Companial

• Develop or localize and execute marketing programs that drive engagement, loyalty, and growth across Companial's North American channel partner network. • Develop or localize and execute marketing programs to drive interest and generate leads to contribute to our recruitment targets for new members. • Work closely with Companial Global Marketing to represent the NA voice in the development of united marketing programs to drive pipeline growth for our priority propositions. • Create co-marketing opportunities, campaigns, and resources that help partners grow their Microsoft cloud business. • Plan, develop and localize and execute events, webinars, newsletters, and communication touchpoints throughout the year delivering our members the Information Services as part of the Membership. • Build a partner community presence; fostering connection, knowledge-sharing, and Companial brand affinity among the 300–400 partner network contributing in churn reduction among our members. • Audit, optimize, and grow Companial's digital footprint in NA; website, LinkedIn, email marketing, and other relevant channels. • Develop and execute an Agentic and Search Engine Optimization and Marketing (ASE, SEO and SEM) strategy to increase organic visibility and inbound interest from potential partners. • Own the content calendar: blog posts, case studies, social media, email campaigns, and partner-facing collateral, leveraging centrally developed assets and contribute with regional specifics. • Track, analyze, and report on digital KPIs; continuously testing and iterating to improve performance. Work in close collaboration with the central team to align and benchmark. • Serve as the steward of the Companial brand in North America, ensuring consistency across all channels and touchpoints. • Translate global marketing strategies and assets for the North American market context and partner audience. • Draft compelling copy for campaigns, partner communications, presentations, and thought leadership content. • Collaborate with the global Companial marketing team and align North American efforts with broader initiatives. • Define quarterly marketing priorities and KPIs; track performance against goals and report results to leadership. • Manage the North America marketing budget efficiently, maximizing ROI across programs and channels. • Stay on top of Microsoft partner ecosystem trends, competitive landscape, and channel marketing best practices. • Identify and recommend new tools, platforms, and tactics to accelerate partner growth.

• Sell technical services to Microsoft Dynamics F&SCM partners across Europe • Assist implementation partners with licensing and distribution • Drive new business within the Microsoft F&SCM partner ecosystem • Build relationships with partners across Europe • Identify where partners need support and position our services • Help establish Companial’s F&SCM presence in the enterprise space