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Media Analyst
Location
Pennsylvania
Posted
159 days ago
Salary
$70K - $85K / year
Seniority
Mid Level
Job Description
Media Analyst
Gupta Media
• Plan, build, and optimize campaigns across digital platforms like Facebook Ads, Google Ads, Amazon Ads, and Reddit • Familiarity with platforms like Google Analytics and ability to create custom data models in Excel/Google • Communicating with clients via Zoom, phone, and email on a daily basis • Analyze campaign performance, share key insights, and make recommendations for optimization • Provide insights to help impact and improve team strategy • Stay current on trends in digital marketing, best practices, and emerging products and platforms • Involvement in the training and mentoring of new hires and junior staff
Job Requirements
- Bachelor’s degree or higher – Marketing, Advertising, Business, Economics or related field
- 2+ years experience in Digital Marketing
- Advanced knowledge of Google Ads (Search, Display, Shopping), Facebook Ads, Amazon Ads, Connected TV, Criteo, Reddit and other digital marketing platforms
- Analytical expertise
- Ability to multi-task and prioritize workload across multiple projects
- High level of enthusiasm and professionalism
- Curiosity – An important trait in every role on every team within our organization
Benefits
- Health insurance
- Dental insurance
- Vision insurance
- Pet insurance
- Flexible and Dependent Care Savings Accounts
- 401(k) with up to 5% Safe Harbor contributions
- Paid time off
- Paid family leave
- Commuting and wellness stipends
- Opportunities for professional development and career growth
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