Packback

• Consult with teams across the organization to translate key product and business processes into technical data requirements. Use dbt, BigQuery, and SQL to build up Packback’s metrics layer to enable self-serve access to core analytics. • Build, optimize, and orchestrate data pipelines with dbt, Airflow, and Python • Establish data integrity standards and SLAs to ensure timely, accurate delivery of data • Build insightful and reliable dashboards to track performance of core company metrics across the product and business • Collaborate with business operations teams to define and train on best practices with respect to data modeling, analytics, and visualization • Collaborate with leadership to conduct analyses and apply statistical methods to answer day-to-day questions or support larger initiatives • Work within Packback’s research function with partner institutions and perform in-depth analyses to understand how Packback’s products are driving key student outcomes • Consult on the adoption of new technologies that impact Packback’s data infrastructure

• Manage a portfolio of 20-40 accounts across the customer lifecycle (Onboarding, Fulfillment, Renewal, Upsell). Anticipate this portfolio will include multiple key accounts, accounts with growth opportunities, and accounts with complex Deal Strategies. • Maximize customer value by guiding institutions towards full platform adoption and achieving their desired learning outcomes. • Translate data-driven insights into actionable strategies and compelling presentations, effectively aligning stakeholders with account priorities and needs. • Build and maintain strong, collaborative relationships with key stakeholders at various levels within each institution (e.g.,Superintendents, Provosts, Deans, administrators, instructional designers,etc) • Monitor customer adoption rates and collaborate with Project Leads and Key Decision Makers (KDMs) to develop strategic plans for increased platform utilization. • Plan and coordinate engaging professional development workshops and seminars to educate faculty and teachers on integrating Packback into their curriculum and leveraging instructional AI. • Communicate event goals and requirements to Curriculum Success Managers (CSMs) who will execute the training sessions. • Proactively monitor contract health scores and identify accounts at risk of churn. • Implement targeted interventions to address specific customer challenges and enhance overall satisfaction. • Serve as a subject matter expert on all Packback platform features and updates. • Maintain a deep understanding of Packback's AI-driven features and user experience enhancements. • Identify and build repeatable solutions for known problems, especially as this pertains to new systems being built. • Travel domestically up to 40% to meet with key decision-makers

• Own overall marketing strategy and performance across the funnel • Set direction for demand generation programs while empowering team members to execute • Ensure alignment between messaging, campaigns, and target audiences • Partner with Sales and RevOps to align on ICP, funnel stages, and pipeline performance • Own Packback’s narrative in the market, especially around AI in higher education • Define and evolve positioning, messaging, and differentiation across products and audiences • Partner with Product and Sales to bring new features and solutions to market • Ensure messaging is grounded in real customer outcomes (engagement, retention, AI literacy) • Build and scale Packback’s content engine across formats (eBooks, webinars, research, blog, events) • Establish Packback as a category leader in Instructional AI • Develop compelling, insight-driven content that drives awareness and supports conversion • Lead development of customer stories, testimonials, and case studies • Partner with Customer Success and Sales to capture and package outcomes • Turn customer insights into high-impact marketing and sales assets • Manage and develop two direct reports: Demand Generation & Marketing Operations • Provide strategic direction while maintaining high standards for execution and accountability • Coach team members to improve performance across campaigns, systems, and reporting • Step in as a hands-on contributor when needed across messaging, campaigns, and launches

