Playbypoint

• Build the growth engine for Playbypoint: own SEO, lifecycle, and HubSpot; build scalable channels, run experiments, and turn data into durable club pipeline. • You own how operators discover us and move from first touch to qualified pipeline, and you build the systems that make our growth channels compound instead of needing constant push. • Run search end to end, from keyword research and technical audits to backlinks and content. • Own HubSpot as our marketing system of record. • Own the site as a distinct piece of the role. • Brief and steer our agency on targets, messaging, and reporting. • Track full-funnel performance from MQL to closed deal, and bring leadership a monthly read with honest insight and clear recommendations. • Find it, test it, scale it, and cut what does not earn its place.

• Architect and build core payments infrastructure across online, in-person, and recurring billing flows • Own the reliability of money movement: idempotency, webhook processing, failure recovery, and reconciliation • Drive PCI DSS scope hygiene and keep financial systems auditable and observable • Collaborate with cross-functional stakeholders to ship features clubs depend on

• Run the People Ops function for a 50-person company • Full-cycle recruiting for IC and operational roles • HRIS and payroll administration in Gusto • Multi-state compliance across CA, FL, IL, and NC • Annual benefits renewal and ongoing employee questions • People Ops cadence including onboarding for US and LATAM hires