Aethir

Overview We are seeking a reliable and proactive IT Generalist to support the day-to-day technology needs of the organization. This role will be responsible for maintaining IT systems, supporting end users, managing hardware and software deployments, and ensuring secure and efficient operation of our technology infrastructure. The ideal candidate is a versatile problem-solver who can work across multiple IT disciplines including helpdesk support, systems administration, network troubleshooting, and IT security best practices. Key Responsibilities Technical Support - Provide Tier 1–2 technical support for employees across hardware, software, and network issues. - Troubleshoot and resolve issues related to operating systems, productivity tools, and internal applications. - Support onboarding and offboarding processes including account provisioning and device setup. Systems & Infrastructure - Maintain and monitor company systems, endpoints, and IT infrastructure. - Manage user accounts, permissions, and access controls across systems. - Perform system updates, patches, and routine maintenance. Hardware & Device Management - Configure and deploy laptops, desktops, mobile devices, and peripherals. - Maintain asset inventory and lifecycle management for company devices. - Coordinate hardware repairs, replacements, and warranty support. Networking - Assist with monitoring and maintaining network infrastructure including routers, switches, VPNs, and Wi-Fi. - Troubleshoot connectivity and network performance issues. Security & Compliance - Follow and help enforce IT security policies and best practices. - Support endpoint security tools, device encryption, and access management. - Assist with security monitoring and incident response where required. Documentation - Maintain clear documentation of systems, processes, and troubleshooting procedures. - Contribute to internal knowledge bases and IT support guides. IT Operations - Support IT projects such as system implementations, upgrades, or office expansions. - Collaborate with vendors and external IT providers when necessary.

• Own pipeline targets: Build and execute quarterly demand plans mapped to revenue; forecast MQL→SQL→Opp conversions, sourced/influenced pipeline, CAC/LTV. • Run integrated campaigns: Always-on and episodic plays across paid search/social, content syndication, developer communities, partnerships, and field. Ensure narratives tie AI infra outcomes (faster inference/training, lower TCO, elastic capacity) to buyer pain. • Lead lifecycle & ops: Architect scoring/routing and SLAs with RevOps. Own nurture, recycling, and reactivation. Keep attribution clean (MT + position-based); maintain dashboards for full-funnel health. • Events (digital & IRL): Plan/run webinars, technical workshops, executive roundtables, field dinners, and major conferences (e.g., AWS re:Invent, NVIDIA GTC, KubeCon, Snowflake Summit, ODSC). Orchestrate pre/during/post motions and sourced pipeline. • ABM for enterprise & strategic accounts: 1:few and 1:many plays into top AI-active accounts; use intent signals and tailored value props by industry (e.g., gaming, media, fintech, healthcare, retail). • Partner marketing: Co-market with cloud/SI/ISV/ecosystem partners to extend reach; coordinate joint webinars, solution pages, and field activations; track partner-sourced and co-sell pipeline. • Experimentation: Hypothesis-driven tests on channels, creative, and PLG-style offers (trials, sandboxes, test credits). Scale what works; sunset what doesn’t; document learnings. • Sales enablement: Equip SDRs/AEs with industry-specific talk tracks, calculators, case studies, and sequences that convert technical advantage to business impact. • Budget & vendors: Manage paid budgets and external partners (design, media, event producers, agencies) with ROI discipline.

• Build and run integrated marketing plans that drive qualified pipeline across search, social, partnerships, content, and developer channels. • Run always-on and campaign-based motions that reach Heads of AI/ML, Infra/Platform, IT/Data leaders, and technical influencers. • Execute ABM programs for top enterprise accounts using intent, firmographics, and tailored value props. • Shape and refine messaging across enterprise and technical audiences; maintain consistency across web, sales materials, and product narratives. • Lead PR/AR and light IR support—story development, agency coordination, and strategic placements. • Own content strategy and production: case studies, solution pages, blog posts, benchmark/technical content, and executive POVs. • Plan and manage webinars, technical workshops, executive roundtables, and major industry conferences (re:Invent, GTC, KubeCon, Snowflake Summit, ODSC). • Lead pre/during/post motions, booth strategy, demo flow, and integrated follow-up tied to pipeline. • Own the website strategy, updates, conversion optimization, and experimentation. • Develop and maintain a strong social presence across LinkedIn, X/Twitter, and relevant developer communities. • Equip SDRs/AEs with collateral, sequences, talk tracks, competitive notes, ROI materials, and industry-specific messaging. • Partner with Sales to maintain alignment on narratives and outbound motions. • Manage co-marketing with cloud/SI/ISV partners: joint events, solution pages, and shared campaigns. • Support partner-sourced and co-sell opportunities through coordinated marketing efforts. • Maintain clean scoring, routing, basic attribution, and core dashboards (with RevOps support). • Run fast experiments on channels, creative, and offers; scale what's working and cut what isn’t.