Role Description We’re looking for a Senior Director of Marketing to lead our marketing function—owning narrative, content, and product marketing—while guiding a high-performing team responsible for demand generation and marketing operations. This is a senior leadership role responsible for shaping how Packback shows up in the market. You will own positioning, messaging, content strategy, and go-to-market execution, while managing a lean team that drives pipeline generation and marketing performance. You’ll operate as both a strategic leader and a hands-on contributor—developing core narratives, building content engines, and ensuring our marketing efforts translate into measurable growth. What you'll own - Marketing Strategy & Pipeline Oversight - Own overall marketing strategy and performance across the funnel - Set direction for demand generation programs while empowering team members to execute - Ensure alignment between messaging, campaigns, and target audiences - Partner with Sales and RevOps to align on ICP, funnel stages, and pipeline performance - Product Marketing & Positioning (Core Focus) - Own Packback’s narrative in the market, especially around AI in higher education - Define and evolve positioning, messaging, and differentiation across products and audiences - Partner with Product and Sales to bring new features and solutions to market - Ensure messaging is grounded in real customer outcomes (engagement, retention, AI literacy) - Content and Thought Leadership - Build and scale Packback’s content engine across formats (eBooks, webinars, research, blog, events) - Establish Packback as a category leader in Instructional AI - Develop compelling, insight-driven content that drives awareness and supports conversion - Amplify executive and customer voices to build credibility in the market - Customer Marketing & Proof - Lead development of customer stories, testimonials, and case studies - Partner with Customer Success and Sales to capture and package outcomes - Turn customer insights into high-impact marketing and sales assets - Team Leadership & Execution - Manage and develop two direct reports: Demand Generation & Marketing Operations - Provide strategic direction while maintaining high standards for execution and accountability - Coach team members to improve performance across campaigns, systems, and reporting - Step in as a hands-on contributor when needed across messaging, campaigns, and launches What Success Looks Like - Clear, differentiated positioning in the market - A consistent and scalable content engine that drives awareness and engagement - Strong alignment between product, marketing, and sales narratives - High-quality pipeline driven by effective messaging and campaigns - A high-performing, accountable marketing team with clear ownership and results What We're Looking For - Experience - 8–12+ years in B2B SaaS marketing, with experience across product marketing and content strategy - Familiarity with CRM and marketing automation tools (Salesforce, HubSpot) - Proven ability to define positioning and bring products to market effectively - Experience building or evolving a brand and positioning within an emerging or competitive category - Experience leveraging customer insights and voice-of-customer data to inform messaging, positioning, and content - Experience hiring, developing, and managing high-performing marketing teams - Experience leading or overseeing demand generation and pipeline performance - Background in EdTech, higher education, or mission-driven SaaS is a strong plus - Skills & Mindset - Strong product marketing instincts with the ability to translate complexity into clear value - Experience building and scaling content and thought leadership programs - Hands-on approach: comfortable writing, shaping messaging, and guiding execution - Analytical enough to understand funnel performance and connect marketing to revenue - Strong cross-functional collaborator across Product, Sales, RevOps, and Customer Success - Leadership - Experience managing small, high-performing teams - Ability to set direction while staying close to the work - Comfortable leading through influence and driving alignment across functions Additional Information - Sponsorship: Applicants must be authorized to work for any employer in the U.S without the need for sponsorship. Packback does not offer visa sponsorship for this role. - Location: Currently we are only able to hire from these states: AL, AR, AZ, CA, CO, CT, FL, GA, HI, IA, IL, IN, KY, MA, MD, MI, NJ, NC, NY, OH, PA, RI, SC, TX, VA, WA, WI - Salary: $160,000-$180,000 annually, with an annual bonus target of 20% Benefits - 12 weeks of paid leave for welcoming new children - Multiple Health and Welfare Benefit Options (Medical, Dental, Vision) - 401k plan (with employer matching) - Flexible + Remote Work Opportunities - Unlimited Paid Time Off (PTO) - Employer Assistance Program (EAP) - Calm and DoorDash subscriptions

