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Digital & Editorial Content Writer
Location
United States
Posted
84 days ago
Salary
$75K - $95K / year
Seniority
Senior
Job Description
Digital & Editorial Content Writer
Labcorp
• Write clear, concise, and engaging content for websites, landing pages, product pages, blogs, email programs, and other digital experiences. • Translate complex or technical topics into audience-friendly digital copy. • Contribute writing for high-visibility digital moments, campaigns, and updates. • Develop content using SEO and AEO best practices to increase discoverability and relevance. • Partner with digital and analytics teams to refine copy based on performance metrics. • Write with a strong understanding of user journeys, digital behavior, and content hierarchy. • Collaborate with UX, design, and product partners to shape page structures and enhance clarity and usability. • Ensure content supports intuitive navigation and clear calls to action.
Job Requirements
- Bachelor’s degree in a communications-related field.
- 3 or more years of experience writing web or digital content.
- 3 or more years of experience with SEO/AEO writing, UX writing principles, and accessibility guidelines.
- 3 or more years of experience writing for complex or regulated industries (healthcare, tech, enterprise).
- 3 or more years of experience in content design, structured content, or large website environments.
- 3 or more years of experience with analytics tools and performance-driven content refinement.
Benefits
- Medical
- Dental
- Vision
- Life
- STD/LTD
- 401(k)
- Paid Time Off (PTO) or Flexible Time Off (FTO)
- Tuition Reimbursement
- Employee Stock Purchase Plan
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