Simply NUC

• Develop and execute SNUC's growth strategy in alignment with company objectives and revenue priorities. • Contribute to go-to-market planning and commercial strategy as a member of the commercial leadership team. • Translate market intelligence into actionable growth initiatives, investment priorities, and commercial programs. • Provide executive insight on market trends, competitive dynamics, pipeline performance, campaign effectiveness, and future growth opportunities. • Develop a deep understanding of customers, markets, competitors, industry trends, and emerging technologies. • Define and maintain Ideal Customer Profiles (ICPs) and Ideal Partner Profiles (IPPs) to guide commercial decision-making. • Identify and prioritize target industries, customer segments, and strategic growth opportunities. • Provide actionable insight that helps the business prioritize customers, partners, markets, and investments. • Lead demand generation programs across digital marketing, account-based marketing, partner marketing, field marketing, events, and targeted growth initiatives. • Drive measurable pipeline growth across SNUC's Sell-To, Sell-With, and Design-In go-to-market motions. • Ensure growth programs align with strategic priorities and revenue objectives. • Monitor, measure, and optimize campaign performance, engagement, and pipeline contribution through data-driven decision making. • Collaborate with Sales, Channel, Customer Success, and Strategic Alliance teams to maximize growth program effectiveness and pipeline conversion. • Own the company's product marketing strategy and market positioning framework. • Oversee corporate communications, digital strategy, website development, social media, public relations, and thought leadership initiatives.