• Efficiently manage 200-350 professors throughout their customer journey • Retain and grow the customer user base at each account to meet contract expectations and support the Account Manager in contract renewal • Lead and execute adaptive strategies to expand new instructor adoption within the portfolio, ensuring approaches are responsive to the unique needs and situations of each account. Demonstrate the ability to leverage group demos, referrals, and targeted outreach—while not being limited to these methods—to drive customer adoption across key areas, collaborating with the Account Manager to identify and prioritize opportunities. • Plan and conduct interactive professional development workshops and seminars to train faculty and teachers on integrating Packback into their curriculum and utilization of instructional AI • Facilitate and grow the Packback user community by hosting weekly webinars and fostering discussions on best practices in online discussion facilitation, thus enhancing peer-to-peer support and engagement among educators • Build relationships with campus drivers of Technology usage (Project Leads, Instructional Designers, Course Designers, Building Leaders, etc.). Maintain relationships with Project Leads at select accounts as determined by account health, ACV, and growth potential • Provide 1-1 and group coaching to instructors on pedagogical best practices for utilizing Packback’s available suite options in Packback • Identify and develop relationships with champion users, coordinating closely with marketing to create case studies and testimonials that highlight the transformative impact of Packback on classroom engagement and student outcomes • Monitor customer health scores and initiate proactive outreach for instructors and accounts at risk of churn, deploying targeted interventions to address their specific challenges and improve their overall satisfaction with Packback • Be a product expert on all features and updates to the Packback platform. Maintain current knowledge on Packback's AI-driven features and UX updates. • Collect user feedback to refine training programs and inform product enhancements • Travel nationwide to lead onsite training and lead customer meetings in your territory on the Packback platform and attend company onsite retreats. This could be up to 30%.

Packback’s mission is to empower every student to be fearlessly curious and find their unique voice. These few words shape everything we do at Packback from the smallest decision to the largest. Over the last decade since our company’s founding, our team has seen first-hand the power of giving students intentionally designed spaces in their learning experience to be autonomous and curious. We have also seen the incredible benefits of using AI technology to shorten feedback loops and help students revise their work before they submit. Packback is a pedagogy partner that uses technology as a “means to an end” to shorten feedback loops for students and instructors, improve writing and critical thinking skills, and cultivate student-centered, trust-based educational learning environments. About the role As a Senior Customer Success Manager for our Enterprise accounts, you'll nurture the relationship with our customers by supporting instructors in utilizing the Packback Platform to its full capabilities. Your role will focus on retaining our current instructors and growing our user base at your accounts. You'll conduct outreach to instructor prospects to progress their understanding of Packback and gain commitment for adopting Packback within their courses. You will work closely with the team’s Account Managers who will ensure that your actions align with the needs of the account to meet renewal or upsell criteria. The ideal candidate is highly results-driven, with a track record of meeting or exceeding retention, adoption, and growth targets across a large portfolio of accounts. What you'll do - Efficiently manage 200-350 professors throughout their customer journey - Retain and grow the customer user base at each account to meet contract expectations and support the Account Manager in contract renewal - Lead and execute adaptive strategies to expand new instructor adoption within the portfolio, ensuring approaches are responsive to the unique needs and situations of each account. Demonstrate the ability to leverage group demos, referrals, and targeted outreach—while not being limited to these methods—to drive customer adoption across key areas, collaborating with the Account Manager to identify and prioritize opportunities. - Plan and conduct interactive professional development workshops and seminars to train faculty and teachers on integrating Packback into their curriculum and utilization of instructional AI - Facilitate and grow the Packback user community by hosting weekly webinars and fostering discussions on best practices in online discussion facilitation, thus enhancing peer-to-peer support and engagement among educators - Build relationships with campus drivers of Technology usage (Project Leads, Instructional Designers, Course Designers, Building Leaders, etc.). Maintain relationships with