BARCEL USA LLC

Role Description The Senior Regional Key Account Manager’s responsibilities include: - Maintaining a thorough knowledge of our business and offerings. - Developing and implementing strategic plans to grow accounts. - Achieving sales and profitability objectives by effectively managing new and existing accounts. - Managing and strengthening client relationships. - Identifying new business opportunities. - Coordinating with internal teams to deliver on client/company expectations. As a Senior Regional Account Manager, you should also be results-driven and help us achieve our business goals. Ultimately, an outstanding Senior Regional Key Account Manager should have: - Strong communication skills. - Customer service and account management skills. - High organization and problem-solving abilities. - Data governance or experience in Circana/Data analysis. - The ability to develop within the team. Responsibilities - Coach and develop a cohesive team in sharing ideas and strategies and ensure deadlines are met. - Manage the South team and the H-E-B account and its Banners. - Meet assigned targets for profitable sales volume and strategic objectives in assigned accounts for all brands/categories. - Set and monitor sales targets for each regional account within the territory. - Identify potential customers and set approach strategies. - Develop strong and long-term client relationships with the goal to be highly relevant and/or the preferred supplier. - Resolve issues and handle complaints quickly and effectively. - Negotiate contracts and close agreements. - Conduct full financial tracking and reporting for the South market and HEB customer. - Provide forecast support and work with Customer team and Sales Planning team to ensure accurate planning. - Support sales team and clients with new features and product launches, authorizations on time. - Get feedback and suggest ways to increase customer engagement. - Establish productive, professional relationships with key personnel at assigned customers at all levels. - Coordinate the involvement of company personnel to meet account performance objectives and customers’ expectations. - Deliver annual volume, manage trade spend, and profit plan for all brands/categories. - Proactively assess, clarify, and validate customer needs on an ongoing basis. - Lead solution development efforts that best address customer needs. - Conduct ongoing analysis and review of business trends to identify gaps to plan and execute for all brands/categories. - Actively participate in Annual Planning and Forecast process in collaboration with National Offices and DSD Team. - Develop annual promotion trade plan while adhering to & maximizing Barcel USA’s guardrails and guidelines. - Actively coordinate and ensure efficiency of customer Joint Business Planning process, assortment & segmentation (POG) reviews, and scorecard sessions. - Drive execution of account programming by collaborating with national and regional headquarters contacts. - Ensure pricing and merchandising objectives are achieved consistently with Portfolio/Brand strategy. - Take lead on growth initiatives, understanding overall category and competitive trends. - Identify opportunities for improvement and propose new tools and processes. - Other duties as assigned by your supervisor. Qualifications - Education: Business Administration, Marketing Bachelors. - Minimum 7 years of strategic sales experience, preferably with a consumer-packaged goods organization. - Experience with calling on Meijer. - Experience working with 3rd party Direct Sales Distribution (DSD) preferred. - Language: Bilingual English and Spanish desirable. - Travel: Domestic 50%. - Proficiency in Microsoft Office and CRM software. - 5+ years of proven work experience as a Senior Account Executive. - Superior communication and interpersonal skills. - Strong team management skills with the ability to influence and persuade. - Strong analytical and negotiation skills. - Experience in sales and business-building in a customer environment. - Demonstrated career achievements and problem-solving skills. - Demonstrated skillful negotiation capability with Buyers and Senior Buyers in the Grocery Retail CPG industry. - Ability to create effective and dynamic presentations using Microsoft PowerPoint, Word, and Excel. - Highly motivated individual and seasoned in conflict management. - Ability to multi-task in a fast-paced environment with effective follow-up skills. - Solid understanding of financials including P&L impact of sales decisions. - Commitment and ability to succeed within a complex organization. - Great interpersonal skills. - Detail & results-oriented. - Superior oral/written communication capability. Company Description Barcel USA LLC is an equal opportunity employer with a policy that provides equal employment opportunity for applicants and employees regardless of race, color, religion, disability, gender, age, national origin, sexual orientation, gender identity, marital status, pregnancy, veteran status, or any other classification protected by law. This policy applies to all aspects of employment, including recruitment, hiring, promotion, compensation, reassignment, layoff, discharge, education, training, and all other working conditions.

