• Lead and deliver cutting-edge loyalty consulting, strategy, and program design. • Maximize consumers’ emotional connection throughout their customer lifecycle. • Deliver enterprise value for clients. • Collaborate closely with Kobie’s client services, analytics, marketing services, technology, and operations teams.

• Manage a portfolio of clients with varying service levels, serving as their primary point of contact for campaign updates, reporting, and strategic guidance. • Build strong consultative relationships with clients by understanding their goals and aligning marketing efforts accordingly. • Lead client onboarding, set expectations, and ensure long-term success with Firegang. • Communicate performance insights clearly and confidently through email, calls, and reporting meetings. • Execute ongoing optimizations across Google Ads and Meta Ads accounts following Firegang and industry best practices. • Monitor campaign performance and make data-driven adjustments to improve ROI and lead quality. • Support the Performance Team and SEM leadership with day-to-day ad account management, reporting, and documentation. • Conduct research and share insights that support strategic campaign planning and growth opportunities. • Act as a liaison between clients and internal teams, ensuring goals, timelines, and deliverables remain aligned. • Document updates and maintain accurate client and campaign data within project management tools. • Provide educational support to clients around reputation management, conversion strategy, and marketing best practices.

• Engage with potential sellers to build trust and establish rapport • Qualify leads through meaningful conversations • Maintain consistent follow-ups with leads • Collaborate with acquisitions team for smooth handoffs • Keep detailed records in the CRM

• Own Amazon store growth strategy, including product selection and launch roadmap • Research and source profitable products; negotiate with suppliers and manage landed costs • Create and optimize listings (keywords, positioning, images, A+ content guidance) • Manage FBA operations, inventory forecasting, and replenishment planning • Monitor and improve performance metrics (sales, contribution margin, pricing, inventory health) • Coordinate with freelancers or partners for creatives, ads, and operational support • Build scalable processes to support long-term growth