Project Leads at select accounts as determined by account health, ACV, and growth potential - Provide 1-1 and group coaching to instructors on pedagogical best practices for utilizing Packback’s available suite options in Packback - Identify and develop relationships with champion users, coordinating closely with marketing to create case studies and testimonials that highlight the transformative impact of Packback on classroom engagement and student outcomes - Monitor customer health scores and initiate proactive outreach for instructors and accounts at risk of churn, deploying targeted interventions to address their specific challenges and improve their overall satisfaction with Packback - Be a product expert on all features and updates to the Packback platform. Maintain current knowledge on Packback's AI-driven features and UX updates. - Collect user feedback to refine training programs and inform product enhancements - Travel nationwide to lead onsite training and lead customer meetings in your territory on the Packback platform and attend company onsite retreats. This could be up to 30%. Qualifications - 4+ years in a customer-facing role such as Customer Success or Account Management - Experience managing a high-volume book of business or pipeline (100+ accounts, clients, or users) - Experience delivering training, onboarding, or presentations (virtual and/or in-person) - Demonstrated ability to quickly learn and effectively use new technologies and incorporate AI into your workflow - Strong verbal and written communication skills, with the ability to engage educators in clear, two-way conversations, deliver trainings, and ensure shared understanding - Strong collaborator who builds relationships with internal teams and external stakeholders, including instructors and campus partners, to drive customer success - Adaptable and flexible, able to adjust strategies based on account needs, feedback, and a dynamic higher education environment - Excellent organizational and time-management skills, with the ability to manage 200–350 instructors and competing priorities while meeting deadlines and communicating trade-offs. - Strong analytical and problem-solving skills, using data (e.g., customer health metrics) to identify risks, recommend solutions, and drive improved outcomes - Ability to travel up to 25% - Proficiency with CRM systems (e.g., Salesforce, HubSpot) and strong skills in Google Workspace and Video conferencing tools (Zoom, Teams) - Previous experience working in EdTech, Higher Education, K-12 and/or teaching is strongly preferred Additional Information: Sponsorship: Applicants must be authorized to work for any employer in the U.S without the need for sponsorship. Packback does not offer visa sponsorship for this role. Location: Currently we are only able to hire from these states: AL, AR, AZ, CA, CO, CT, FL, GA, HI, IA, IL, IN, KY, MA, MD, MI, NJ, NC, NY, OH, PA, RI, SC, TX, VA, WA, WI Salary: $80,000-$95,000 annually, with an annual bonus target of 10% Why work at Packback? Build a meaningful career while building the future of education as a part of a company culture that fosters the growth, safety, and creativity of its employees. Intentional Culture Packback knows that the single most important part of any company is its people. We take building and maintaining a conscious and intentional culture of open communication, curiosity, and leadership extremely seriously. We collectively commit to make Packback a safe environment where people can focus on doing great work instead of dealing with drama. Career Development Packback’s career development paths present a unique balance between clarity and guidance around defined paths, and room for our team to create their own path. Each team has its own career development tracks with support and training, and still allow for customization of these paths to create a role where a team member’s full passions and abilities are put to use! Thoughtful Benefits - 12 weeks of paid leave for welcoming new children - Multiple Health and Welfare Benefit Options (Medical, Dental, Vision) - 401k plan (with employer matching) - Flexible + Remote Work Opportunities - Unlimited Paid Time Off (PTO) - Employer Assistance Program (EAP) - Calm and DoorDash subscriptions

• Own software development best-practices (CI/CD, testing, observability) in the data domain. • Manage a lean, high-performing team of two, acting as a "player-coach" who can guide a multi-year architecture strategy and provide meaningful feedback on code review. • Set standards for code quality and conduct code reviews for Python (pipelines) and SQL (models). • Own sprint planning, roadmap planning, and delivery predictability for the data team. • Build the data backend that provides actionable insights to half a million students and educators.

