Seamlessly unifying access, fulfillment, and support for faster, simpler digital pharmacy care.
Product Manager, Patient Communications
Location
Ohio
Posted
7 days ago
Salary
$106K - $132K / year
Seniority
Senior
Job Description
Product Manager, Patient Communications
Gifthealth
• Own the patient communications roadmap across SMS and email — prescription status updates, refill reminders, onboarding flows, and beyond • Build the foundation for patient journey mapping: define lifecycle stages, segment patients by behavior and need, and design tailored communication tracks for each • Design and run A/B tests and experiments to optimize message timing, content, cadence, and channel — with a clear framework for what we learn and how we act on it • Ensure communications are deeply integrated with the patient portal and checkout flow, not bolted on — the in-app and out-of-app experience should feel like one journey • Partner with engineering to build on top of Twilio, understanding its capabilities and constraints well enough to make sound product and architecture decisions • Define the metrics that matter — open rates, click-through, on-treatment rates, support deflection — and drive toward them • Work with clinical and compliance to ensure all communications meet regulatory requirements • Collaborate with design and content to make every message feel warm, clear, and on-brand
Job Requirements
- Bachelor’s Degree
- 3+ years of product management experience, with demonstrated ownership of a communications, lifecycle, or engagement product
- Familiarity with Twilio or a comparable SMS/messaging platform — you don't need to have built the infrastructure, but you need to understand how it works
- Some experience with customer or patient journey thinking — segmentation, lifecycle stages, or personalization — even if you haven't built a full program from scratch
- An experimentation mindset — you know how to frame a hypothesis, design a test, and draw conclusions from data
- Experience working on a product where communications connect to an in-app experience (portal, app, or checkout), not just standalone outbound messaging
- Comfort in a fast-moving environment where you'll need to build structure, not just follow it
- Healthcare or regulated environment experience is a plus, not a requirement.
Benefits
- Equal Employment Opportunity (EEO) Statement Gifthealth is an Equal Opportunity Employer and prohibits discrimination and harassment of any kind.
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