Job Closed

This listing is no longer active.

Wistia logo
Wistia

One place for all your team’s video management, webinar hosting, and meaningful insights.

Staff Product Marketing Manager

Product MarketingProduct MarketingOtherRemoteLeadTeam 51-200Since 2006H1B SponsorCompany SiteLinkedIn

Location

United States

Posted

122 days ago

Salary

$184.0K - $208.0K / year

Seniority

Lead

Bachelor DegreeEnglish

Job Description

Staff Product Marketing Manager

Wistia

• Own webinar positioning and messaging • Lead go-to-market for launches and feature enhancements • Own the lead gen, integrations, and analytics story • Partner with lifecycle marketing and growth to drive adoption and expansion • Enable Sales and Customer Success to win

Job Requirements

  • Demonstrated experience leading product marketing or product-focused GTM work for SaaS products, including launching and growing adoption.
  • Deep customer and market orientation - you’re adept at understanding customer needs, the competitive landscape, and market dynamics, and use those insights to inform positioning, messaging, and product direction.
  • Strong positioning + messaging chops - you can translate complex product capabilities into simple, differentiated value grounded in customer needs, and use that perspective to influence what we build.
  • Proven ability to drive go-to-market efforts that lead to measurable business outcomes (e.g., adoption, retention, expansion, pipeline, revenue), in close partnership with Demand Gen, Lifecycle, Sales, and Customer Success.
  • Strong project leadership - you can run multiple initiatives in parallel, bring structure to evolving inputs, and keep cross-functional work moving forward.
  • Clear, persuasive communicator who can tailor messaging to different audiences and drive alignment across teams (including executive stakeholders).
  • Bonus: Experience marketing to demand gen, content, or event marketers who use webinars as a key part of their strategy.
  • How you work (our high-performance sweet spot): You bring a momentum-over-perfection mindset, take ownership, seek feedback early, share credit, and proactively unblock partners to deliver outcomes.
  • Encouragement to apply: If you’re excited about this role but your experience doesn’t match every requirement, we still encourage you to apply.

Benefits

  • A competitive compensation package that includes employee stock options
  • 401k with 3% company contribution, regardless of whether you contribute (Roth 401k available)
  • Fully paid healthcare, dental, and vision insurance premiums (family plans included)
  • Pre-Tax FSA and Dependent Care Account
  • 16 weeks of paid parental leave
  • Flexible Time Off. Everyone should get out of their office to recharge and reboot.
  • Remote-first culture (work from anywhere in the continental U.S.)
  • Annual professional development stipend (courses, conferences, and more)
  • New hire bonus to enhance your home office setup
  • Pet insurance discount

Related Categories

Related Job Pages

More Product Marketing Jobs

Tenstorrent Inc. logo

GTM Specialist

Tenstorrent Inc.

Building computers for AI.

Product Marketing122 days ago
OtherRemoteTeam 51-200Since 2016H1B No Sponsor

• Ownership of the full GTM funnel, from prospecting to closing, with a focus on early revenue traction. • Curiosity and drive to find new players, markets, and business models that meaningfully shape the engineering and product roadmap. • Engagement with developers, architects, and product leaders to understand needs and position solutions clearly. • Creation of repeatable playbooks, materials, and workflows that scale as the company grows.

California + 2 moreAll locations: California | New York | Texas
$100K - $500K / year
Job Closed
Tenstorrent Inc. logo

Enterprise GTM

Tenstorrent Inc.

Building computers for AI.

Product Marketing122 days ago
OtherRemoteTeam 51-200Since 2016H1B No Sponsor

• Ownership of enterprise accounts and the full sales lifecycle, from discovery to negotiation and close. • Ability to align customers’ technical and business needs with our AI hardware and software solutions. • Collaboration with product, engineering, and marketing teams to deliver tailored enterprise solutions. • Development of repeatable processes, sales materials, and account strategies to accelerate revenue growth. • Someone who is as willing to enter SFDC data, as they are to pitch potential customers.

California + 2 moreAll locations: California | New York | Texas
$100K - $500K / year
Job Closed
dbt Labs logo

Senior Product Marketing Manager

dbt Labs

dbt Labs is a technology consultancy on a mission to “help analysts create and disseminate organizational knowledge.” Specializing in analytics, data engine

Product Marketing122 days ago

• Drive the go-to-market strategy for dbt, and specifically features that position dbt for AI workflows and use cases, working closely with Product, Marketing, and Field teams to identify and address target buyer personas, challenges, and opportunities. • Craft product positioning and messaging with clear, differentiated positioning for dbt, grounded in customer insights, market context, and roadmapped innovations. • Develop and execute marketing campaigns that clearly articulate the value and unique advantages of dbt. • Collaborate closely with Product and Engineering to shape product strategy, using competitive, customer, and market insights to influence our product roadmap. • Create and maintain a core bill of materials including web content, messaging guides, solutions briefs, product videos, pitch decks, email sequences, and internal enablement materials for the dbt. • Develop and execute product launch and campaign strategies that drive pipeline for net new customer and expansion opportunities. • Create and maintain internal sales tools like playbooks that reflect a high degree of customer understanding and empathy. • Work with Revenue Marketing teams to ensure strategic narratives and product messaging are delivered consistently at every touchpoint. • Measure and report on the effectiveness of marketing campaigns, using insights to drive continuous improvement.

United States
$150K - $200K / year
Job Closed
Relo Metrics logo

GTM Advisor, JAPAC

Relo Metrics

Relo Metrics’ analytics platform enables brands to maximize sponsorship investments and helps teams grow revenue.

Product Marketing122 days ago
Full TimeRemoteTeam 11-50H1B No Sponsor

• Conduct in-depth research on the Japanese sponsorship landscape and rigorously analyze competitor offerings. • Develop a comprehensive business development strategy tailored to the Japanese market. • Identify potential strategic partners and outline strategies for raising brand awareness of Relo Metrics. • Develop and execute the plan for new business lead generation and sales. • Actively build, manage, and report on a robust, qualified new business pipeline. • Develop and nurture relationships with potential clients and strategic partners. • Provide project support for new and incoming projects and customize sales collateral.

Japan
Job Closed