• Ability to independently query, validate, and analyze revenue-related data using SQL to support forecasting, pipeline management, GTM performance analysis, and executive reporting • Own end-to-end analysis of sales, retention, expansion, and customer success funnels/processes to identify bottlenecks, inefficiencies, and revenue leakage • Proactively translates raw CRM, product, and financial data into actionable insights for senior leadership and the executive team, clearly tying observed performance issues to root causes and potential solutions • Develop, maintain, and evolve executive, senior management, team lead and individual performance level dashboards/reports in Salesforce and Lightdash, ensuring clarity, accuracy, and relevance • Define, track, and interpret key revenue KPIs, providing clear narratives around trends, risks, and opportunities • Act as a strategic thought partner to senior Sales, Customer Success, Finance, and Executive leaders, supporting data-backed planning and decision-making • Lead cross-functional RevOps initiatives from problem definition through solution design and implementation, with clear scopes, success criteria, and timelines • Evaluate and recommend process, system, data collection/availability and structural improvements (e.g., funnel design, handoffs, forecasting methodology, territory models, data gap closures, etc) • Present complex analyses and recommendations to C-suite and senior leadership audiences in a concise, compelling manner • Mentor and coach junior Revenue Operations team members on analysis techniques, reporting best practices, and problem-solving approaches • Support revenue team leaders and frontline managers by enabling self-serve access to insights and clear operational guidance • Reinforce adoption and compliance with established revenue processes to drive consistency and performance

Packback is an AI-powered learning platform that helps students write, think, and engage more deeply by transforming every assignment into an active, curiosity-driven learning experience. Reporting directly to the VP of Engineering, you will own software development best-practices (CI/CD, testing, observability) in the data domain. You will manage a lean, high-performing team of two, acting as a "player-coach" who can both guide a multi-year architecture strategy and provide meaningful feedback on code review. Who is the Ideal Candidate? - You have been running a team for years – can do it with your eyes closed – and are looking for that next step in your career, taking ownership of strategy and roadmap - You are excited BOTH to roll up your sleeves, get hands-on-keyboard, and move the project forward (40-60% of the time) AND own direction, discovery, and planning for your team (40-60% of your time) - You thrive in an environment that rewards high agency and autonomy. You are excited to own the entire data architecture, infrastructure, and stakeholder relationships for the data function What you'll do - Team Leadership & Management - Code Excellence: Set standards for code quality. Conduct code reviews for Python (pipelines) and SQL (models). Enforce the use of version control, automated testing, and Infrastructure-as-Code (Terraform). - Player-Coach Mentorship: Manage, mentor, and foster the career growth of a Data Engineer (focused on infrastructure/ingestion) and an Analytics Engineer (focused on modeling/semantics) - Roadmap and Project Management: Own sprint planning, roadmap planning, and delivery predictability for the data team. Ensure projects are scoped, estimated, resourced, and executed with clear timelines, milestones, and stakeholder communication. - Stakeholder Partnership - Product Enablement: Data is core to Packback’s product. Build the data backend that provides actionable insights to half a million students and educators. Give thousands of educators a unique view into how their students learn. - Business Enablement: Partner closely with leaders across the organization (including sales, retention & RevOps) to deliver data products that enable their teams in truly valuable ways. - Data Democratization: Drive internal enablement by developing customized training programs (e.g., Talent LMS courses, virtual workshops) and hosting regular office hours to upskill business teams on data self-service and best practices. - Architecture & Technical Strategy - Infrastructure Ownership: Architect and maintain the company's data infrastructure. Define the strategy for storing unstructured data (logs, events) and structured business data. Oversee the design of robust, scalable ETL/ELT pipelines. - Stack Evolution: Own the modern data stack (i.e., dbt, Airflow, BigQuery) - Data Trust: Uphold Data Observability tools and SLAs. Be accountable for the reliability of our pipelines and data, and communicate proactively with stakeholders regarding data freshness and quality. Qualifications - Engineering Background: 5+ years of experience in Data Engineering or Software Engineering, with at least 2+ years with direct people management experience - Pipeline Mastery: Expert-level knowledge of Python and SQL. Deep experience with workflow