Job DetailsJob Location: Remote - Coppell, TX 75019The Regional Key Account Manager - Hispanic/Third Party Distributors is responsible for driving distribution, sales growth, and execution of Popcornopolis, Sanissimo, Takis Crisps, Hispanic Portfolio brands, and Takis Hot Sauce across all regions through third‑party regional distributors. This role partners closely with Key Account Managers (KAMs), distributors, brokers, and internal teams to expand market presence, improve execution, and accelerate growth within mainstream and Hispanic-focused channels. What Will I Be Doing • Prospect, onboard, manage, and develop third party regional distributors across all regions. • Prospect, onboard, and develop Hispanic-focused distributors nationwide, ensuring alignment with brand and growth objectives. • Prospect, onboard, and manage brokers and merchandisers supporting Hispanic markets across all regions, including monthly commission tracking and management. • Coordinate with KAMs and third party distributors to introduce Emerging Brands into new accounts and manage all follow up activities post introduction. • Customize Emerging Brands sales presentations to address customer needs, priorities, and channel-specific opportunities. • Conduct new item presentations and manage product setup with third party distributors. • Manage sample orders for distributor leads and existing customers. • Resolve distributor-related purchase order issues to ensure timely and accurate order execution. • Coordinate participation in trade shows for direct accounts, distributors, and broker partners. • Lead the monthly forecasting process for third party regional distributors. • Participate in the annual planning process for third party distributors and the retailers they service. • Conduct regular business reviews with third party distributors and support KAMs during retailer reviews when accounts are serviced by distributors. • Conduct market audits to assess distribution, shelf execution, pricing, and promotional compliance, identifying gaps and opportunities. • Support Revenue Growth Management (RGM) and Trade Marketing initiatives as needed. • Serve as a liaison between Sales, Trade Marketing, Supply Chain, and Finance to ensure distributor success and brand execution. Qualifications• Bachelor’s degree in Business, Marketing, Sales, or a related field preferred. • Bi-lingual proficiency in English and Spanish (required). • 5+ years of experience in CPG sales, distributor management, broker management, or related roles. • Strong experience working with Hispanic markets, distributors, or portfolios (highly preferred). • Proven ability to manage multiple distributor and broker relationships across regions. • Strong analytical, forecasting, and planning skills. • Excellent communication, presentation, and influence skills. • Ability to travel up to 50%, including distributor meetings, market audits, trade shows, and business reviews. Other Relevant Skills: • Highly motivated individual with excellent communication, negotiation, influencing and follow up skills • Solid understanding of financials including P&L impact of sales decisions • Proven leadership capability with a track record of leading and influencing large multi-level and or cross functional teams • Commitment and ability to succeed within a complex organization • Great Interpersonal Skills • Detail & Results Oriented • Superior Oral/Written Communication Capability • Analytical & Critical Thinking Skills • Excellent written and verbal communication skills required • Ability to multi-task, prioritize and organize in a fast-paced environment Barcel USA LLC is an equal opportunity employer with a policy that provides equal employment opportunity for applicants and employees regardless of race, color, religion, disability, gender, age, national origin, sexual orientation, gender identity, marital status, pregnancy, veteran status, or any other classification protected by law. This policy applies to all aspects of employment, including recruitment, hiring, promotion, compensation, reassignment, layoff, discharge, education, training, and all other working conditions. We believe diversity drives innovation and success. We proudly welcome applications from individuals with disabilities, veterans, and women, and are committed to creating an environment where everyone can thrive.

