• Maximize the breadth and depth of relationships by working closely with clients • Manage and oversee revenue targets, including budgets, forecasts, and product utilization review • Responsible for client renewals and retention • Proactively identify and mitigate risks • Drive revenue growth through existing product optimization • Successfully uncover and qualify opportunities for growth • Conduct and lead all client business reviews and account plans • Ensure industry leading quality service delivery and client satisfaction

• Efficiently and effectively utilise a deep understanding of blockchain products and technology to inform and influence our product roadmap, support and execute on product plans. • Identify new strategic opportunities for the company via partner input and work collaboratively across all functions to the scope and prioritise these efforts. • Develop a detailed business account plan (in company CRM solution), including initiatives, client opportunities, any limitations/risks, timelines, potential revenue/sales for the target client opportunities. • Track, analyse, influence, and communicate key metrics to build opportunities and experiences that create scale and meaningful ecosystem value. • Collaborate with the marketing, customer success, and professional services teams to accomplish deliverables and expand your book of business. • Seek customer feedback and convey to the stakeholders and core teams that you collaborate with. • Keep up to date on industry trends and provide market/customer feedback to the product team. • On an annual basis, prioritise business account as to the prospect of growth, risk limitations, and establish objectives aligned with company strategic plan and growth opportunities. • On an annual basis, or based on industry information, develop new target clients. • Assess all the threats, risks, or limitations related to Crystal's business or opportunities with respect to each client. • Act in a manner consistent with Crystal's core values and according to Crystal's Code of Business Conduct and Ethical Behaviour.

• Efficiently and effectively utilise a deep understanding of blockchain products and technology to inform and influence our product roadmap, support and execute on product plans. • Identify new strategic opportunities for the company via partner input and work collaboratively across all functions to the scope and prioritise these efforts. • Develop a detailed business account plan (in company CRM solution), including initiatives, client opportunities, any limitations/risks, timelines, potential revenue/sales for the target client opportunities. • Track, analyse, influence, and communicate key metrics to build opportunities and experiences that create scale and meaningful ecosystem value. • Collaborate with the marketing, customer success, and professional services teams to accomplish deliverables and expand your book of business. • Seek customer feedback and convey to the stakeholders and core teams that you collaborate with. • Keep up to date on industry trends and provide market/customer feedback to the product team. • On an annual basis, prioritise business account as to the prospect of growth, risk limitations, and establish objectives aligned with company strategic plan and growth opportunities. • On an annual basis, or based on industry information, develop new target clients. • Assess all the threats, risks, or limitations related to Crystal's business or opportunities with respect to each client. • Act in a manner consistent with Crystal's core values and according to Crystal's Code of Business Conduct and Ethical Behaviour.

• Serves as the industry and Commercial domain expert for solution sales within a territory, portfolio, or account base • Lead and collaborate on development of value proposition to include metrics and responsible for aligning go to market plan with marketing and the corresponding value to their organization (e.g., ROI) • Partners with the account team to identify and advance new business and upsell/cross-sell or renewal opportunities within the assigned territory • Earns trusted advisor status by both internal (Account Teams) and external (Customer) as a domain and industry expert • Guides conversations with senior stakeholders and business leaders in their domain area , interpreting internal and external business challenges and recommending best practices/solutions to deliver business value and return on investment for the business through the use of EFX products, processes and services • Leverages existing data products and distribution channels to deliver differentiated data-driven solutions/bundles that address the industry solution needs or articulates how a custom solution • Translates detailed business requirements from the customer/partner to deploy solutions that solve client needs • Partners with Account Executives and the account team on proposals, negotiations, and contracting processes demonstrating extensive expertise on Equifax’s unique value proposition, value levers and ROI • Understand the competitive landscape (competitors, pricing strategies, go to market approach), how Equifax solutions compare in the market and be able to articulate and defend our unique value proposition • Present and validate use cases, demos and customer scenarios for which covered solutions are uniquely suited • Gains deep and comprehensive perspective on industry challenges by networking with experienced industry peers and colleagues within own area of expertise • Develops a strong perspective on the voice of the customer through consistent client interaction and feedback, acts as a conduit between customers and product teams, gathering feedback to inform product improvements, new features and roadmap planning