Oliv - Your AI Assistant for Sales

• Identify target accounts, build campaigns, automate execution and turn activity into qualified pipeline. • Building workflows using AI, enrichment tools, APIs and automation platforms. • Defining which market segment Oliv should pursue and researching accounts and understanding buyer behaviour. • Writing campaign messaging and launching campaigns yourself. • Analysing results and deciding what to change. • Fixing operational problems rather than waiting for another team to solve them. • Develop and continuously refine Oliv’s ICP, market segments, buyer personas and account-selection criteria. • Translate company goals into specific growth hypotheses and campaign plans. • Identify new audiences, buying signals, use cases and distribution opportunities. • Decide which campaigns and channels deserve investment based on evidence. • Build a structured experimentation roadmap across outbound, ABM, partnerships, content-led campaigns and other growth motions. • Define success metrics before launching programs. • Stop, modify or scale campaigns based on pipeline and revenue outcomes. • Build systems to identify high-potential accounts and contacts. • Develop enrichment workflows using firmographic, technographic, hiring, funding, leadership and intent data. • Create account-scoring and prioritisation models. • Turn raw account information into usable campaign insights. • Automate repetitive research while maintaining high data and output quality. • Identify triggers that indicate when an account may be ready to engage with Oliv. • Personally build and launch targeted campaigns across email, LinkedIn, ABM and other relevant channels. • Develop campaign concepts, offers, messaging and audience logic. • Create personalised and account-specific campaign experiences. • Coordinate closely with sales on account selection, follow-up and pipeline conversion. • Build nurture, reactivation, closed-lost and expansion campaigns. • Run small, fast experiments before scaling successful programs. • Own campaign quality from targeting through execution and measurement. • Build and maintain workflows connecting CRM, enrichment providers, campaign tools, internal data and AI systems. • Use tools such as Clay, n8n, Make, Zapier or equivalent platforms to automate GTM processes. • Work with APIs, webhooks and LLMs to build intelligent workflows. • Create systems for account research, campaign personalisation, lead routing, follow-up and reporting. • Design appropriate human-review and quality-control steps for AI-generated outputs. • Monitor automation failures, data-quality issues and campaign errors. • Evaluate and select GTM tools based on business value rather than popularity. • Raise the execution standard across the existing growth organization. • Create reusable campaign systems, documentation and operating processes. • Connect campaign activity to meetings, opportunities, pipeline and revenue. • Build clear reporting for channel and campaign performance. • Diagnose why campaigns are succeeding or failing. • Monitor funnel conversion, account engagement, cost per opportunity and pipeline contribution. • Work with RevOps to improve attribution and CRM data quality. • Present clear recommendations rather than simply reporting numbers.

• Own product design end to end: understand the user's job, define the flow, design the UI, spec the edge cases, and see it through engineering to what actually ships — like a product owner, not a ticket-taker. • Design across both worlds at a high bar: dense enterprise SaaS screens (dashboards, tables, workflows) and expressive marketing/brand work (landing pages, graphics, decks, illustration direction). • Work inside and extend our design system (shadcn-based) — and know when a rule should be deliberately bent, and be able to defend why. • Concept visuals that argue a point: metaphor-driven graphics, staged product screenshots, composed sections — not decoration, not screenshot dumps. • Mentor one junior designer on creative craft: moodboards, references, critique, and finish. • Use AI as a core part of your workflow — for exploration, asset production, iteration speed, and quality passes — while owning every output as your own judgment. • Collaborate tightly with engineering, marketing, and customer success; communicate decisions in writing, take critique without ego, and hold your deadlines under pressure.

• Own end-to-end Google Ads execution for Oliv.ai. • Conduct keyword, competitor, audience, and market research for B2B SaaS campaigns. • Launch and manage Search, Display, YouTube, and remarketing campaigns. • Write and test ad copy, landing page angles, and campaign messaging. • Track performance across leads, CPL, conversion rates, pipeline, and ROI. • Work closely with Sales and RevOps to understand lead quality and improve targeting. • Set up, monitor, and improve conversion tracking, GA4, and campaign reporting. • Continuously optimize campaigns through bid strategy, keyword pruning, A/B testing, and budget allocation.

