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Creative Strategist (DTC Ecommerce)
Location
Latin America (LATAM)
Posted
1 day ago
Salary
0
Seniority
Mid Level
No structured requirement data.
Job Description
Creative Strategist (DTC Ecommerce)
Paired
Role Description We're seeking a Creative Strategist to drive our client's paid advertising performance through high-converting ad concepts and data-driven iterations. You'll generate fresh creative angles, script compelling ads, and work closely with our designer/video editor and media buyer in a fast-paced feedback loop. This role requires deep understanding of DTC ecommerce, consumer psychology, and what makes ads stop the scroll and drive purchases. - Generate multiple creative angles and concepts weekly based on performance data, customer insights, and market trends - Write scripts for various ad formats including UGC, VSLs, static ads, and short-form video content - Review campaign performance feedback from the media buyer and use data to inform next creative iterations - Provide clear direction and feedback to the design/video team to ensure effective execution - Monitor competitor ads, viral trends, and platform best practices across Meta and Instagram - Work in weekly cycles with the media buyer and creative team to test, learn, and scale winning concepts - Proven track record developing creative for DTC ecommerce brands in performance marketing environments - Strong ability to craft hooks, angles, and messaging that convert, backed by understanding of consumer psychology - Comfortable interpreting ad performance metrics and feedback to guide creative decisions - Experience conceptualizing and scripting multiple ad formats (UGC, VSLs, static, video ads) - We require a portfolio - Ability to produce high-quality concepts quickly and iterate based on data - Clear, proactive communicator who thrives in collaborative feedback loops - USD Salary - Ability to work remotely Qualifications - Proven track record developing creative for DTC ecommerce brands in performance marketing environments - Strong ability to craft hooks, angles, and messaging that convert, backed by understanding of consumer psychology - Experience conceptualizing and scripting multiple ad formats (UGC, VSLs, static, video ads) - We require a portfolio Requirements - Comfortable interpreting ad performance metrics and feedback to guide creative decisions - Ability to produce high-quality concepts quickly and iterate based on data - Clear, proactive communicator who thrives in collaborative feedback loops Benefits - USD Salary - Ability to work remotely
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