• Execute a strategic go-to-market plan to grow ABB’s pipeline and convert opportunities into sales across priority regions and industries. • Identify and engage with potential end users, system integrators, machine builders, and channel partners to promote ABB’s collaborative robot portfolio in the warehousing, logistics, and food & beverage environments. • Collaborate closely with ABB’s robotics channel partners and territory sales teams to support robotics opportunity development and qualification, and conduct technical discovery sessions and product demonstrations to showcase robotics capabilities and value propositions. • Partner with marketing to implement targeted campaigns, regional events, and webinars to raise awareness of ABB's offerings, and represent ABB at industry trade shows, expos, and automation events to increase ABB Robotics visibility and market share. • Provide voice-of-customer feedback to global product management and engineering teams to support portfolio evolution, and maintain deep knowledge of competitive offerings and industry trends in all robotics.

• Focus on building a high-quality sales pipeline and developing strategic customer relationships. • Drive revenue growth by positioning ABB as a key enabler of automation. • Expand ABB’s footprint in small- and medium-sized enterprises (SMEs) as well as large manufacturers. • Promote ABB’s collaborative robot and industrial robot portfolio and Function Packages in General Industries applications. • Collaborate with ABB’s robotics channel partners and territory sales teams to support development and qualification of robotics opportunities. • Conduct technical discovery sessions and product demonstrations.

• Focus on building a high-quality sales pipeline. • Develop strategic customer relationships and drive revenue growth. • Position ABB as a key enabler of flexible, safe, and scalable automation. • Expand ABB’s footprint in small- and medium-sized enterprises (SMEs) as well as large manufacturers. • Drive the spec position of ABB robots and ABB Function Packages in General Industries based applications. • Collaborate closely with ABB’s robotics channel partners and territory sales teams to support robotics opportunity development and qualification. • Conduct technical discovery sessions and product demonstrations to showcase robotics capabilities and value propositions. • Partner with marketing to implement targeted campaigns, regional events, and webinars to raise awareness of ABB's offerings. • Represent ABB at industry trade shows, expos, and automation events to increase ABB Robotics visibility and market share. • Provide voice-of-customer feedback to global product management and engineering teams to support portfolio evolution. • Maintain deep knowledge of competitive offerings and industry trends in all robotics.

• Execute a strategic go-to-market plan to grow ABB’s pipeline and convert opportunities into sales. • Identify and engage with potential end users, system integrators, machine builders, and channel partners to promote ABB’s collaborative robot portfolio in the industrial and consumer electronics areas. • Collaborate closely with ABB’s robotics channel partners and territory sales teams to support robotics opportunity development and qualification, and conduct technical discovery sessions and product demonstrations to showcase robotics capabilities and value propositions. • Partner with marketing to implement targeted campaigns, regional events, and webinars to raise awareness of ABB's offerings, and represent ABB at industry trade shows, expos, and automation events to increase ABB Robotics visibility and market share. • Provide voice-of-customer feedback to global product management and engineering teams to support portfolio evolution, and maintain deep knowledge of competitive offerings and industry trends in all robotics.