• Build and grow a sales territory through consistent outreach, calls, visits, and relationship development. • Meet with schools, gyms, studios, leagues, and other organizations in person to understand needs and present solutions. • Conduct fittings, product demonstrations, and on-site meetings with decision makers. • Represent Rebel Athletic at events, conferences, competitions, and industry functions. • Manage all stages of the sales cycle from introduction to final delivery. • Maintain professional communication regarding timelines, updates, and expectations. • Keep accurate CRM notes, follow ups, and planning details. • Work closely with internal teams to support the customer experience from start to finish.

• Actively manage and nurture relationships with existing national customers, ensuring their needs and expectations are met in a timely and professional manner. • Collaborate with the sales leadership team to implement strategies to expand existing partnerships, both horizontally and vertically, within the customer's organization. • Troubleshoot any customer issues and liaise with the appropriate departments within our company to find swift and effective solutions. • Coordinate and collaborate with multiple internal teams, including marketing, operations, and customer success, to ensure our offerings meet and exceed customer requirements. • Provide regular updates on account status to the sales leadership team, including challenges, opportunities, and risks. • Conduct regular check-ins and provide routine updates to current clients about our services. • Participate in the development of proposals and presentations for existing clients. • Stay up-to-date with industry trends, competitors, and market conditions that may affect our customer relationships and business strategies.

• The Senior Account Executive is a leader we rely on to identify, develop, and close new business opportunities. • They manage their approach, pipeline, and professional development with a continuous growth mindset. • The Senior AE has a boldly curious attitude that sparks new connections, adds depth to discovery conversations, and helps inform, inspire, and guide our potential clients toward a new approach. • All of this produces a growing pipeline of new business, a consistent closing motion, and ultimately connects new agencies with the platform for a long-term basis. • The Senior Account Executive spins their professional development flywheels and proactively brings their teammates together to keep their sales approach creative, strategic, and innovative. • The Senior Account Executive will increase our capacity to help public-sector staff learn about our software and will work to convert a pipeline of high-potential prospect agencies.

• Conduct rigorous market research to surface new opportunities across public funding ecosystems and continue to hone in on ideal customer profiles. • Analyze regulatory landscapes, policy trends, and local/state/federal funding programs to inform market entry strategies and best paths to navigate partnership within a priority state or region. • Build and maintain a pipeline of market hypotheses and concepts for exploration and begin testing them in assigned territory. • Partner with B2B Marketing to develop new business opportunities from the ground up (0→1), using creativity, curiosity, and deep ecosystem scanning. • Engage with state and local stakeholders to uncover unmet needs and explore alignment with Guild’s capabilities. • Leverage and develop frameworks to assess opportunity fit, strategic value, and long-term scalability within the Guild ecosystem. • Make go/no-go recommendations based on market traction, financial viability, and mission alignment. • Design and lead early engagements to validate demand, feasibility, and ROI of new market opportunities. • Develop hypotheses, pilot concepts, and test value propositions with state funders, partners, and beneficiaries. • Support the development of new business models and funding structures aligned with Guild’s impact and financial goals as it relates to state and local buyers. • Translate validated opportunities into actionable go-to-market plans in collaboration with marketing, product, learning marketplace, government affairs, and operations teams. • Define and track key success metrics and leading indicators of market traction - as defined by revenue and total education spend. • Support initial GTM execution by providing tight feedback loops on market positioning, possible opportunities, and where and if local engagement and advocacy would be needed. • Partner with internal teams (e.g., Finance, Legal, Policy, Product) to ensure new ideas are viable, scalable, and compliant. • Help structure strategic partnerships that align with new market goals. • Serve as a thought partner to senior leadership, offering clear, data-informed recommendations.