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ClanX

clanX brings world-class product builders together as cloud-based teams & connects them with high growth tech companies.

Director of Product Marketing – SaaS

Chief Marketing OfficerChief Marketing OfficerFull TimeRemoteLeadTeam 1-10H1B No SponsorCompany SiteLinkedIn

Location

India

Posted

2 days ago

Salary

₹5,000K - ₹6,000K / year

Seniority

Lead

Bachelor Degree8 yrs expEnglishERP

Job Description

Director of Product Marketing – SaaS

ClanX

• Define and own Savant's market positioning and narrative. • Develop messaging that resonates with CFOs, Controllers, finance, accounting, and tax leaders. • Establish clear differentiation against legacy finance platforms, AI assistants, and workflow automation tools. • Ensure consistent messaging across website, sales materials, launches, executive communications, and analyst engagements. • Partner with Product, Sales, Demand Generation, and leadership on GTM strategy and market priorities. • Translate product roadmap initiatives into compelling value propositions and campaigns. • Bring customer, competitive, and market insights into business decisions. • Measure impact through pipeline influence, win rates, sales-cycle improvements, and product adoption. • Lead content strategy across thought leadership, product content, customer stories, and launch materials. • Build and improve sales enablement assets including battlecards, demo narratives, and objection handling frameworks. • Analyze competitive landscape and identify key win/loss trends. • Engage directly with customers and prospects to validate messaging and positioning. • Lead and develop a team across Product Marketing and Content. • Establish team priorities, operating rhythms, and quality standards. • Operate as a player-coach, balancing strategy with hands-on execution.

Job Requirements

  • 8–12+ years of experience in B2B SaaS Product Marketing or related GTM roles.
  • Strong experience with enterprise, technical, or complex GTM motions.
  • Proven expertise in positioning, messaging, product launches, and go-to-market strategy.
  • Experience building and leading Product Marketing and/or Content teams.
  • Exceptional writing, editing, storytelling, and communication skills.
  • Strong sales enablement experience including battlecards, discovery frameworks, demo narratives, and objection handling.
  • Experience marketing AI, analytics, workflow automation, or similar technology products.
  • Ability to simplify complex technical concepts into compelling business value.
  • Strong ownership mindset with experience operating in fast-paced startup environments.
  • Experience working directly with founders and cross-functional leadership teams.
  • Portfolio of writing, launches, decks, strategic projects, or related work required.
  • Experience selling to finance, accounting, tax, audit, or compliance buyers preferred.
  • Background in fintech, ERP, data analytics, or workflow automation software is a strong advantage.
  • Experience in Series A–C startup environments preferred.
  • Active use of AI tools in day-to-day work with a strong point of view on AI-driven productivity.

Benefits

  • Flexible work arrangements
  • Professional development

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