RUX Software

• Lead technical discovery and qualification conversations to deeply understand customer challenges, business drivers, and desired outcomes. • Deliver high impact product demonstrations—both standard and customized demos tailored to prospect scenarios. • Work closely with Sales and Implementation teams to define solution scope, translate requirements into SOWs, and support accurate quoting. • Present webinars, workshops, and training sessions for prospects, clients, and partners to demonstrate product capabilities and best practices. • Act as a jack-of-all-trades —jumping in to support sales pursuits, internal product feedback loops, competitive positioning, or client issues as needed.

• Outbound Prospecting • Research and identify target accounts within our ICP across industrial equipment rental, field service, adjacent verticals, and horizontal • Build and execute outbound sequences via HubSpot and Apollo targeting key decision-makers including CFOs, COOs, CIOs, and Operations Managers • Personalize outreach across email and LinkedIn to drive awareness and generate meetings • Continuously test and refine messaging to improve response and conversion rates • Lead Qualification • Respond to and qualify inbound leads generated through marketing campaigns, webinars, and trade shows • Conduct discovery conversations to understand prospect pain points, current systems, and buying timelines • Score and prioritize leads based on fit, intent, and urgency • Sales Handoff & Pipeline Support • Coordinate smooth handoffs of qualified opportunities to Account Executives with full context and next steps documented • Maintain accurate and up-to-date records in HubSpot and CRM • Collaborate closely with the marketing team to align on campaign targets, follow-up sequences, and lead quality feedback • Learning & Development • Develop deep knowledge of RUX's product suite, the Microsoft Business Central ecosystem, and the industries we serve • Participate in weekly sales and marketing syncs to stay aligned on pipeline, campaigns, and market feedback • Work directly with the CSO to develop your sales craft, prospecting instincts, and career trajectory