About the role: We are currently hiring Creative Strategists to manage the creative production process for our portfolio of brands at BM Digital. As a Creative Strategist, you will be responsible for managing the entire video production and iteration process end-to-end, from concept to scriptwriting to live testing on TikTok, Facebook, Instagram, YouTube and Google Ads. Creative Strategists are the storytellers behind each video ad. This person is creative and analytical: they must be able to communicate a clear message through short form video and determine the best ways to vary content for different audiences. They will utilize both video and written language to craft compelling stories out of raw footage. They work alongside content creators and video editors but should have a demonstrated proficiency with visual communication and pacing. About us: BM Digital is a tech-enabled growth firm helping leading brands scale profitably and predictably. We combine full-service performance marketing with proprietary tech, including: - A creator marketplace managing over 80,000 influencer partnerships monthly - An AI-powered platform to streamline discovery, outreach, and whitelisting - Proven playbooks in influencer marketing, paid media, performance creative, and CRO We’re trusted by 100+ high-growth DTC brands across beauty, wellness, lifestyle, and health. Our team of 70+ growth operators, analysts, and creatives manages over $200M in annual media spend and drives meaningful bottom-line impact for our partners. BM Digital is not just an agency. We’re a scalable growth platform with a strong performance guarantee, a track record of results, and a culture built for A-players. Responsibilities: You will create performance ads that convert to client revenue growth by: - Utilizing data, research, and creative insights to formulate effective creative strategy - Analyzing data in platforms like Atria, Meta Ads Manager and TikTok Ads Manager - Performing consumer, product, and competitor research using basic tools/resources - Collaborating with Post-Production, Production, and your Creative Strategy Lead to produce videos - Writing scripts and copy for video, static image ads, email campaigns. - Ensuring visuals match creative strategy outlined for the ad - Giving feedback that aligns to the creative strategy of the ad - Executing on feedback given by your Creative Strategy Lead - Analyzing the results of creative tests and utilizing this analysis to iterate - With oversight from your Creative Strategy Lead, responsible for weekly strategic account planning - Identifying top-performing concepts within accounts using data and creative analysis - Identifying effective concepts/trends in the social media ecosystem Required Skills And Qualifications: - 5+ years of relevant experience - Paid social or Direct Response experience (work/writing samples are a big plus) - Able to learn from training/examples and quickly execute new skills - Excellent written and verbal communication skills, with the ability to communicate complex ideas clearly and persuasively - Analytical mindset with the ability to interpret data, draw actionable insights, and make data-driven decisions - Strong project management skills, with the capacity to manage multiple projects, meet deadlines, and adapt to changing priorities - Strong understanding of social media (frequent user of at least one of these platforms: Instagram, TikTok, Facebook) - Experience with FB Ads Manager, and/or experience with other ad platforms including TikTok, Youtube, Snapchat - Able to work comfortably across Google Suite (Gmail, Docs, Sheets, Slides) - Ability to thrive in a fast-paced, deadline-driven work environment and adapt to evolving industry trends and best practices Additional details: - This is a full-time, remote position - The annual compensation range is $55K-125K USD which includes base and performance bonus

About the role: We are currently hiring Creative Strategists to manage the creative production process for our portfolio of brands at BM Digital. As a Creative Strategist, you will be responsible for managing the entire video production and iteration process end-to-end, from concept to scriptwriting to live testing on TikTok, Facebook, Instagram, YouTube and Google Ads. Creative Strategists are the storytellers behind each video ad. This person is creative and analytical: they must be able to communicate a clear message through short form video and determine the best ways to vary content for different audiences. They will utilize both video and written language to craft compelling stories out of raw footage. They work alongside content creators and video editors but should have a demonstrated proficiency with visual communication and pacing. About us: BM Digital is a tech-enabled growth firm helping leading brands scale profitably and predictably. We combine full-service performance marketing with proprietary tech, including: - A creator marketplace managing over 80,000 influencer partnerships monthly - An AI-powered platform to streamline discovery, outreach, and whitelisting - Proven playbooks in influencer marketing, paid media, performance creative, and CRO We’re trusted by 100+ high-growth DTC brands across beauty, wellness, lifestyle, and health. Our team of 70+ growth operators, analysts, and creatives manages over $200M in annual media spend and drives meaningful bottom-line impact for our partners. BM Digital is not just an agency. We’re a scalable growth platform with a strong performance guarantee, a track record of results, and a culture built for A-players. Responsibilities: You will create performance ads that convert to client revenue growth by: - Utilizing data, research, and creative insights to formulate effective creative strategy - Analyzing data in platforms like Atria, Meta Ads Manager and TikTok Ads Manager - Performing consumer, product, and competitor research using basic tools/resources - Collaborating with Post-Production, Production, and your Creative Strategy Lead to produce videos - Writing scripts and copy for video, static image ads, email campaigns. - Ensuring visuals match creative strategy outlined for the ad - Giving feedback that aligns to the creative strategy of the ad - Executing on feedback given by your Creative Strategy Lead - Analyzing the results of creative tests and utilizing this analysis to iterate - With oversight from your Creative Strategy Lead, responsible for weekly strategic account planning - Identifying top-performing concepts within accounts using data and creative analysis - Identifying effective concepts/trends in the social media ecosystem Required Skills And Qualifications: - 5+ years of relevant experience - Paid social or Direct Response experience (work/writing samples are a big plus) - Able to learn from training/examples and quickly execute new skills - Excellent written and verbal communication skills, with the ability to communicate complex ideas clearly and persuasively - Analytical mindset with the ability to interpret data, draw actionable insights, and make data-driven decisions - Strong project management skills, with the capacity to manage multiple projects, meet deadlines, and adapt to changing priorities - Strong understanding of social media (frequent user of at least one of these platforms: Instagram, TikTok, Facebook) - Experience with FB Ads Manager, and/or experience with other ad platforms including TikTok, Youtube, Snapchat - Able to work comfortably across Google Suite (Gmail, Docs, Sheets, Slides) - Ability to thrive in a fast-paced, deadline-driven work environment and adapt to evolving industry trends and best practices Additional details: - This is a full-time, remote position - The annual compensation range is $55K-125K USD which includes base and performance bonus

