• Lead monthly content planning across Instagram, TikTok, YouTube, and LinkedIn • Write compelling captions, hooks, scripts, and post copy • Repurpose long-form content into high-performing short-form formats • Perform light-to-moderate video editing • Design or adapt visual assets for stories, carousels, and thumbnails • Organize and batch content for consistent publishing • Monitor and respond to comments and DMs across all platforms • Identify and qualify inbound leads from social media • Engage with followers strategically to build community • Maintain a structured content calendar

• Own and execute the overall social media strategy • Drive brand awareness, engagement, and lead generation • Identify content opportunities, trends, and growth levers • Continuously optimize based on performance data • Lead social media across LinkedIn (PRIMARY focus), TikTok, Instagram, Facebook • Ensure consistent brand voice and positioning across platforms • Plan and oversee content calendars aligned with business goals • Design and create high-quality visual content • Direct and execute short-form video content • Write compelling, conversion-focused copy • Build and manage campaigns in HubSpot (ESSENTIAL & NON-NEGOTIABLE) • Align content with marketing funnels and lead generation efforts • Track performance and optimize campaigns accordingly • Monitor key metrics (engagement, reach, conversions, leads) • Report on campaign performance and provide insights • Continuously test and iterate on content and strategies

• Schedule and publish content across key hospitality platforms (Instagram, Facebook, TikTok, Google Business, etc.) • Repurpose venue photos, event content, testimonials, and promotions into engaging short-form posts, stories, and reels • Execute the content calendar aligned with seasonal campaigns, events, menu launches, and promotions • Monitor platform analytics and provide weekly summaries on engagement, bookings, and promotional performance • Monitor comments and direct messages daily across all platforms • Respond to guest enquiries in line with brand tone of voice (warm, service-oriented, and sales-aware) • Escalate function enquiries, large bookings, and event leads to the Events or Sales Manager • Maintain response time SLAs (e.g., under 24 hours or faster for booking enquiries) • Monitor shared inboxes (events, reservations, general enquiries) • Respond to inbound booking and event enquiries using approved templates and pricing guides • Qualify function and group booking enquiries based on defined criteria (guest numbers, budget, event type, date availability) • Update CRM with enquiry details, booking status, and conversation notes

Job Description Required Certificates and Licenses: Michigan Teaching Certification Required. Must have a middle school Social Studies endorsement. Residency Requirements: Must reside in Michigan.Job Description Required Certificates and Licenses: Michigan Teaching Certification Required. Must have a middle school Social Studies endorsement. Residency Requirements: Must reside in Michigan. The Middle School Social Studies Teacher is a highly qualified, state certified educator responsible for delivering specific course content in an online environment. Teachers provide instruction, support, and guidance, manage the learning process, and focus on students’ individual needs. Teachers monitor student progress through Stride K12’s learning management system. They actively work closely with students and parents/learning coaches to advance each student’s learning toward established goals. Teachers typically work from home but must travel occasionally throughout the year to various school functions, such as state testing or as otherwise required by the school. This position offers a base salary around $47,000 plus the eligibility of a performance bonus. K12, a Stride Company, believes in Education for ANY ONE. We provide families with an online option for a high-quality, personalized education experience. Students can thrive, find their passion, and learn in an environment that encourages discovery at their own pace. Passionate Educators are needed at the Stride K12 partner school, Highpoint Virtual Academy of Michigan (HVAM). We want you to be a part of our talented team! The mission of Highpoint Virtual Academy of Michigan (HVAM) is to provide an exemplary individualized and engaging educational experience for students by incorporating school and community/family partnerships coupled with a rigorous curriculum along with a data-driven and student-centered instructional model. Student success will be measured by valid and reliable assessment data, parent and student satisfaction, and continued institutional growth within the academic community. Join us! This is a full-time position. Ability to work independently, typically 40+ hours per week is required. Ability to maintain a professional home office without distraction during workday, typically 9-5 (or 8-4) or as defined by the school. ESSENTIAL FUNCTIONS: Reasonable accommodation may be made to enable individuals with disabilities to perform the essential duties. · Provides rich and engaging synchronous and asynchronous learning experiences for students · Commitment to personalizing learning for all students · Demonstrates a belief in all students’ ability to succeed and meet high expectations · Differentiates instruction based on student level of mastery · Augments course content according to prescribed policies and procedures using appropriate asynchronous and synchronous tools under guidance from principal and coach · Maintains grade book ensuring student academic integrity, makes student placement and promotion decisions, and alerts administrators to concerns about student performance and progress · Prepares students for high stakes standardized tests · Understands that a primary responsibility is to establish and maintain positive rapport with families and regularly communicates with and responds to students and learning coaches/parents in a timely manner · Supports learning coaches/parents with student curricular and instructional issues, as well as basic troubleshooting in a virtual classroom environment that is in line with academy policies and procedures · Travels as required (on average once per month and/or approximately 20% of the time) for face-to-face professional development, student testing, and as required by school REQUIRED MINIMUM QUALIFICATIONS: · Bachelor's degree AND · Active state teaching license AND · Ability to clear required background check DESIRED QUALIFICATION: · Experience working with proposed age group. · Experience supporting adults and children in the use of technology. · Experience teaching in an online (virtual) and/or in a brick-and-mortar environment. · Experience with online learning platforms. · Ability to work collaboratively with other teachers to interpret and produce numeric, tabular, and graphic representations of student data, and use it to drive instructional decisions. · Receptive to receiving coaching regularly with administrators and teacher trainers. · Ability to embrace change and adapt to ensure excellent student outcomes. · Proficient in Microsoft Excel, Outlook, Word, PowerPoint. · Ability to rapidly learn and adapt to new technologies and teaching platforms. · Ability to maintain teacher certification/professional development hours and fluency in K12 systems, programs and curriculum. Compensation & Benefits: Stride, Inc. considers a person’s education, experience, and qualifications, as well as the position’s work location, expected quality and quantity of work, required travel (if any), external market and internal value when determining a new employee’s salary level. Salaries will differ based on these factors, the position’s level and expected contribution, and the employee’s benefits elections. Offers will typically be in the bottom half of the range. Work Environment: The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. · This position is virtual. The above job is not intended to be an all-inclusive list of duties and standards of the position. Incumbents will follow any other instructions, and perform any other related duties, as assigned by their supervisor. All employment is “at-will” as governed by the law of the state where the employee works. It is further understood that the “at-will” nature of employment is one aspect of employment that cannot be changed except in writing and signed by an authorized officer. Job Type Regular The above job is not intended to be an all-inclusive list of duties and standards of the position. Incumbents will follow any other instructions, and perform any other related duties, as assigned by their supervisor. All employment is “at-will” as governed by the law of the state where the employee works. It is further understood that the “at-will” nature of employment is one aspect of employment that cannot be changed except in writing and signed by an authorized officer. If you are a job seeker with a disability and require a reasonable accommodation to apply for one of our jobs, you can request the appropriate accommodation by contacting stridecareers@k12.com. Equal Opportunity Employer/Protected Veterans/Individuals with Disabilities Stride, Inc. is an equal opportunity employer. Applicants receive consideration for employment based on merit without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability or protected veteran status, or any other basis prohibited by federal, state, or local law. Stride, Inc. complies with all legally required affirmative action obligations. Applicants will not be discriminated against because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant.