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Beekeeper's Naturals is reinventing the medicine cabinet with clean remedies powered by nature and proven by science.
Social Media Content Manager
Location
United States
Posted
165 days ago
Salary
0
Seniority
Senior
Job Description
Social Media Content Manager
Beekeeper's Naturals
• Develop and execute a comprehensive social media strategy across platforms including Instagram, TikTok, X/Twitter, LinkedIn, YouTube, and emerging channels. • Plan, create, edit, and publish engaging content including posts, reels, stories, short-form video, and campaign-driven content. • Own the social content calendar and ensure consistent brand voice, tone, and visual identity across platforms. • Monitor platform trends, cultural moments, and algorithm updates to keep content relevant and competitive. • Manage community engagement by responding to comments, messages, and mentions in a timely, on-brand manner. • Build authentic relationships with followers to strengthen brand trust and loyalty. • Support influencer, creator, and user-generated content initiatives where applicable. • Track, analyze, and report on key social performance metrics including engagement, reach, growth, and conversions. • Use insights and data to continuously optimize content strategy and improve results. • Partner with paid social teams where applicable to amplify high-performing organic content. • Collaborate with marketing, creative, product, and agency partners to support product launches and brand campaigns. • Align social content with broader go-to-market initiatives and marketing priorities.
Job Requirements
- 3+ years of experience managing social media for a consumer brand or agency
- Proven track record of growing and engaging social communities
- Strong understanding of major social platforms, algorithms, and analytics tools
- Excellent copywriting and storytelling skills with strong creative judgment
- Ability to manage multiple projects and deadlines in a fast-paced environment
- Experience working with content creation and editing tools and social management platforms
- Preferred experience in CPG, consumer brands, or DTC businesses
- Experience supporting product launches, promotions, or retail-focused campaigns
- Familiarity with influencer marketing and creator partnerships
- Experience working in regulated consumer categories (preferred).
Benefits
- Full medical benefits included
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