• Manage and grow social media profiles • Assist in planning and executing marketing campaigns • Monitor online engagement, reviews, and comments • Analyze campaign performance and suggest improvements • Create engaging content (posts, graphics, blogs, etc.) • Conduct marketing research to support content and campaigns • Assist in developing messaging and brand presence • Support online marketing efforts and ad campaigns • Explore opportunities to improve visibility and reach • Work with tools and platforms to optimize campaigns • Analyze marketing data to support decision-making • Track performance and provide insights and recommendations • Work with internal team members (including technical/AI support) to streamline processes • Assist in exploring automation opportunities (e.g., ads, email campaigns) • Help improve workflows and marketing systems over time • Assist with website updates or blog content • Provide general administrative or project support as needed

POSITION IS FULLY REMOTE, BUT ONLY HIRING IN CA, TX, AND FL. Salary Range: $52,000 - $70,000 Work Truck Solutions' culture combines strong leadership, collaboration, and fun, with incredible growth opportunities for our employees in a fast-paced work environment providing employee engagement, recognition, and development. Our software company is committed to innovation in the rapidly changing commercial vehicle market space. Our vision and culture allow employees to be recognized as thought leaders and thrive in their careers. In addition to the job responsibilities and requirements, the following are essential to be a successful member of our team: Curiosity: you seek knowledge, ask questions, and look for answers; you’re proactive and engaged Perseverance: you hit a delay; you know this is your moment to figure things out and to shine Innovation: you want to make things better, solve the puzzle, create something new Flexibility: there’s a new opportunity; you’re ready to flip the script, grow and adapt Job Overview:Work Truck Solutions is seeking a talented and creative Commercial Dealer Marketing Specialist to join our Professional Services team. In this role, you'll be responsible for developing and executing paid social media marketing campaigns and Google Vehicle Listing Ads for our commercial vehicle dealer base. You'll play a key role in ensuring our customers get the best possible return on investment (ROI) from our add-on marketing services. Responsibilities: - Successfully onboard dealerships onto Facebook Ads from beginning to end, including, but not limited to, ad account creation, Facebook page linking, audience research, billing, and campaign creation and scheduling - Successfully onboard dealerships to run Google Vehicle Listing Ads - Organize and build well-structured campaigns, ad sets, and ads monthly - Proactively communicate with customers via email and on the phone/in video meetings to determine needs (i.e., budget, timelines, vehicles/body types to advertise, copy, etc.), understand their target audience and marketing goals - Must be able to both listen to customer needs/concerns and make recommendations - Conduct in-depth analysis of social media and email marketing campaign performance using relevant metrics and analytics tools to determine effectiveness, record qualitative and quantitative data of each campaign, and create plans of action for campaign revisions - Perform regular reviews with customers to report results and identify opportunities for improvement - Identify opportunities to improve campaign effectiveness and recommend data-driven strategies for optimization - Stay up-to-date on the latest digital marketing trends and best practices Qualifications: - Experience in paid social media marketing is required - Experience in Google VLAs is strongly preferred - Experience either working at or directly with automotive dealerships is strongly preferred - Proven ability to create engaging and effective social media content - Strong analytical skills with the ability to interpret and apply data insights - Excellent communication and writing skills - This is a customer-facing position that requires the ability to communicate effectively and professionally in online meetings. Benefits: - Work on meaningful projects that shape the future of the commercial vehicle industry. - Competitive salary. - Fully remote Monday-Friday work week. - Comprehensive medical, dental, and 401k benefits, with complimentary life insurance. - Paid Time Off (PTO) and holidays. - Flexible scheduling, subject to manager’s approval. - Opportunity to work with a supportive and innovative team.

Role Description Crossroads Continuum is seeking a creative and organized Social Media Consultant to lead our digital presence across key platforms. This contractor will develop strategy, create engaging content, and manage our online community while collaborating with internal program leaders to ensure messaging aligns with our mission and initiatives. This is a monthly retainer-based contract role with clearly defined deliverables and opportunities to expand scope over time. Core Responsibilities - Social Media Strategy & Planning - Develop and deliver a comprehensive social media plan - Align content strategy with organizational initiatives, events, and program goals - Coordinate messaging with internal stakeholders and program leads - Content Creation & Publishing - Manage three social media platforms: Facebook, Instagram, and LinkedIn - Create up to 8 unique posts per month - Schedule and publish all approved content - Provide up to two rounds of revisions per deliverable - Community Management - Monitor comments, messages, and engagement - Provide community management on two designated days per week (e.g., Tuesday & Thursday) - Reporting & Analytics - Deliver a monthly analytics report summarizing performance, engagement trends, and recommendations - Project Coordination - Manage the full content approval workflow - Coordinate feedback between Crossroads staff and leadership - Ensure deadlines are met and communications stay organized - Creative Assets - Provide all original and raw design files associated with deliverables - Additional Services (As Needed) - Additional revisions beyond the included rounds - Photography or videography - Video production and editing - Paid social media strategy or ad management Compensation - Monthly Fee: $2,000 - $2,200 (inclusive of payment processing fees) - Payments issued on the 1st of each month - Reimbursement available for pre-approved, reasonable business expenses with documentation Working Relationship - This role is structured as an independent contractor engagement, not employment. - The contractor is responsible for their own: - Taxes and withholdings - Insurance - Business expenses not otherwise approved for reimbursement Confidentiality - The contractor may have access to sensitive organizational information and agrees to maintain strict confidentiality and protect all non-public information. Ownership of Work - All final deliverables and work products created during this engagement become the property of Crossroads Continuum. The contractor may showcase completed work in a professional portfolio. Professional Standards - Work will be performed fully remotely. - No in-person work is expected unless mutually agreed upon in writing. - In the event of a dispute, both parties agree to pursue mediation before legal action. Equal Employment Opportunity Statement Crossroads Continuum is proud to be an Equal Opportunity Employer. Employment decisions are made without regard to race, color, religious creed, sex, sexual orientation, gender identity or expression, national origin, ancestry, age, disability, genetic information, pregnancy, veteran status, or any other status protected by federal or Massachusetts law. Reasonable accommodations are available throughout the application and hiring process. Interested in Applying? If you’re seeking a role that supports clinical growth, leadership development, and structured professional advancement, we encourage you to apply.

