Role Description Bring your eye, style, and amazing skills to our super-fun, fast-growing agency! We’re in search of a Creative Strategist to join our team and create exceptional content for our diverse portfolio of top DTC brands. In this role, you will: - Propose testing strategies - Provide overall creative direction - Develop and optimize concepts - Review scripts and final deliverables This is a strategic thinker role that requires strong presentation skills, collaborative engagement across multiple teams, and an ability to navigate and integrate creative insights across digital and social channels. You’ll have the freedom to explore trends, develop strategies, and evaluate concepts that drive impactful campaigns across platforms such as Facebook, Instagram, TikTok, YouTube, display ads, landing pages, and more. With a keen eye for detail and a systems-oriented approach, you’ll shape campaigns that resonate and perform, leveraging your deep understanding of each platform’s unique dynamics. What you'll be diving into day-to-day: - Develop performance-driven creative and messaging strategies and frameworks for clients across digital channels (e.g., FB, IG, TikTok, YouTube, Display, etc.) - Participate in client meetings as Donut’s in-house creative expert for assigned accounts - Advise external client teams on media best practices, strategies, and ideas - Manage launch pipeline for assigned clients with your media counterpart, including the completion and transfer of deliverables to clients in a timely manner - Apply full-funnel thinking to increase click-through rates and conversion rates on ads and landing pages - Synthesize consumer target’s mindsets, attitudes, and behaviors to inform strong creative development - Partner with media counterparts to review creative performance and formulate strategies based on KPIs and client feedback - Effectively brief and project manage assignments to team members within Asana and Slack - Quality control exports to ensure creative standards are up to client expectations, brand guidelines, and deadlines - Develop processes to ensure cross-functional collaboration and intra-marketing team success Qualifications - 4+ years of proven experience ideating and developing high-performing direct response and social media creative strategies, ideally at a creative and performance marketing agency - A background in creating UGC to enhance engagement and reach is a plus - Digitally savvy, creative, and knowledgeable about who and what is trending in the digital space on platforms including YouTube, Instagram/Facebook, TikTok, etc. - A growth mindset, always thinking about how our clients can develop resonant, insightful advertising and what makes content engaging across audiences - Strong grasp on culture, with a keen understanding of what is relevant and an eye for upcoming digital trends - Excellent performance marketing and creative instincts with a track record of driving new concepts and pioneering new approaches within your company - Strong team player, with a passion for collaboration - Entrepreneurial spirit with a self-starting attitude and an ability to persuasively communicate strategic insights to the department and to stakeholders - Ability to navigate and influence within a fast-paced start-up organization - Fluency in Adobe Creative Suite or Figma is a plus - Proficiency in Asana and Google Sheets experience is a plus Benefits - Medical, Dental, Vision, Short/Long-Term Disability, Life/AD&D - 401k - Employer match - HSA - Employer contributes - Flexible Vacation & PTO plan - Paid Maternity / Paternity - Paid Holidays - Remote/Flex day schedule - Laid back office environment - The coolest team ;) - Fun company events & off-sites - Salary Range: $60,000 - $70,000 USD annual

• Oversee, strategize and deliver all copywriting and content tasks. From social media posts, to email copy, landing page, advertorials, Facebook Ads, Video Scripts, blog posts, product pages, avatar research/creation and more. • Coordinate with our marketing and creative teams to streamline our design, ads and video production processes. • Emphasis on marketing angles, ad copy creation, video scripts, and other tasks related to marketing and sales performance. • Write clear, attractive copy with a distinct voice • Edit and proofread copy as needed • Use direct response marketing principles

• Oversee, strategize and deliver all copywriting and content tasks. From social media posts, to email copy, landing page, advertorials, Facebook Ads, Video Scripts, blog posts, product pages, avatar research/creation and more. • Coordinate with our marketing and creative teams to streamline our design, ads and video production processes. • Emphasis on marketing angles, ad copy creation, video scripts, and other tasks related to marketing and sales performance. • Write clear, attractive copy with a distinct voice • Edit and proofread copy as needed • Use direct response marketing principles

Role Description As a Media Buyer, you will be responsible for planning, launching, optimizing, and scaling paid advertising campaigns across Meta platforms, with opportunities to support additional channels such as Google Ads and other paid social platforms. You’ll work closely with our Paid Advertising team to develop campaign concepts, identify target audiences, allocate budgets, monitor performance, and uncover optimization opportunities that drive results for our law firm clients. This is a highly hands-on role for someone who enjoys diving into data, solving problems independently, and taking ownership of campaign success. What You’ll Do - Develop campaign plans based on client goals, target audiences, and budget allocations - Build, launch, and manage paid advertising campaigns primarily across Meta platforms - Monitor campaign performance daily and make data-driven optimization decisions - Analyze key performance metrics including CPL, CPA, conversion rates, and lead quality - Scale successful campaigns while maintaining efficiency and profitability - Execute A/B testing strategies across audiences, creative, messaging, and landing page experiences - Partner with Paid advertising team members to provide performance-based recommendations and insights - Troubleshoot tracking, attribution, conversion, and pixel-related issues - Maintain accurate campaign setup, budget management, and reporting processes - Identify emerging trends, platform changes, and growth opportunities - Present campaign performance insights and recommendations to internal stakeholders and clients - Conduct independent research to uncover new opportunities, tactics, and best practices Qualifications - 5+ years of experience managing paid media campaigns - Experience with campaign attribution, conversion tracking, and performance reporting - Hands-on experience with Meta Ads Manager and paid social advertising - Experience scaling lead generation campaigns while maintaining efficiency targets - Experience with reporting and analytics platforms such as Looker Studio, Domo, Tableau, or Power BI - Experience analyzing campaign performance and making data-driven optimization decisions - Strong understanding of lead generation and demand generation marketing - Strong analytical, organizational, and problem-solving skills - Ability to work independently, take initiative, and proactively solve problems - Proven ability to manage multiple campaigns and priorities simultaneously - Excellent attention to detail and commitment to accuracy - Strong communication and collaboration skills Preferred Qualifications - Experience managing mass tort advertising campaigns - Experience with class action advertising campaigns - Experience marketing legal services or working within highly regulated industries - Agency experience managing multiple client accounts Additional Plus Factors - Experience with Google Ads - Familiarity with TikTok, Reddit, LinkedIn, Snapchat, or X advertising platforms Who You Are - Detail-oriented and highly organized - Naturally curious and eager to learn - Confident in your expertise while remaining open to feedback and collaboration - Self-motivated and accountable - Strategic thinker who can connect data to business outcomes - Comfortable taking initiative and researching solutions independently - Passionate about continuous testing, learning, and optimization What Success Looks Like - Campaigns are launched accurately and on schedule - Performance consistently improves through thoughtful optimization and testing - Opportunities for growth and scale are proactively identified - Reporting is accurate, actionable, and delivered on time - Issues are identified and resolved before they become larger problems - Strong collaboration with peers - Clients receive measurable results that support their business goals - Ability to accurately convey results, issues, successes, and general key updates to clients Benefits - 401(k) with employer matching - Health Insurance - Dental Insurance - Vision Insurance - Unlimited Manager-Approved Paid Time Off - Fully Remote Workforce - Hybrid Office Option for Local Team Members - Collaborative, Growth-Oriented Team Environment