orchestration tools. - Modern Data Stack: Proven experience designing and managing cloud data warehouses and transformation layers. Our tech stack is dbt, Airflow, BigQuery and the Google Cloud ecosystem, and Lightdash, but we care more about relevant experience than specific tools. - RevOps Fluency: Familiarity with the schemas and data quirks of major SaaS platforms (Salesforce, HubSpot, Gong, Stripe, etc.) Understanding of revenue metrics (ARR, ACV, churn). Additional Information: - Sponsorship: Applicants must be authorized to work for any employer in the U.S without the need for sponsorship. Packback does not offer visa sponsorship for this role. - Location: Currently we are only able to hire from these states: AL, AZ, AR, CA, CO, CT, FL, GA, HI, IL, IN, IA, KY, MA, MD, MI, NJ, NY, NC, OH, PA, RI, SC, TX, VA, WA, and WI - Salary: $153,000–$170,000, based on experience, with an annual bonus target of 15% Who we are Packback team members are passionate, mission-driven lifelong learners. Many of us spent time as educators in classrooms and have experienced first hand just how draining the day to day of educating can be. We have seen the gap between the most and least prepared students grow wider every year. The pressure to close that gap has once rested directly on our shoulders, and we understand the enormous cost of addressing that gap, and also not addressing that gap. Some of us were intrinsically motivated students, the “teacher’s pets” who never want to stop learning. Some of us were the distracted or unmotivated students who wished their instructors would have adopted the pedagogy behind Packback. But all of us share a passionate commitment to our purpose. Why work at Packback? Build a meaningful career while building the future of education as a part of a company culture that fosters the growth, safety, and creativity of its employees. Intentional Culture Packback knows that the single most important part of any company is its people. We take building and maintaining a conscious and intentional culture of open communication, curiosity, and leadership extremely seriously. We collectively commit to make Packback a safe environment where people can focus on doing great work instead of dealing with drama. Career Development Packback’s career development paths present a unique balance between clarity and guidance around defined paths, and room for our team to create their own path. Each team has its own career development tracks with support and training, and still allow for customization of these paths to create a role where a team member’s full passions and abilities are put to use! Thoughtful Benefits - 12 weeks of paid leave for welcoming new children - Multiple Health and Welfare Benefit Options (Medical, Dental, Vision) - 401k plan (with employer matching) - Flexible + Remote Work Opportunities - Unlimited Paid Time Off (PTO) - Employer Assistance Program (EAP) - Calm and DoorDash subscriptions

Packback’s mission is to empower every student to be fearlessly curious and find their unique voice. These few words shape everything we do at Packback from the smallest decision to the largest. Over the last decade since our company’s founding, our team has seen first-hand the power of giving students intentionally designed spaces in their learning experience to be autonomous and curious. We have also seen the incredible benefits of using AI technology to shorten feedback loops and help students revise their work before they submit. Packback is a pedagogy partner that uses technology as a “means to an end” to shorten feedback loops for students and instructors, improve writing and critical thinking skills, and cultivate student-centered, trust-based educational learning environments. About the role The Senior Revenue Operations Analyst plays a critical role in shaping the strategic direction of the organization by proactively identifying friction points across the sales and customer success funnels and translating data into clear, actionable recommendations for senior leadership. This role owns advanced analysis, reporting, and systems insights that inform executive decision-making, improve revenue performance, and increase operational efficiency across the full customer lifecycle. As a senior individual contributor, this role operates with a high degree of autonomy, partners closely with executive and senior revenue leadership, and provides coaching and mentorship to more junior RevOps team members. What you'll do - Reporting, Analytics, and Insights - Ability to independently query, validate, and analyze revenue-related data using SQL to support forecasting, pipeline management, GTM performance analysis, and executive reporting - Own end-to-end analysis of sales, retention, expansion, and customer success funnels/processes to identify bottlenecks, inefficiencies, and revenue leakage - Proactively translates raw CRM, product, and financial data into actionable insights for senior leadership and the executive team, clearly tying observed performance issues to root causes and potential solutions - Develop, maintain, and evolve executive, senior management, team lead and individual