• Online satış stratejileri geliştirmek ve uygulamak • Dijital pazarlama kampanyalarını planlamak ve yönetmek • SEO/SEM optimizasyonları gerçekleştirmek • Sosyal medya hesapları için içerik yönetmek ve oluşturmak • Müşteri ilişkilerini yönetmek ve müşteri memnuniyetini sağlamak • Analitik araçları kullanarak performans raporları oluşturmak

• Develop and execute comprehensive search engine optimisation strategies • Monitor and analyse website performance using SEO tools • Collaborate with content creators and digital marketing teams • Execute link-building activities • Work closely with cross-functional teams • Conduct thorough keyword research and SEO analysis • Optimise website content and meta tags • Identify technical SEO issues • Track and analyse website traffic and user behaviour • Stay abreast of emerging SEO trends

• Your focus will be enhancing our online presence and contributing to our growth strategies through effective SEO practices. • Ideal candidates will demonstrate a strong foundation in all facets of SEO, with the ability to work independently and under the guidance of Refindable's SEO Director. • The candidate will own client-facing communication in English, and should possess excellent verbal and written communication skills. • Crawl sites using Screaming Frog. • Make technical SEO audits & technical recommendations around web structure, interlinking, canonicalization and/or cannibalization, crawl budget optimization and more. • Make content strategies aligned with Organic and business goals (around sales / lead acquisition). • Make content briefs for specific clients. • Make content optimization for specific clients. • Make reports on understanding Organic Performance of a business (both up or downtrends) to later make conclusions / recommendations. • Be proficient working with Organic Search tools and platforms, including but not limited to Google Search Console, Google Keyword Planner, SEMRush, Screaming Frog, etc. • Be proficient using GA4 data to: Create personalized reports with Metrics / Dimensions. • Analyze Digital performance (not only Organic) to understand and ideally discover performance opportunities to reach business performance goals. • Triage and prioritize existing SEO efforts to maximize immediate improvement opportunities and revenue generation. • Organic Performance benchmarking and competition analysis. • GAP analysis (content, link building and more).

• Conduct SEO/SXO audits and develop tailored strategies • Perform operational on-page optimization on client websites in the B2B and e-commerce sectors, as well as SEO monitoring and optimization using common SEO tools • Introduce and further develop Generative Engine Optimization (GEO) • Provide direct client support or work closely with project managers • Create and present data-driven reports using Google Looker Studio • Maintain accurate time tracking and manage tickets in the client system • Collaborate closely with specialist departments such as editorial/content, UX/UI, design/graphics, video, web development, data, and project management • Proactively shape the SEO/SXO department and pursue continuous self-directed professional development in SEO