• Lead social-first content and launch strategy for startup founders • Own launch GTM across social, marketing assets, and launch moments • Build, refine, and operationalize a scalable video launch playbook • Write, shape, and pressure-test social posts for founder-led launches • Orchestrate launch-day execution across platforms to maximize velocity • Step in to execute directly when founders need hands-on support • Analyze performance signals and rapidly iterate on formats, messaging, and distribution • Partner closely with Nen’s co-founders to develop Nen’s content and social strategy

• Determine strategic content strategies and goals, and know how to go from ideation to execution. • Develop tentpole content campaigns with the ability to craft narrative hooks that will land with our audience. • Connect content, social, and comms efforts so that everything from blogs to social posts to PR initiatives reinforces the right stories that drive growth. • Act as a player-coach writer and editor: draft and refine thoughtful, POV-driven blogs, social posts, video scripts, internal/external narratives, and more. • Partner directly with internal SMEs to shape strong points of view on AI, data, and modern marketing, and translate complex ideas into resonant stories. • Measure the impact of content, comms, and social programs and use insights to refine our strategy over time. • Develop and maintain our social channels in alignment with company goals. • Manage our PR agency and drive earned media programs that support our top priorities.

• Lead client conversations to define goals, guide decision making, and present strategic recommendations with confidence. • Own content strategy from concept through execution, ensuring alignment with business objectives, audience needs, brand voice, and regulatory considerations. • Research audiences, industries, and competitive landscapes to inform both strategy and day to day writing. • Write, edit, and refine content across formats, with a high bar for clarity, accuracy, and craft. Writing is a core part of this role. • Take independent ownership of workstreams, delivering thoughtful, polished work that consistently meets or exceeds expectations. • Partner closely with clients to gather input, align on messaging, and incorporate feedback across iterative review cycles. • Create and evolve toolkits, templates, and guidelines that support consistent, scalable content delivery. • Build trusted client relationships through proactive communication, sound judgment, and reliable follow through. • Collaborate with SEO, paid media, design, and development partners to deliver cohesive, multichannel content campaigns. • Spot opportunities to improve content quality, strengthen strategic alignment, and elevate how we work with clients.

• Develop and execute a content calendar focused on EDI, purchase orders, inventory management, omnichannel operations, and scaling consumer brands • Create educational, thought leadership content for LinkedIn, Substack, and other platforms • Write and edit compelling copy for multiple formats • Coordinate with podcast content strategies • Work with paid media teams to identify high-performing content