• Edit conversion-focused video ads for Meta, Google, YouTube, and other paid social channels. • Turn creative briefs, scripts, and raw footage into engaging short-form video assets. • Edit creator, influencer, and UGC-style footage into platform-native ads while keeping the content authentic. • Create in-house ads using internal assets, stock footage, product visuals, hooks, B-roll, captions, motion text, and sound design. • Build multiple video variations per concept, including different hooks, lengths, formats, and aspect ratios. • Iterate on video ads based on performance data, including pacing, retention, scroll-stop, and hold-rate signals. • Follow platform specs and best practices across feed, Reels, Shorts, and in-stream placements. • Maintain brand consistency across all creative assets. • Organize assets, manage version control, and keep creative workflows efficient. • Proactively identify and repurpose existing UGC, creator, product, and brand assets to create fresh ad variations. • Take ownership of creative problem-solving when new footage is unavailable.

Role Description Paired is looking for a talented Performance Video Editor to join one of our fast-growing consumer brand clients. This is an exciting opportunity for someone who understands performance creative, moves fast, and knows how to turn raw content into high-converting video ads. This role is ideal for a creative editor with strong experience in paid social, UGC-style content, and short-form performance videos for platforms like Meta, Google, YouTube, Reels, and Shorts. We are looking for a Performance Video Editor to support the development, editing, and optimization of high-performing paid and organic social video content. The ideal candidate will be responsible for editing short-form video ads using creative briefs, scripts, creator footage, UGC, internal assets, stock footage, hooks, B-roll, motion text, captions, and sound design. This is a high-ownership role for someone who can work independently, think beyond the brief, and deliver strong creative output quickly. The focus is not just on making videos look good, but on creating content that captures attention, drives engagement, and supports business results. Responsibilities - Edit conversion-focused video ads for Meta, Google, YouTube, and other paid social channels. - Turn creative briefs, scripts, and raw footage into engaging short-form video assets. - Edit creator, influencer, and UGC-style footage into platform-native ads while keeping the content authentic. - Create in-house ads using internal assets, stock footage, product visuals, hooks, B-roll, captions, motion text, and sound design. - Build multiple video variations per concept, including different hooks, lengths, formats, and aspect ratios. - Iterate on video ads based on performance data, including pacing, retention, scroll-stop, and hold-rate signals. - Follow platform specs and best practices across feed, Reels, Shorts, and in-stream placements. - Maintain brand consistency across all creative assets. - Organize assets, manage version control, and keep creative workflows efficient. - Proactively identify and repurpose existing UGC, creator, product, and brand assets to create fresh ad variations. - Take ownership of creative problem-solving when new footage is unavailable. Requirements - 2+ years of experience editing videos for paid social, DTC, ecommerce, or performance marketing. - Strong experience with Premiere Pro and/or After Effects. - Experience creating direct-response video ads, not only brand or cinematic videos. - A strong portfolio or reel showing paid social ad work, ideally including UGC or creator-style content. - Strong understanding of hooks, pacing, retention, and short-form video structure. - Experience editing for Meta, YouTube, Google, Reels, Shorts, and other social platforms. - Ability to work from creative briefs and use performance data as part of the editing process. - Strong attention to detail, including spelling, grammar, captions, timing, asset selection, and brand consistency. - Fast turnaround, high output, and comfort working in an iterative environment. - Highly organized, self-motivated, and able to work independently with minimal oversight. - Strong ownership mentality and ability to move projects forward proactively. Nice to Have - Experience with CapCut, Final Cut, motion graphics, sound design, or advanced captioning. - Background in CPG, DTC, ecommerce, food & beverage, wellness, supplements, or hydration brands. - Experience working with creative strategists, media buyers, or growth marketing teams. - Understanding of creative testing frameworks and paid social best practices. Benefits - Competitive salary. - Ability to work remotely.

**Role responsibilities****🔍 Analytics & Research** - Monitoring and analyzing competitors’ creatives in the global HR tech and AI product markets - Researching target audiences, candidate/employer needs, pain points, and insights - Analyzing performance metrics (CTR, CPA, CPM, ROAS, etc.) and identifying growth opportunities **🎨 Creative Production & Launch** - Creating tasks for static creatives and writing scripts for video/UGC and static banners - Building test hypotheses and running experiments across advertising platforms - Managing creative projects from idea to final result: preparing briefs, ensuring quality control, and meeting deadlines **📊 Performance Analysis** - Reviewing the effectiveness of creatives and advertising campaigns - Generating insights on how to improve visuals, messaging, and creative mechanics - Offering hypotheses and systematically testing new approaches

• Edit 15–20 educational YouTube Shorts per week, from raw footage through final export • Edit long-form YouTube content with strong narrative structure and visual storytelling that helps millions of viewers make better health decisions • Create AI-generated 3D-style animated scenes that illustrate health concepts, for both Shorts and long-form videos • Craft hook-first openings, retention-optimized pacing, and sound design that elevates the message • Design captions that read clearly on mobile and reinforce the educational message • Collaborate with our YouTube and content teams on what's working and show us areas where we can push the bounds of creativity