• Actively engage with potential customers and lead them through the solar conversion process from initial inquiry to installation completion • Provide comprehensive consultation to clients on solar energy solutions, system design, financing options, and government incentives • Develop and maintain strong relationships with customers, ensuring high levels of satisfaction and fostering long-term loyalty • Collaborate with our in-house team of solar experts, engineers, and technicians to develop customized solutions for clients • Track, analyze, and report on sales pipeline data, adjusting strategies as necessary to meet or exceed sales targets • Attend virtual conferences, webinars, and industry events to stay informed of industry trends and emerging technologies • Consistently provide exceptional customer service, addressing client concerns promptly and professionally

• Work cross functionally within the company to communicate with all stakeholders in customers' success • Create and maintain relationships with customers to better understand and achieve their needs • Make visits to our customers to identify opportunities for growth within our platform • Manage all reporting about the health of customers' accounts

• Develop and maintain strong relationships with vendors, ensuring clear communication and mutually beneficial partnerships. • Negotiate contracts and pricing agreements to achieve cost savings while maintaining quality standards. • Monitor vendor performance through regular reviews and assessments, addressing any issues promptly. • Collaborate with the procurement and operations teams to streamline supply chain processes and improve efficiency. • Ensure all vendor agreements comply with company policies and industry regulations, and manage any associated risks. • Address and resolve any conflicts or issues that arise with vendors, maintaining a professional and constructive approach. • Prepare regular reports on vendor performance, cost savings, and other key metrics for senior management.

• Define and execute a global liquidity acquisition and retention strategy aligned with the company's growth objectives and product roadmap. • Set and deliver against quarterly and annual revenue, volume, and spread targets tied to liquidity provider activity. • Build and lead a high-performing account management team across multiple regions; establish KPIs, workflows, and a culture of accountability. • Own the end-to-end lifecycle of liquidity provider relationships — from prospecting and onboarding through to ongoing optimization and expansion. • Negotiate commercial terms, fee structures, and SLAs with Tier-1 and Tier-2 market makers, OTC desks, and algorithmic trading firms. • Monitor and analyze liquidity quality metrics (spread, depth, fill rates) and work with providers to continuously improve execution performance. • Partner closely with Trading, Product, Engineering, Compliance, and Legal teams to ensure seamless onboarding, API integration, and regulatory alignment. • Serve as the internal voice of the liquidity provider — advocating for platform improvements, new trading pairs, and infrastructure upgrades that attract and retain top-tier flow. • Collaborate with the Institutional Sales and OTC teams to deliver a unified client experience for high-value counterparties. • Maintain deep expertise in global market microstructure, regulatory developments, and competitive dynamics across centralized and decentralized venues. • Represent the company at industry conferences, institutional roundtables, and partner events to strengthen brand positioning and expand the partner pipeline.