• Owning WeTravel's still-image visual identity–across all public-facing materials–to appropriately showcase the brand to external stakeholders • Owning WeTravel's video identity across all commercial channels, including YouTube, paid ads, email and short-form social platforms (Instagram Reels, YouTube Shorts) • Owning the visual presence of WeTravel at more than 50 global conferences, understanding brand identity adaptation based on sub-segment and location variances, including cultural localization • Overseeing the creation of all still-image graphic designs for various mediums, including event and sales materials, print/digital advertisements, infographics, newsletters/email templates, social media organic ads, marketing collateral, and landing pages • Managing the daily workflow and project management of all graphic design tasks–specifically through Monday.com—with precision and attention to detail • Providing strategic direction on WeTravel's brand identity, including managing and updating the visual identity document and maintaining design systems/component libraries for scalability • Integrating AI design tools into creative workflows to increase efficiency and enable rapid prototyping and variation testing—including prompt engineering, generative asset creation at scale, and quality control of AI-assisted outputs • Leading design performance analytics: own reporting on visual effectiveness (CTR, engagement rates, conversion by design element) and iterate based on data-driven insights • Managing cross-functional workflow efficiency with copywriting, marketing, and product teams to ensure streamlined design sprints and approval processes that don't bottleneck campaigns • Overseeing the creation of motion graphics and video editing for short-form content, ensuring consistency with brand identity across all video mediums

About Us: Comfrt is one of the fastest-growing direct-to-consumer brands, dedicated to blending mental wellness, inclusivity, and elevated comfort into every piece we create. Our mission goes beyond clothing — we strive to build a community where everyone feels supported and seen. About the Job: Comfrt’s Senior Creative Performance Strategist is ideal for someone who thrives at the intersection of creativity, AI, and performance. This individual ensures that all creative output is engaging, innovative, and optimized for measurable marketing performance. You will bridge creative strategy and execution, using data and insights as well as emerging tools and AI to scale performance assets that deliver ROAS at scale. Responsibilities: - Develop end-to-end creative strategies for high-performing direct-response ads, from initial concept to execution across different personas, objectives and platforms (AppLovin, Meta, YouTube, Snapchat, Pinterest). - Shape messaging and creative strategy for new products and funnel assets from awareness to conversion. - Conduct comprehensive market, consumer, and competitor research, using data to generate insights to inform creative direction and asset production. - Explore and implement AI tools to augment human creativity, accelerate content production, and enable hyper-personalization at scale - Lead strategic conversations and brainstorm sessions to develop briefs that support core/AIS hero products, product launches, promotions, brand collabs. - Collaborate with designers and the marketing to create workflows that bring ideas to life and scale assets with velocity and volume, testing, iterating - Implement measurement solutions to monitor and evaluate performance data (engagement, conversion, CTR, CPA, ROAS) and inform creative iterations and improve test and learn approach - Building out the paid performance AI-driven hub at Comfrt. Qualifications: - Bachelor’s degree in Marketing, Advertising, Communications, or related field - 5+ years of experience in creative strategy, creative direction, and performance marketing with a proven track record of successful campaigns that scaled across platforms - Experience with AI tools, marketing technology, analytics platforms, and social media insights - Analytical mindset with the ability to translate data into actionable insights - A self-starter with the ability to work quickly and solve problems cross-functionally - Fluent in advertising fundamentals, with a clear understanding of how creative storytelling meets performance - eCommerce high growth experience preferred - A sense of curiosity and what is driving impact for high growth DTC brands Why Join Comfrt? - Be part of a purpose-driven company that’s shaping the future of comfort and mental wellness. - Work in a supportive, creative environment where your ideas and growth are valued. - Enjoy Comfrt benefits such as generous paid time off, company-covered health insurance, 5% 401k match, and discounts on all Comfrt products! - Join a passionate team making an impact on exciting projects, all while enjoying the flexibility and collaborative support of a fully remote environment. Comfrt is an equal opportunity employer. We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. This role is open to remote candidates in multiple U.S. states. The salary range for this position is $90,000-$120,000 annually. Actual compensation will be determined based on factors such as years of experience, skills, certifications, and geographic location.