• Build relationships with existing customers while expanding growth year-over-year. • Discuss all the products and programs YORK Factory Direct offers to gain more share of wallet. • Advising customers to utilize all program features available to grow their business; the more they sell, the more we sell! • Prospect and recruit customers who fit the YORK partnership profile. • Prove “Why YORK” is an industry leader with the power behind it to grow their business. • Create custom marketing strategies to help your customers grow. • Assist your customer to select the best YORK products to meet their client’s needs. • Negotiate prices and terms of sale. • Ensure customers participate and attend our industry-leading training classes offered locally and virtually. • Perform to plan. Set weekly, monthly, quarterly and annual sales goals for overall sales, sales calls, product mix/segmentation, new dealer registrations, training, as well as many other sales metrics.

• Work collaboratively with the National Account Manager to develop a sales strategy designed to prospect & build customers within natural independent and small conventional grocery accounts with less than 100 retail locations in the Western region of the US. • Understanding and experience managing distributor relationships such as UNFI and KeHE. • Execute the strategy of the natural and grocery channels to deliver on annual revenue goals. • Optimize relationships with new partners to promote best-in-category opportunities - pricing and promotions, POS and in-store campaigns, SKU mix, shelf placement, etc. • Partner with trade and marketing teams to build and support account velocities. • In conjunction with the Trade Marketing Team and operations team, plan, organize, forecast and implement and manage promotional and trade spend initiatives. • Work collaboratively with the Operations team to ensure strong customer service levels. • Leverage network of brokers & distributors to support channels in accordance with the Hu mission, culture and values. • Propose the development, adaptation and/or changes to the company’s current product line based on trade feedback and competitive analysis.

• Collecting and reviewing all patient insurance information needed to complete the billing, collections, appeal, and/or cash processes to ensure clean claims submission to insurance carriers • Following up on dental billing and accounts receivable for all payer types • Processing dental insurance EOBs, appeals, denials, and following up with denial resolutions timely and accurately • Understanding insurance EOBs and the appropriate adjustment best practices according to internal guidelines • Posting payments received from insurance carriers and patients • Effectively utilizing various means for collections, including but not limited to phone, fax, mail, and online methods • Providing exceptional customer service to internal and external customers while resolving any requests in a timely and accurate manner and escalating complaints accordingly • Audit accounts for quality • Performs other related duties as assigned

• Establish Santen’s MicroShunt as the surgical treatment of choice for glaucoma by creating awareness, building strong relationships with Key Opinion Leaders (KOLs), and providing state-of-the-art surgical training and follow-up. • "Seed and nurture" the market by introducing Santen’s surgical solutions, ensuring sustainable market-share growth, and enabling fruitful collaboration with the glaucoma prescription drugs team to deliver cohesive strategies. • Leverage your expertise in surgical ophthalmology to influence surgeon preferences, navigate complex hospital environments, and act as a strategic partner to hospitals and clinics across your territory. • Identify and build up new accounts in surgical glaucoma. • Conduct and/or support local training with regards to glaucoma drainage surgery. • Initiate and develop sustainable relationship with key opinion leaders across your territory. • Closely collaborate with Santen Pricing & Market-Access Team to maximize the MicroShunt potential in your territory and across the east region. • Develop innovative and efficient acquisition plans on account level to ensure sustainable business development. • Achieve sales targets and develop operational plan for maximum return on investment. • Achieve and demonstrate effective use of agreed KPIs and objectives. • Identify sales-related trends. • Identify profitable business opportunities and align available resources. • Maintain and optimize existing relationships and manage business with existing key customers. • Provide accurate feedback on competitor activities in the field. • Interact with Santen sales management, marketing and customer service to guarantee top services to our customers. • Manage the territory financial budget. • Provide technical expertise for questions, issues or requirements related to product portfolio responsibilities. • Efficiently use the company reporting tools to ensure up to date customer/territory information and sharing valuable information across the organization. • Ensure compliance with company standards and Code of Practice. • Follow Good Distribution Practice guidelines and act in line with it (obligatory for all employees).