• Own the Agentic Workflow: Design AI-driven SalesTech systems that act autonomously to resolve bottlenecks in deal closures, no babysitting. • Solve for Cognitive Density: Translate chaotic sales pipelines into elegant, AI-first UX. Think “Co-Pilot for Closers”. • Focused on driving adoption and/or design first mindset. • Ship at Warp Speed: Prioritize like a chess grandmaster. Launch MVPs in days, not months, then iterate with cold, metric-driven precision. • Outthink the Market: Reverse-engineer GTM strategies for a category that doesn’t exist yet • Lead with Code: Partner directly with engineers to hack prototypes (SQL, Python, or Figma).

• Opportunity to impact the bottom line by generating revenue through qualifying & generating new outbound opportunities • Develop sales strategies to draw in potential customers • Initiate contact with potential customers through cold-calling or responding to inquiries • Move solid leads through the marketing funnel • Present product information to customers • Foster relationships with customers

• Systematically designing, developing & deploying new products • Taking strong ownership of the product and improving it based on customer feedback and product analytics • Improving our culture and engineering/product practices • Helping with future hiring, onboarding and growing the company • Develop in (and learn) Clojure(script) (a strong functional programming language) and Python which has some of the best tooling for iterative (repl based) development • Question the status quo about the current practices and systematically reason about why is it currently that way and what can be improved upon

• As an SDR you will have the opportunity to impact the bottom line by generating revenue through qualifying & generating new outbound opportunities. • Develop sales strategies to draw in potential customer or to solicit new potential customers. • Initiate contact with potential customers through cold-calling or responding to inquiries generated from advertisements. • Move solid leads through the marketing funnel, connect them to a salesperson, and arrange meetings, emails, or phone calls. • Present product information to customers once you have identified their needs. • Foster relationships with customers to identify their potential needs and qualify their interests and viability to drive sales.

• Work directly with the founder on active enterprise and mid-market opportunities • Do pre-meeting research, account mapping, stakeholder analysis, and opportunity preparation • Support demos, trials, and deal progression through strong coordination and follow-through • Own post-meeting execution including notes, follow-ups, next steps, and stakeholder communication • Help manage the operational side of deals: scheduling, CRM hygiene, internal coordination, and trial setup • Identify upsell / expansion cues and help keep opportunities moving with speed and rigor • Act as the backend operator on deals so the founder can focus on high-leverage customer conversations • Over time, help build a repeatable model for supporting future account executives

• Own customer trials, onboarding, implementation, and early adoption end-to-end • Act as the primary point of contact for customers during the trial and onboarding journey • Understand customer pain points, workflows, and priorities, and translate them into a clear execution plan • Run weekly check-ins, stakeholder reviews, and progress conversations with customers • Coordinate closely with internal teams across sales, product, and implementation to ensure momentum and alignment • Drive structure across milestones, risks, blockers, dependencies, and next steps • Think beyond execution and help shape the right solution for the customer using strong product and business judgment • Guide customers toward successful adoption by aligning product capabilities with their real-world use cases • Surface customer feedback, implementation learnings, and product gaps back into the organization • Ensure a smooth transition from evaluation to onboarding to adoption • Over time, potentially manage or mentor a junior PM / CSM supporting execution

• Generate revenue through qualifying & generating new outbound opportunities • Develop sales strategies to draw in potential customers • Initiate contact with potential customers through cold-calling or responding to inquiries • Move solid leads through the marketing funnel and connect them to a salesperson • Arrange meetings, emails, or phone calls • Present product information to customers based on identified needs • Foster relationships with customers to identify needs and qualify interests