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Product Analyst
Location
Poland
Posted
123 days ago
Salary
0
Seniority
Senior
Job Description
Product Analyst
Growe
• Define key metrics and methodologies for Marketing and CRM analytics, align them with overall business goals, and assist in efficient decision-making; • Identify opportunities and issues through data analysis, bring insights, and present them in an easy, actionable way; • Work independently and autonomously, collaborating closely across Marketing, Finance, and Product to provide regular updates on the effectiveness of all marketing channels on the acquisition pipeline; • Maintain data integrity from various sources, actively challenge and improve existing data flows; • Contribute to the enhancement of accuracy, reliability, and overall data quality; • Develop user-friendly Tableau dashboards to monitor primary Marketing and CRM KPIs, both existing and new; • Recommend innovative ideas for optimizing marketing performance and efficiency; • Lead automated reporting for timely and accurate information delivery.
Job Requirements
- At least 3 years of analytical experience, preferably in B2C marketing analytics;
- Understanding of multi-touch attribution mechanisms;
- Advanced proficiency in SQL;
- Proficiency in Tableau or similar tools;
- Solid statistical knowledge and experience in using statistics to analyze complex data;
- At least an Intermediate level of English;
- Familiarity with GIT and Airflow is a plus;
- Experience with Python libraries is also a plus.
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