performance level dashboards/reports in Salesforce and Lightdash, ensuring clarity, accuracy, and relevance - Define, track, and interpret key revenue KPIs, providing clear narratives around trends, risks, and opportunities - Systems, Data, and Process Ownership - Act as a strategic thought partner to senior Sales, Customer Success, Finance, and Executive leaders, supporting data-backed planning and decision-making - Lead cross-functional RevOps initiatives from problem definition through solution design and implementation, with clear scopes, success criteria, and timelines - Evaluate and recommend process, system, data collection/availability and structural improvements (e.g., funnel design, handoffs, forecasting methodology, territory models, data gap closures, etc) - Present complex analyses and recommendations to C-suite and senior leadership audiences in a concise, compelling manner - Enablement, Coaching, and Operational Excellence - Mentor and coach junior Revenue Operations team members on analysis techniques, reporting best practices, and problem-solving approaches - Support revenue team leaders and frontline managers by enabling self-serve access to insights and clear operational guidance - Reinforce adoption and compliance with established revenue processes to drive consistency and performance Key Performance Indicators (KPIs) - Reporting accuracy - the reports we build in Salesforce/Lightdash or the analyses we provide through other means are clear, concise and accurate, allowing business leaders to make informed decisions about the health and coaching needs of their teams - Business Impact of Insights: Analyses and recommendations lead to measurable improvements in funnel performance, forecast accuracy, cycle time, retention, or expansion - Executive Reporting Quality: Executive and leadership dashboards are trusted, decision-ready, and clearly tied to business outcomes - Funnel Health Visibility: Leadership has clear, ongoing visibility into where friction exists in the revenue engine and what actions are being taken to address it - Project Effectiveness: Medium and large initiatives have clearly defined problems, scopes, and success metrics, with on-time delivery and realized outcomes - Data & Systems Trust: Revenue data and reporting are accurate, well-documented, and consistently relied upon by Sales, CS, Finance, and executives - Team Enablement & Mentorship: Junior RevOps team members demonstrate improved analytical rigor, independence, and output quality over time Qualifications - 5+ years of experience in Revenue Operations, Sales Operations, or Analytics roles supporting revenue teams - 3+ years of experience building executive-ready dashboards in Lightdash or similar BI tools (Looker, Tableau, Mode) - Experience working in SaaS and/or Higher Education is strongly preferred - Advanced SQL proficiency with experience querying large datasets and performing complex funnel, pipeline, and performance analysis - Advanced Salesforce experience, including data model understanding, reporting, dashboards, pipeline management, and forecast support - Proven experience analyzing end-to-end sales and customer success funnels and presenting data-backed insights to senior leadership and C-suite - Demonstrated ability to independently lead RevOps initiatives from problem definition through implementation with measurable business impact - Experience mentoring or coaching junior analysts or RevOps team members Additional Information: Sponsorship: Applicants must be authorized to work for any employer in the U.S without the need for sponsorship. Packback does not offer visa sponsorship for this role. Location: Currently we are only able to hire from these states: AL, AR, AZ, CA, CO, CT, FL, GA, HI, IA, IL, IN, KY, MA, MD, MI, NJ, NC, NY, OH, PA, RI, SC, TX, VA, WA, WI Salary: $73,000-85,000 annually, with an annual bonus target of 10% Why work at Packback? Build a meaningful career while building the future of education as a part of a company culture that fosters the growth, safety, and creativity of its employees. Intentional Culture Packback knows that the single most important part of any company is its people. We take building and maintaining a conscious and intentional culture of open communication, curiosity, and leadership extremely seriously. We collectively commit to make Packback a safe environment where people can focus on doing great work instead of dealing with drama. Career Development Packback’s career development paths present a unique balance between clarity and guidance around defined paths, and room for our team to create their own path. Each team has its own career development tracks with support and training, and still allow for customization of these paths to create a role where a team member’s full passions and abilities are put to use! Thoughtful Benefits - 12 weeks of paid leave for welcoming new children - Multiple Health and Welfare Benefit Options (Medical, Dental, Vision) - 401k plan (with employer matching) - Flexible + Remote Work Opportunities - Unlimited Paid Time Off (PTO) - Employer Assistance Program (EAP) - Calm and DoorDash subscriptions