• Draft, schedule, and publish social media content on behalf of clients and their executives across social media platforms, maintaining voice consistency and timely posting aligned with editorial calendars. • Build, maintain, and update editorial calendars that map content launches to organizational priorities, awareness months, speaking engagements, and key events. • Create and update presentation decks, strategy documents, and thought leadership materials for client meetings and internal reviews, incorporating feedback from senior team members. • Draft stakeholder-facing materials such as grantee toolkits, speaking toolkits, and campaign copy documents under the guidance of account leads, and revise based on client and internal feedback. • Assist with podcast logistics, including scheduling, Zoom setup, coordinating recordings, and tracking post-production tasks. • Manage client LinkedIn account access, post on behalf of executives, and support thought leader ad campaigns through LinkedIn Campaign Manager, including coordinating client approvals for promoted content. • Compile and send campaign recaps and performance summaries to internal teams, tracking deliverables and flagging outstanding items. • Collaborate with designers on asset needs for social posts, decks, and digital campaigns. • Provide backup support when senior team members are out, picking up operational tasks to maintain momentum on active accounts.

• Lead Rocket Doctor’s organic growth as the Content Marketing Manager. • Ensure messaging across all social channels is empathetic, authoritative, and human. • Utilize AI tools for high-level storytelling and innovative content creation. • Manage the organic presence and growth of LinkedIn, Instagram, Facebook/Meta, and TikTok channels. • Collaborate with an offshore team member for managing public comments and reviews to ensure community engagement. • Draft compelling scripts and posts for social media leveraging AI tools.

• Create, update, and manage web content and applications using Adobe Experience Manager (AEM) components implemented by the Development team. • Author, edit, and publish web pages using predefined AEM templates and components, collaborating with developers and designers to ensure content accuracy, functionality, and consistency across the site. • Ensure high-quality execution of digital assets , following modern web standards (HTML5, CSS3, WCAG accessibility compliance) and responsive design principles for optimal performance on desktop, tablet, and mobile platforms. • Works closely with Creative, Business, Technology and QA teams to ensure the technology will be functional and meet performance targets on all web platforms (mobile, desktop). • May help oversee and test the development of components. • Implements user and business requirements which are composed of multiple authoring activities. • Maintain comprehensive documentation of content workflows, authoring guidelines, and component libraries to ensure repeatable, scalable content operations aligned with the organization’s best practices. • Troubleshoot and resolve content-related issues , including broken components, styling discrepancies, and metadata errors, escalating technical issues when necessary to the AEM Development or DevOps teams. • Proactively provide feedback on policies and procedures when an opportunity for improvement exists. • Stay current with AEM updates and digital publishing trends , proactively recommending enhancements or new features that could improve the authoring experience or content performance.

• Translate behavioral science into action • Create patient-facing content that motivates people to get the care they need • Leverage key learnings and insights to shape platform improvements • Apply consumer science to create clinical and marketing outreach • Partner with Product stakeholders to improve personalization at scale • Build reporting cadence for content metrics and translate insights into improvements