Falstaff Verlags-GmbH

• Manage key accounts in the wine and gourmet industries • Develop and maintain relationships with clients • Identify and pursue new business opportunities • Collaborate with cross-functional teams to achieve sales targets • Prepare and deliver presentations to stakeholders

• Design, build, test and continuously optimize Piano Composer journeys/experiences • Segmentation and audience logic based on behavioral and CRM data (including personalization and offer logic) • Set up and operate real-time journeys in Microsoft Dynamics 365 Customer Insights – Journeys (trigger- & segment-based) • Journey monitoring, KPI tracking, A/B testing and ongoing conversion & retention optimization • Close collaboration with editorial, product, data/BI, CRM/sales and external tech partners • Document learnings and build best-practice libraries (templates, playbooks)

• Build and grow your own portfolio of key accounts in Sweden based on your industry network and expertise • Focus industries include wine & spirits, gastronomy & hospitality, travel & tourism, luxury & premium lifestyle brands, and retail • Prepare and present compelling sales decks and tailored partnership proposals for each client (Print, Digital, Social, Guides, Events) • Own the full sales cycle: needs analysis, proposal, negotiation, closing and account development • Ensure excellent account management: renewals, upselling, cross-selling and long-term client relationships • Build and maintain a high-quality CRM database (accounts, contacts, segmentation, pipeline stages, follow-ups, reporting) • Work closely with the Nordic Sales Director and the Falstaff Nordics Management Team • Collaborate with teams across Falstaff markets (Austria, Germany, Switzerland, Italy, Slovakia, Portugal)