• Operate and evolve CRM campaigns in Braze using Canvas, Campaigns, Segmentation, Content Cards and Connected Content, with end-to-end ownership from setup to activation. • Plan, create and optimize automated journeys and lifecycle rules, focusing on customer lifecycle, behavior and business objectives. • Develop and maintain advanced segmentations using attributes, events, behavioral filters and conditional logic. • Execute multichannel campaigns (email, push notifications, in-app, SMS, WhatsApp and web push), ensuring orchestration across channels and a consistent user experience. • Implement dynamic content personalization using Liquid, custom attributes and display logic. • Conduct A/B tests and experiments, defining hypotheses, success metrics and result analyses. • Perform technical and functional QA of campaigns and journeys, ensuring quality, governance and reducing rework. • Monitor and analyze CRM KPIs (engagement, conversion, retention, churn, LTV), generating actionable insights. • Proactively resolve technical and operational issues in Braze, collaborating with data, product and engineering teams. • Contribute to the evolution of CRM strategy by proposing improvements to flows, business rules and communication approaches. • Support documentation of processes, best practices and campaign standards. • Ensure compliance with LGPD (Brazilian Data Protection Law), consent requirements and privacy policies, safeguarding data governance and security. •

• Monitor and track applicable legislation; • Submission of municipal, state, and federal statutory filings and ancillary obligations; • Respond to municipal, state, and federal tax audits and inspections; • Analyze direct and indirect taxes; • Calculation of taxes for standard tax regimes (Presumed Profit - Lucro Presumido and Actual Profit - Lucro Real); • Preparation and analysis of trial balances and company financial statements; • Control, verification, and recording of information to ensure compliance with applicable legislation; • Use of Excel as a support tool; • Provide assistance and take responsibility for accounting queries and practices; • Consolidation of managerial and asset-related transactions.

Role Description The IT Budget Analyst will provide research and analytical support to the IT-Non-IT Workgroup (ITW) within the Veterans Health Administration (VHA). This role is critical in facilitating the IT and non-IT-related initiatives by offering comprehensive research, analysis, and report preparation for decision-making. The IT Budget Analyst will work closely with various stakeholders to ensure the accurate delivery of project goals by supporting funded and unfunded IT/non-IT initiatives within VHA. This individual will engage in frequent interaction with VHA IT governance bodies and play a pivotal role in ensuring the success of key projects. - Data Collection and Analysis: Conduct in-depth research to gather data relevant to IT and non-IT projects. Analyze complex datasets to generate actionable insights and recommendations. - Reporting: Prepare and present detailed reports, briefing materials, and updates for ITW leads, stakeholders, and VHA executive leadership. Maintain precise documentation to support strategic decisions. - Project Support: Assist with the development of project plans, schedules, deliverables, and key performance indicators (KPIs) for various initiatives within ITW. - Meeting Coordination: Organize and provide logistical support for ITW meetings and briefings, ensuring proper communication with stakeholders. - Documentation Management: Maintain documentation of research findings, project updates, and meeting minutes, ensuring accessibility and traceability of project artifacts. - Support for IT/Non-IT Initiatives: Facilitate the progression of both IT and non-IT projects, ensuring alignment with VHA's strategic objectives and adherence to governance processes. Qualifications - Bachelor's degree in research, Data Analytics, Information Technology, Healthcare Management, or a related field. - At least 3 years of experience in research and data analysis, preferably within the healthcare or government sector. - Must have prior acquisition and budget experience with a federal agency. - Strong analytical, problem-solving, and decision-making abilities. - Proven capability to translate data into insights that support strategic decisions. - Proficiency with Microsoft Office Suite, particularly Excel, PowerPoint, and data analysis tools. - Excellent written and verbal communication skills with experience presenting to leadership. Requirements - Familiarity with IT and non-IT project funding processes within the VHA or other federal institutions. - Knowledge of the New Service Request (NSR) and Multi-Year Programming (MYP) processes. - Previous appropriation law experience. Benefits - Health Care Plan (Medical, Dental & Vision) - Retirement Plan (401k, IRA) - Life Insurance (Basic, Voluntary & AD&D) - Paid Time Off (Vacation, Sick & Public Holidays) - Short Term & Long Term Disability - Training & Development

• Provide ongoing Quality Assurance for CBO Business Service associates • Conduct quality reviews and report evaluations to the team supervisor • Provide ongoing development and maintenance of training materials • Act as a resource and answer questions to all team members • Assist team in reviewing and processing daily work • Work closely with all teams under Business Services for efficient workflows • Responsible for obtaining and maintaining policies and procedures • Compile information and prepare reports to monitor team goals and results • Test, implement, and train associates on materials related to Epic Upgrade • Identify, analyze and report any credit trends to management team • Cross-trained in workflows of other teams for reporting and training purposes • Assist respective team and other teams with daily duties as assigned