Title: Content & Social Media Specialist Location: Madison WI US $50,000 ‒ $58,000 Annually Job Description: The Content & Social Media Specialist leads the development and execution of Destination Madison social media and content initiatives. This includes writing annual content plans, creating monthly content calendars and executing content across various channels and platforms, including: digital marketing campaigns, social campaigns (influencer, creator, organic and paid), social media writing and asset creation, web writing and asset creation, email marketing and testing of new formats. As a member of Destination Madison’s Brand team, this full-time, salaried position is internally classified as a Marketing Specialist position and reports to a Marketing Manager or higher. Primary Duties and Responsibilities - Use Brand Guides, Signature Stories and Advisory Board/External Consultant resources to inform high-level digital and social content plans and execution. - Adapt high-level content strategies into a full-year plan for content creation that maximizes efficiency and exposure for applicable markets. - Stay abreast of industry data, content best practices and trends; use insights to develop effective content that aligns with brand standards and grows KPIs. - Collaborate with brand team and internal clients on concept through completion of campaigns and projects. - Lead 360-degree development of seasonal or thematic content campaigns to include content marketing plan, verbal direction, image/video capture, collaboration on graphic assets, writing social and marketing tactics, platform integration and internal/external presentations as needed. - Collaborate with external ad agency, video editor, content creators and external vendors on concepting and execution of paid and organic seasonal marketing campaign assets (e.g. header images, social graphics, paid assets). - Maintain expertise in content creation best practices, trends and KPIs in order to partner with PR team in evaluating influencers/creators and maintaining budget. - Build and enhance partner and industry relationships through content development, event attendance and giving presentations. - Execute email marketing, including content creation, list development and email layouts. - Develop, test and curate content for social and digital content platforms that help expand reach and engagement, ultimately growing key KPIs in social and digital channels. - Research, evaluate and implement new content management tools as needed. - Support implementation of content components for new monetization strategy. - Complete other duties and projects as assigned Education & Experience - Bachelor’s degree in Marketing, Communications, Journalism or other related field and 1-3 years of professional experience in a marketing position - Experience managing and measuring social and digital marketing campaigns - Experience concepting and executing successful projects - Demonstrated knowledge of marketing best practices and industry trends - Experience using social media channels for brand or business, including Facebook, Instagram, LinkedIn, TikTok and YouTube - Experience with email marketing platforms, content management systems (CMS) and digital asset management platforms is preferred - Strong knowledge of Greater Madison area attractions, venues, hotels, restaurants and events is preferred Skills and Abilities Required - Effective communication skills across a variety of settings, audiences, and channels, including the ability to present concepts and work to internal and external audiences - Establishes rapport and works collaboratively with diverse groups of people to meet shared objectives. Builds professional relationships based on confidence and trust - Strong organizational, project management and time management skills, with the ability to balance competing priorities and respond quickly to unplanned opportunities - Takes initiative and personal responsibility for delivering quality work, holding self and others accountable to commitments. Utilizes feedback loops to provide transparent updates on progress, results or barriers - Ability to translate marketing objectives into effective creative concepts and copy - Demonstrated skill in concept development for social and marketing tactics and/or campaigns - Ability to match and further develop brand voice across a variety of mediums Work Environment & Job Specifications The work environment and job specifications listed below are representative of those that must be met by an employee, with or without reasonable accommodation, to successfully perform the essential functions of this job. - Primarily perform work in our downtown Madison office, with flexibility to work remotely based on job duties and current organizational policies. - Local travel for content creation and staff outings is required. - Work with frequent interruption and sit for long periods of time. Lift and/or move up to 10 pounds and occasionally move up to 35 pounds. - Occasionally move around the office and access or use computers, video recording devices, and any other pertinent supplies, space or equipment used to perform the duties of the position - Occasional evening and weekend work required for travel, events and organization functions. Compensation & Benefits The starting annual salary for this position ranges from $50,000 to $58,000, depending on experience. A comprehensive benefits package is offered to all full-time team members. Application Process Interested candidates are encouraged to complete and online application by submitting a resume and cover letter through Destination Madison's website. Destination Madison is an Equal Opportunity/Affirmative Action Employer