• Manage and grow communities on South Asian’s social platforms (WhatsApp, Telegram, Facebook Groups) • Plan engagement activities to boost user retention and conversion • Support advertising campaigns: provide channel recommendations and monitor postcampaign performance • Assist local brand promotion: collaborate with South Asian KOCs/KOLs and execute culturally relevant campaigns

• Lead and inspire Executive Directors to achieve operational efficiency and high standards across all Viva Senior Living communities • Conduct regular performance assessments to ensure best practices and standards are upheld, identifying areas for improvement and implementing necessary changes • Collaborate with Executive Directors to set ambitious yet achievable goals aligned with Viva’s vision • Develop and drive the implementation of short- and long-term strategic plans • Oversee budgets and financial performance of each community, ensuring revenue goals are met while managing costs effectively • Provide guidance to Executive Directors on budget planning, revenue optimization, and financial reporting to maximize profitability without compromising care quality • Ensure that all communities operate within regulatory guidelines, including health and safety standards, licensing requirements, and resident rights • Support community outreach efforts and market expansion strategies to grow Viva’s presence

• The Field Operations Specialist (FOS) manages specified OEM automotive fixed operations clients within assigned territory and specializes in client satisfaction, customer retention, increasing marketing performance, and selling new solutions. • Represents the face of the brand by conducting daily in-person aftersales marketing consultations. • Manages all client-facing aspects of the relationship: marketing consultations, data analysis, offer selection, creative options, billing questions, etc. • Builds and maintains positive relationships with new and existing dealer clients. • Conducts up to three (3) one-hour dealership consultations each day, providing data analysis and continuous improvement recommendations on marketing creative, offers, and cadence. • Partners with designated OEM field representatives to coordinate marketing improvements and facilitates joint dealership consultations. • Understands and drives key performance indicator (KPI) improvement. • Examines client performance (reporting, direct observation, etc.) to identify areas of opportunity for improvement within the fixed operations. • Proactively communicates to clients (up to Dealer Principal / General Manager levels). Establishes and maintains a solid business relationship with dealership personnel. • Effectively communicates OEM program’s value proposition and aligns it with the dealers’ goals. • Manages the retention, product penetration, and growth of assigned dealerships.

• Own daily operational performance across active markets, ensuring smooth care delivery, provider satisfaction, and patient experience • Serve as the primary operational escalation point for market-level issues, quickly diagnosing root causes and driving resolution • Partner with Market Ops Managers to ensure consistent execution while allowing for thoughtful local variation • Support market launches by coordinating operational readiness across clinical, staffing, workflows, and tooling • Lead the design, implementation, and continuous improvement of operational tools and systems that support care delivery • Partner closely with Product and Clinical Operations to translate real-world operational needs into scalable technical solutions • Ensure systems are intuitive for frontline teams and reduce administrative burden rather than adding complexity • Identify gaps in tooling or process and prioritize fixes that improve reliability, efficiency, and scalability • Build and maintain core operational processes, SOPs, and playbooks that enable consistent execution across markets • Act as the connective tissue between Clinical Operations, Product, Market Ops, and central Operations teams • Define and monitor operational KPIs tied to care delivery, capacity, responsiveness, and market performance • Build, lead, and develop a high-performing operations team, including Market Ops Managers and centralized ops roles.