Helping organizations make objective, evidence-based talent decisions.
Sales Development Representative
Location
California
Posted
132 days ago
Salary
$55K - $70K / year
Seniority
Senior
Job Description
Sales Development Representative
Criteria Corp
• Conducting strategic account research to identify key decision-makers and business challenges. • Utilizing a multi-channel approach to engage and nurture potential customers, ensuring a seamless transition of Sales Qualified Leads (SQLs) to Sales Executives. • Promptly addressing prospect inquiries and effectively communicating Criteria’s solutions for their hiring challenges. • Achieving key performance indicators related to outbound activity and SQL generation. • Ensuring the integrity of data management and providing actionable market insights to the sales and marketing teams. • Maintaining a thorough understanding of Criteria’s product offerings to articulate their value proposition. • Following established lead management protocols and engaging in continuous learning. • Leveraging intent data to proactively target organizations with active buying signals and support Sales Executives with additional lead generation initiatives.
Job Requirements
- Proven ability to engage and qualify prospects, effectively communicating Criteria’s unique value proposition.
- Proficiency in persuasive written and verbal communication.
- Familiarity with SDR tools such as ZoomInfo, LinkedIn Sales Navigator, Gong, and Salesforce.
- Competence in developing outreach cadences and email templates.
- Understanding of prospect profiles and personas.
- Strong collaboration and teamwork capabilities.
- Insight into industry trends, technologies and competitive landscape.
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