Pennsylvania College of Technology

• Participate in all aspects of the College’s off-campus recruitment program. • Manage an extensive travel schedule for an assigned geographic territory. • Schedule and attend high school and career & technical education center visits and classroom presentations, college fairs, transfer fairs, and other recruitment-based events. • Develop data-driven strategies for recruitment in assigned territory. • Evaluate the effectiveness of the various approaches taken and make recommendations for adjustments where appropriate. • Coordinate specialized programming for the assigned territory. • Explore and recommend new initiatives to cultivate relationships with secondary school counselors, community-based organizations, and other individuals with influence in the college search process. • Design and deliver presentations to groups of prospective students and their supporters off campus. • Monitor, understand, and analyze data and reports to track progress towards meeting enrollment goals. • Develop, manage, and recommend to the Director a budget for recruitment activities. • Provide complete support and follow-up to prospective students and their supporters via multiple modes of communication. • Develop and implement effective strategies to manage and drive inquiries and applicants through the admissions funnel.