Role Description The National Account Manager – Costco is responsible for growing the Barcel USA business at Costco, with a strong focus on the center store and new growth opportunities. This role will lead efforts to expand the current portfolio, drive innovation and seasonality, and collaborate cross‑functionally with supply chain, operations, and distribution partners to deliver results for both Barcel USA and Costco. The ideal candidate brings a proven track record of driving results with Costco, building strong merchant relationships, and executing strategic initiatives. This individual must be able to communicate with purpose, be accountable, creative, self‑motivated, and comfortable operating in a highly collaborative, fast‑paced environment. This role will be responsible for developing and executing the overall strategic account plan. Key Responsibilities - Strategically partner with Costco merchants to drive expansion, growth, and increased presence across all clubs and regions - Develop, communicate, and execute account plans to achieve sales, volume, and market share objectives - Partner with internal stakeholders, including supply chain, operations, and distribution teams, to ensure flawless execution - Create, manage, and optimize sales plans, forecasts, and trade/spend budgets - End-to-end execution across item setup, maintenance, accrual tracking and ongoing account needs - Lead Joint Business Planning (JBP) processes with Costco - Analyze business performance to generate actionable insights and recommendations - Develop internal and customer‑facing selling materials and presentations - Identify new opportunities for growth, including innovation, seasonal programs, and incremental subcategories to expand Barcel USA’s footprint at Costco Qualifications - Bachelor’s degree required - Minimum of 4 years of sales experience within the CPG industry at the account management level - Direct experience managing or collaborating with Costco strongly preferred - Strong communication skills with the ability to collaborate effectively with senior leadership and cross‑functional teams - High level of business acumen with strong analytical and problem‑solving skills - Proficient in Microsoft Windows–based applications (Power BI experience desirable) - Strong organizational and time‑management skills with the ability to manage multiple priorities and deadlines - Demonstrated ability to make sound recommendations and take appropriate action based on data and insights Who You Are - You take ownership, follow through, and don’t drop the ball - You are a proactive problem solver that anticipates needs and address issues before they escalate - You are highly organized and bring structure to ambiguity and keep multiple priorities moving forward - You translate numbers into insight and actions as a data-driven thinker Benefits Barcel USA takes pride in its people‑centric culture — We Value the Person is our Core Belief. In addition to competitive pay and comprehensive benefits, we are committed to providing a safe and inclusive work environment that values diversity, supports personal and professional development, and allows associates to bring their authentic selves to work. We believe diversity drives innovation and success. We proudly welcome applications from individuals with disabilities, veterans, and women, and are committed to creating an environment where everyone can thrive.

Job DetailsJob Location: Remote - Coppell, TX 75019In this role, you will act as the bridge between Key Account teams and the Sales Execution team, ensuring that the Execution Strategy comes to life at the point of sale. You will translate plans into actionable steps in collaboration with the Account Managers, validating that merchandising and promotional initiatives align with strategy, and serve as the guardian of process consistency across the account’s programs. Using sales data and field insights, you’ll identify opportunities to improve execution, strengthen communication across functions, and coordinate flawless activation of Barcel initiatives in market. In your day-to-day activity you will collaborate with Trade Marketing, Supply Chain, Marketing, Sales Planning, Category Management, and Key Account Managers to ensure the end-to-end process for a successful Sales Execution. Key Responsibilities • Act as the communication funnel between Key Account Managers, Category Management, Marketing, and Sales Execution to ensure alignment of plans to get ready for execution in point of sale. • Support the design and lead the communication at a regional level of the implementation of merchandising guidelines and promotional execution plans. • Partner with Key Account Managers to translate customer-specific strategies into clear execution guidelines for the field. (Walmart, Kroger, Target, 7 Eleven, Circle K, etc.) • Communicate Barcel Gold Standards and ensure they are understood and applied by Sales Leaders at all levels. • Track execution metrics (innovation launches, shippers, KPIs, and order tracking) to monitor performance and identify improvement areas. • Coordinate with Sales and DSD teams to improve collaboration and strengthen operational discipline. • Identify pain points or inefficiencies in current execution processes and propose practical, data-based solutions. • Ensure the frontline has accurate, timely information and tools to support excellent in-store execution. • Prepare and deliver reports and dashboards that summarize execution performance by region or program. • Serve as a brand steward within the Sales organization, supporting alignment with Barcel’s standards and initiatives. Qualifications• Bachelor’s degree in business administration, Marketing, or related field preferred. • 3–5 years of experience in Sales Execution, Sales Strategy, Trade Marketing, or Field Execution, preferably within the consumer goods industry. • Proven experience coordinating cross-functional projects or regional initiatives. • Strong communication, organizational, and follow-up skills. • Analytical mindset with ability to use data to drive decisions (Excel, Power BI, or similar). • Intermediate to advanced proficiency in Microsoft Office (Excel & PowerPoint). • Sense of ownership, urgency, and accountability • Experience supporting Change Management and processes implementation • Domestic travel up to 30%. • Bilingual (English/Spanish) is a plus! This role gives high exposure to different departments at all levels. Internal role name: Execution Strategy Leader Barcel USA LLC is an equal opportunity employer with a policy that provides equal employment opportunity for applicants and employees regardless of race, color, religion, disability, gender, age, national origin, sexual orientation, gender identity, marital status, pregnancy, veteran status, or any other classification protected by law. This policy applies to all aspects of employment, including recruitment, hiring, promotion, compensation, reassignment, layoff, discharge, education, training, and all other working conditions. We believe diversity drives innovation and success. We proudly welcome applications from individuals with disabilities, veterans, and women, and are committed to creating an environment where everyone can thrive.