• Oversee the Helen of Troy beauty partnership portfolios • Strategize, develop, and onboard new partnerships • Manage the full partnership lifecycle from sourcing talent to evaluating performance • Handle influencer outreach, fee negotiations, and content approval • Monitor and report on campaign metrics and KPI’s • Own the day-to-day relationship management with PR agencies

• Influencer Sourcing & Partnerships: Identify, vet, and secure influencer partnerships that align with the brand’s values, aesthetic, and growth objectives. Build and maintain a pipeline of high-quality creators. • Creator Relationship Management: Manage all influencer relationships end-to-end, from outreach through onboarding, campaign execution, and ongoing communication. • Contract Negotiation: Negotiate influencer agreements, rates, and deliverables on behalf of the company, including whitelisting terms and content usage rights. • Affiliate Program Management: Develop and manage the company’s affiliate program, including recruiting affiliates, setting commission structures, and optimizing program performance. • TikTok Shop & TikTok Affiliates: Manage the company’s TikTok Shop presence, including onboarding and managing TikTok Shop affiliates and coordinating affiliate-driven content to maximize sales. • Compliance & Brand Alignment: Coordinate with internal teams and external agencies to ensure all influencer and affiliate content aligns with brand guidelines, platform requirements, and regulatory obligations, including FTC endorsement disclosure compliance. • Paid Media Campaigns: Oversee paid media campaigns utilizing influencer content, including Meta partnership ads and TikTok Spark Ads. Ensure whitelisting access is secured and creative is deployed effectively. • Performance Reporting: Track and report on influencer and affiliate campaign performance and return on investment, using data to inform strategy and optimize spend. • Platform & Tool Management: Evaluate and manage third-party platforms and tools used to support influencer and affiliate operations.

Role Description We're looking for an Influencer Manager. As the Influencer Manager, you will own the strategy and day-to-day execution of the entire influencer and affiliate program at Calming Co. This is a full-time, remote position open to candidates across the world who can work on a US timezone. You will be responsible for: - Identifying and securing creator partnerships - Negotiating agreements - Managing whitelisting and paid media campaigns - Building our affiliate program - Reporting on performance You will work closely with cross-functional teams to ensure the influencer channel is a scalable engine for growth. Qualifications - 4 to 6+ years of experience in influencer marketing, creator partnerships, or performance marketing within a DTC or CPG environment. - Proven track record of negotiating influencer contracts, including whitelisting rights, usage terms, and performance-based deal structures. - Deep expertise in Meta Business Manager (partnership ads, whitelisting) and TikTok (Spark Ads, TikTok Shop, affiliate ecosystem). - Experience building or managing an affiliate program, including platform selection and commission optimization. - Strong analytical skills with the ability to translate campaign performance data into actionable strategy. - Excellent written and verbal communication skills in English; comfortable negotiating with creators, agencies, and internal stakeholders. - Experience with project management tools (Monday.com preferred) and influencer/affiliate platforms (e.g., Impact, Grin, CreatorIQ). - Highly organized self-starter who can manage a full pipeline independently in a remote environment. - Ability to work US Pacific Time business hours. Requirements - Influencer Sourcing & Partnerships: Identify, vet, and secure influencer partnerships that align with the brand’s values, aesthetic, and growth objectives. Build and maintain a pipeline of high-quality creators. - Creator Relationship Management: Manage all influencer relationships end-to-end, from outreach through onboarding, campaign execution, and ongoing communication. - Contract Negotiation: Negotiate influencer agreements, rates, and deliverables on behalf of the company, including whitelisting terms and content usage rights. - Affiliate Program Management: Develop and manage the company’s affiliate program, including recruiting affiliates, setting commission structures, and optimizing program performance. - TikTok Shop & TikTok Affiliates: Manage the company’s TikTok Shop presence, including onboarding and managing TikTok Shop affiliates and coordinating affiliate-driven content to maximize sales. - Compliance & Brand Alignment: Coordinate with internal teams and external agencies to ensure all influencer and affiliate content aligns with brand guidelines, platform requirements, and regulatory obligations, including FTC endorsement disclosure compliance. - Paid Media Campaigns: Oversee paid media campaigns utilizing influencer content, including Meta partnership ads and TikTok Spark Ads. Ensure whitelisting access is secured and creative is deployed effectively. - Performance Reporting: Track and report on influencer and affiliate campaign performance and return on investment, using data to inform strategy and optimize spend. - Platform & Tool Management: Evaluate and manage third-party platforms and tools used to support influencer and affiliate operations. Benefits - Competitive salary in USD - Growth: Join a fast-growing brand where your contributions have a direct and visible impact. - Flexibility: Fully remote position with the autonomy to manage your own workflow. - Culture: We move fast, celebrate wins, and give each other the autonomy to do our best work.

• Support the influencer marketing team in day-to-day projects and campaigns. • Identify and research potential new brand ambassadors. • Assist in maintaining existing collaborations and relationships. • Support the creation of campaign reports based on relevant KPIs. • Contribute fresh ideas to improve influencer marketing. • Monitor industry trends and bring new inspiration to the team.