implement a strategic business plan that expands company’s customer base and ensure it’s strong presence. • Own recruiting, objectives setting, coaching and performance monitoring of sales representatives. • Build and promote strong, long-lasting customer relationships by partnering with them and understanding their needs. • Present sales, revenue and expenses reports and realistic forecasts to the management team. • Identify emerging markets and market shifts while being fully aware of new products and competition status.

• Lead and develop a regional team including Account Managers, Solution Engineers, and Customer Success specialists. • Define and execute regional sales strategies to ensure sustainable revenue growth and customer expansion. • Develop and implement 90-day sales plans and strategic account plans aligned with company goals. • Build and maintain strong relationships with key customer stakeholders and decision-makers. • Participate in customer meetings to understand needs, shape solutions, and deliver value-driven outcomes. • Work closely with Solution Engineers and other KNIMErs on proposals, demos, and use-case reviews. • Contribute customer insights to internal discussions and help align market needs with product and business strategy.